Brandwave

How popular isEucerin in search?

In September 2026, there were an estimated 673K branded searches for Eucerin worldwide which held steady over the last 12 months. Eucerin holds 11.3% estimated Share of Search among SPF brands worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. CeraVe32.1%
  2. La Roche-Posay30.8%
  3. Beauty of Joseon17.5%
  4. Eucerin11.3%
  5. COSRX6.8%
  6. Bondi Sands1.5%
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Which SPF brands compete with Eucerin?

Eucerin against SPF brands worldwide, by month

Share of Search by month for CeraVe, La Roche-Posay, Beauty of Joseon, Eucerin, COSRX. The figures are in the table below the chart.

View monthly share of search table
MonthCeraVeLa Roche-PosayBeauty of JoseonEucerinCOSRXBondi Sands
Oct 202537.5%30.1%13.1%11.1%6.8%1.4%
Nov 202533.1%31.3%15.8%11.5%6.9%1.5%
Dec 202534.8%32.8%13.5%9.9%7.5%1.5%
Jan 202633.9%32%16.1%9.6%7.1%1.3%
Feb 202634.2%33.6%14.6%10.1%6.2%1.3%
Mar 202630.3%35.5%15.5%10.7%6.5%1.6%
Apr 202630%34.9%16.3%10.5%6.4%2%
May 202629.5%35.1%16.4%10.5%6.5%2.1%
Jun 202632%32%18.2%9.6%6%2.2%
Jul 202633.4%33.3%15.6%10%6%1.6%
Aug 202634%33.2%15.5%10%6.1%1.3%
Sep 202632.1%30.8%17.5%11.3%6.8%1.5%
  1. 1.CeraVe

    32.1%

    Held 1st. 1.9M estimated branded searches, -16.6% vs prior month. Share -1.8 points.

  2. Held 2nd. 1.8M estimated branded searches, -18.3% vs prior month. Share -2.4 points.

  3. Held 3rd. 1M estimated branded searches, -0.11% vs prior month. Share +2.1 points.

  4. 4.Eucerin

    11.3%

    Held 4th. 673K estimated branded searches, 0% vs prior month. Share +1.3 points.

  5. 5.COSRX

    6.8%

    Held 5th. 402K estimated branded searches, -1.7% vs prior month. Share +0.7 points.

  6. Held 6th. 90.2K estimated branded searches, -0.41% vs prior month. Share +0.2 points.

Compare search popularity between Eucerin and its closest rivals

How has branded search demand for Eucerin changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Eucerin worldwide held steady at 673K.
  • Across the 12 months ending September 2026, Eucerin’s estimated Share of Search among SPF brands worldwide peaked at 11.5% in November 2025 and was lowest at 9.6% in January 2026.

How did search popularity change for SPF brands worldwide in September 2026?

  1. In September 2026, Beauty of Joseon gained estimated Share of Search among SPF brands worldwide, from 15.5% to 17.5%.

  2. In September 2026, Eucerin gained estimated Share of Search among SPF brands worldwide, from 10% to 11.3%.

  3. In September 2026, COSRX gained estimated Share of Search among SPF brands worldwide, from 6.1% to 6.8%.

  4. In September 2026, La Roche-Posay lost estimated Share of Search among SPF brands worldwide, from 33.2% to 30.8%.

  5. In September 2026, CeraVe lost estimated Share of Search among SPF brands worldwide, from 34% to 32.1%.

Where does Eucerin compete?

Eucerin is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Face cleanser brands8th of 145.1%Show ranking
Pharmacy skincare brands4th of 510%Show ranking
SPF brands4th of 611.3%Shown above
Sun cream brands3rd of 516.7%Show ranking

How is Eucerin measured?

Brandwave collects information about searches that people make online using Eucerin’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • eucerin

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How the Brand Demand Index is measured

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Is Eucerin your brand?

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