Brandwave

How popular isBackyard Discovery?

In October 2026, people searched for Backyard Discovery by name about 25,600 times worldwide, an 8.7% decrease from the previous year. These searches made up 5.8% of all global pergola brand searches, placing Backyard Discovery fifth out of six brands. When we asked both ChatGPT and Google AI Overviews about pergola brands, Backyard Discovery appeared in three of the five answers.

Search and AI answers in October 2026

Backyard Discovery is the fifth most searched of 6 competitors.

  1. YardistryShare of searches 35.5%Mentioned in 1 of 5 AI answers
  2. Toja GridShare of searches 28.9%Mentioned in 1 of 5 AI answers
  3. SojagShare of searches 12.5%Mentioned in 0 of 5 AI answers
  4. StruXureShare of searches 12.5%Mentioned in 0 of 5 AI answers
  5. Backyard DiscoveryShare of searches 5.8%Mentioned in 3 of 5 AI answers

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Top pergola brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Backyard Discovery was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Backyard Discovery3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Yardistry1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Toja Grid1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sojag0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • StruXure0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Azenco0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about pergola brands

5 answers

  • Asked ChatGPT

    “What's the best pergola kit for a backyard?”

    1. 1Backyard Discovery

  • Asked ChatGPT

    “Are louvered aluminum pergolas worth the money?”

    1. Asked ChatGPT

      “Which pergola brands are easiest to install yourself?”

      1. 1Backyard Discovery
      2. 2Toja Grid
      3. 3Yardistry

    2. Searched Google, AI Overview

      “pergola kit”

      1. 1Backyard Discovery

    3. Searched Google, AI Overview

      “louvered pergola”

      Not named in any answer:

      Brands are shown in the order each answer named them. The survey took place in the United States on October 28, 2026.

      How often do people search for Backyard Discovery compared with other pergola brands worldwide?

      Backyard Discovery against pergola brands worldwide, by month

      Share of searches by month for Yardistry, Toja Grid, Sojag, StruXure, Backyard Discovery, Azenco. The figures are in the table below the chart.

      View monthly share of searches table
      MonthYardistryToja GridSojagStruXureBackyard DiscoveryAzenco
      Nov 202513.7%69%5%7.5%3.1%1.8%
      Dec 202517.7%59.6%4.9%11.8%3.5%2.4%
      Jan 202620.7%46.7%6.1%17%6.1%3.4%
      Feb 202617.2%57.5%6%11.4%5.1%2.8%
      Mar 202628.5%42.7%8.5%10.4%6.8%3.1%
      Apr 202631.6%38.6%11.5%9.4%6.2%2.8%
      May 202627.8%41.7%12.4%8.3%6.8%3%
      Jun 202627.9%34.1%12.4%10.1%12.4%3%
      Jul 202628.4%34.7%12.6%10.3%10.3%3.7%
      Aug 202630.8%30.8%13.7%13.7%7.2%3.8%
      Sep 202632.7%32.7%11.9%11.9%6.4%4.4%
      Oct 202635.5%28.9%12.5%12.5%5.8%4.7%

      1. 1.Yardistry

        35.5%

        Moved from 2nd to 1st. 5.4K estimated branded searches, -18.2% vs prior month. Share +2.8 points.

      2. 2.Toja Grid

        28.9%

        Moved from 1st to 2nd. 4.4K estimated branded searches, -33.3% vs prior month. Share -3.8 points.

      3. 3.Sojag

        12.5%

        Held 3rd. 1.9K estimated branded searches, -20.8% vs prior month. Share +0.6 points.

      4. 4.StruXure

        12.5%

        Held 4th. 1.9K estimated branded searches, -20.8% vs prior month. Share +0.6 points.

      5. 5.Backyard Discovery

        5.8%

        Held 5th. 880 estimated branded searches, -32.3% vs prior month. Share -0.7 points.

      6. 6.Azenco

        4.7%

        Held 6th. 720 estimated branded searches, -18.2% vs prior month. Share +0.4 points.

      Backyard Discovery sells other things too, so only its searches that name this product count here, like “backyard discovery pergola”.

      Compare popularity between Backyard Discovery and its closest rivals

      Every comparison with Backyard Discovery

      31 comparisons

      How has branded search demand for Backyard Discovery changed worldwide over the last 12 months?

      3 findings
      • Across the 12 months ending October 2026, estimated monthly branded searches for Backyard Discovery worldwide fell from 28K to 25.6K.
      • Across the 12 months ending October 2026, Backyard Discovery’s share of searches among pergola brands worldwide increased from 3.1% to 5.8%.
      • Across the 12 months ending October 2026, Backyard Discovery’s share of searches among pergola brands worldwide peaked at 12.4% in June 2026 and was lowest at 3.1% in November 2025.

      How did search popularity change for pergola brands worldwide in October 2026?

      6 changes

      1. In October 2026, Yardistry overtook Toja Grid to become the leader among pergola brands worldwide, with 35.5% of the searches.

      2. In October 2026, Sojag gained share of searches among pergola brands worldwide, from 11.9% to 12.5%.

      3. In October 2026, StruXure gained share of searches among pergola brands worldwide, from 11.9% to 12.5%.

      4. In October 2026, Toja Grid lost share of searches among pergola brands worldwide, from 32.7% to 28.9%.

      5. In October 2026, Backyard Discovery lost share of searches among pergola brands worldwide, from 6.4% to 5.8%.

      6. Azenco’s share of searches among pergola brands worldwide has gained ground for 3 months in a row, from 3.7% to 4.7% in October 2026.

      How are Backyard Discovery’s branded searches counted?

      8 search terms

      Brandwave collects information about searches that people make online using Backyard Discovery’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

      • backyard discovery
      • backyard discovery climbing frame
      • backyard discovery greenhouse
      • backyard discovery pergola
      • backyard discovery play set
      • backyard discovery playset
      • backyard discovery porch swing
      • backyard discovery swing set

      Do you work for Backyard Discovery? To request corrections or removal please contact us via our support page and we will be happy to assist.

      How the Brand Demand Index is measured

      Where does Backyard Discovery compete?

      Backyard Discovery is ranked by how often people search for it in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
      Competitor setRankShare of searchesRanking
      Kids play equipment brands3rd of 96.5%Show ranking
      Swings2nd of 620.9%Show ranking
      Climbing frames6th of 109%Show ranking
      Pergola brands5th of 65.8%Shown above
      Greenhouse brands2nd of 820%Show ranking
      Garden swing brands6th of 70.91%Show ranking
      Creator with pink hair and a pink jacket

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