Brandwave

How popular isBlue Lizard in search?

In September 2026, people searched for Blue Lizard by name about 27,100 times worldwide, a 173.7% increase from the previous year. These searches made up 0.44% of all global SPF brand searches, placing Blue Lizard tenth out of ten brands. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. La Roche-Posay29.9%
  2. CeraVe24.5%
  3. Neutrogena14.1%
  4. Beauty of Joseon11%
  5. Eucerin11%
  6. COSRX4.9%
  7. Supergoop!2%
  8. Bondi Sands1.2%
  9. EltaMD0.99%
  10. Blue Lizard0.44%
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Which SPF brands compete with Blue Lizard?

Blue Lizard against SPF brands worldwide, by month

Share of searches by month for La Roche-Posay, CeraVe, Neutrogena, Beauty of Joseon, Eucerin, COSRX, Supergoop!, Blue Lizard. The figures are in the table below the chart.

View monthly share of searches table
MonthLa Roche-PosayCeraVeNeutrogenaBeauty of JoseonEucerinCOSRXSupergoop!Bondi SandsEltaMDBlue Lizard
Oct 202528.7%28.7%14.8%8.6%10.6%4.7%1.7%1.2%0.95%0.16%
Nov 202530.6%25%12.9%11.2%11.2%5%1.9%1.2%0.83%0.11%
Dec 202531.7%25.9%14.3%9.5%9.5%5.2%1.8%1.3%0.7%0.14%
Jan 202631%25.3%14%11.4%9.3%5.1%1.9%1%0.84%0.2%
Feb 202632.2%26.3%13.8%9.7%9.7%4.3%1.9%1.1%0.87%0.21%
Mar 202633.7%22.5%13.3%10.1%10.1%4.5%2.7%1.4%1.1%0.5%
Apr 202633.4%22.3%13.2%10%10%4.5%3.3%1.6%1.1%0.6%
May 202633%22%13%9.9%9.9%4.4%3.9%1.6%1.1%1.1%
Jun 202630.2%24.6%12.3%11.1%9.1%4.1%3.8%1.8%1.2%1.8%
Jul 202631.6%25.8%12.5%9.5%9.5%4.2%3.3%1.3%1%1.3%
Aug 202631.3%25.6%15.2%9.4%9.4%4.2%2.3%1%0.85%0.69%
Sep 202629.9%24.5%14.1%11%11%4.9%2%1.2%0.99%0.44%
  1. Held 1st. 1.8M estimated branded searches, -18.3% vs prior month. Share -1.5 points.

  2. 2.CeraVe

    24.5%

    Held 2nd. 1.5M estimated branded searches, -18% vs prior month. Share -1.1 points.

  3. 3.Neutrogena

    14.1%

    Held 3rd. 861K estimated branded searches, -20.6% vs prior month. Share -1.1 points.

  4. Held 4th. 673K estimated branded searches, 0% vs prior month. Share +1.6 points.

  5. 5.Eucerin

    11%

    Held 5th. 673K estimated branded searches, 0% vs prior month. Share +1.6 points.

  6. 6.COSRX

    4.9%

    Held 6th. 301K estimated branded searches, 0% vs prior month. Share +0.7 points.

  7. Held 7th. 125K estimated branded searches, -22.7% vs prior month. Share -0.2 points.

  8. Held 8th. 74K estimated branded searches, 0% vs prior month. Share +0.2 points.

  9. 9.EltaMD

    0.99%

    Held 9th. 60.5K estimated branded searches, 0% vs prior month. Share +0.1 points.

  10. 10.Blue Lizard

    0.44%

    Held 10th. 27.1K estimated branded searches, -45.3% vs prior month. Share -0.3 points.

Compare search popularity between Blue Lizard and its closest rivals

Every comparison with Blue Lizard

17 comparisons

How has branded search demand for Blue Lizard changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Blue Lizard worldwide rose from 9.9K to 27.1K.
  • Across the 12 months ending September 2026, Blue Lizard’s share of searches among SPF brands worldwide peaked at 1.8% in June 2026 and was lowest at 0.11% in November 2025.

How did search popularity change for SPF brands worldwide in September 2026?

6 changes
  1. In September 2026, Beauty of Joseon gained share of searches among SPF brands worldwide, from 9.4% to 11%.

  2. In September 2026, Eucerin gained share of searches among SPF brands worldwide, from 9.4% to 11%.

  3. In September 2026, COSRX gained share of searches among SPF brands worldwide, from 4.2% to 4.9%.

  4. In September 2026, La Roche-Posay lost share of searches among SPF brands worldwide, from 31.3% to 29.9%.

  5. In September 2026, CeraVe lost share of searches among SPF brands worldwide, from 25.6% to 24.5%.

  6. In September 2026, Neutrogena lost share of searches among SPF brands worldwide, from 15.2% to 14.1%.

How are Blue Lizard’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Blue Lizard’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • blue lizard sunscreen

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How the Brand Demand Index is measured

Where does Blue Lizard compete?

Blue Lizard is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
SPF brands10th of 100.44%Shown above
Sunscreen brands10th of 130.63%Show ranking
Sun cream brands7th of 80.68%Show ranking
Creator with pink hair and a pink jacket

Is Blue Lizard your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.