Brandwave

Eucerin vs Neutrogena:Which is searched more?

In September 2026, Neutrogena had more branded searches than Eucerin among face cleanser brands worldwide. Neutrogena was estimated to have 935K branded searches compared to Eucerin’s 673K, and held a 7% Share of Search versus Eucerin’s 5.1%. These are worldwide searches for English-language branded terms.

Share of Search among face cleanser brands worldwide in September 2026Which is more popular in search, Eucerin or Neutrogena?
Eucerin5.1%673K searches
vs
Neutrogena7%935K searches

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Which is more popular in search, Eucerin or Neutrogena?

Compare the face cleanser brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Eucerin and Neutrogena among face cleanser brands worldwide, by month

Share of Search by month for Neutrogena, Eucerin. The figures are in the table below the chart.

View monthly share of search table
MonthCetaphilCeraVeLa Roche-PosayThe OrdinaryBeauty of JoseonGarnierNeutrogenaEucerinBiodermaKiehl'sMedik8COSRXAveenoSKIN1004
Oct 202515.4%17%13.6%9.1%5.9%7.4%7.7%5%4.1%5%2.7%3.1%2.5%1.6%
Nov 202514.4%14.3%13.5%12.7%6.8%5.4%6.1%5%4.1%7.4%3.2%3%2.2%2%
Dec 202514.8%16.2%15.2%10%6.3%6%7.4%4.6%3.7%5.6%2.5%3.5%2.6%1.8%
Jan 202615.8%15.7%14.8%9.7%7.5%5.6%7.1%4.4%4.4%4.4%2.9%3.3%2.5%1.8%
Feb 202615.1%16.6%16.3%8.9%7.1%6.2%7.5%4.9%4%4%2.6%3%2.3%1.6%
Mar 202613.8%14.7%17.2%9.4%7.5%6.4%7.4%5.2%4.2%4.2%2.8%3.1%2.3%1.7%
Apr 202613.6%14.6%17%11%7.9%6.2%7.2%5.1%4.2%3.4%2.7%3.1%2.2%1.6%
May 202612.8%15%17.8%9.4%8.3%6.5%7.5%5.3%4.4%3.6%2.3%3.3%2.1%1.7%
Jun 202613.7%15.7%15.7%10%8.9%7.3%6.9%4.7%3.8%3.8%2.4%2.9%2.3%1.8%
Jul 202614.8%15.9%15.9%10.1%7.4%7.5%6.8%4.8%3.9%3.2%3%2.9%2.4%1.5%
Aug 202614.3%15.7%15.4%9.7%7.2%7.5%8.1%4.6%3.8%3.8%2.9%2.8%2.3%1.8%
Sep 202615.4%14.4%13.8%10.6%7.8%7.3%7%5.1%4.1%4.1%3.2%3%2.5%1.6%

How has the Eucerin and Neutrogena comparison changed over the last 12 months?

  • Neutrogena was ahead of Eucerin in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Eucerin’s estimated Share of Search among face cleanser brands worldwide moved from 5% to 5.1%, and its estimated monthly branded searches held steady at 673K.
  • Across the 12 months ending September 2026, Neutrogena’s estimated Share of Search among face cleanser brands worldwide moved from 7.7% to 7%, and its estimated monthly branded searches moved from 1M to 935K.

How did search popularity change for face cleanser brands worldwide in September 2026?

  1. In September 2026, Beauty of Joseon overtook Neutrogena and Garnier to rank 5th among face cleanser brands worldwide, with 7.8% estimated Share of Search.

  2. In September 2026, Neutrogena lost estimated Share of Search among face cleanser brands worldwide, from 8.1% to 7%.

Other head-to-heads among face cleanser brands

How each brand is measured

Brandwave collects information about searches that people make online using Eucerin’s and Neutrogena’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Eucerin

1 branded search term

  • eucerin

Neutrogena

4 branded search terms

  • neutrogena
  • neutrogena facial cleanser
  • neutrogena hydro boost
  • neutrogena suntan lotion

How the Brand Demand Index is measured

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