Brandwave

Backyard Discovery vs Toja Grid:Which is more popular?

In October 2026, Toja Grid had more branded searches than Backyard Discovery among pergola brands worldwide. Toja Grid had about 4,400 branded searches, while Backyard Discovery had 880. Toja Grid made up 28.9% of all pergola brand searches we track, and Backyard Discovery accounted for 5.8%. When we asked ChatGPT and Google AI Overviews about pergola brands, Backyard Discovery appeared in three of the five answers and Toja Grid in one.

Among pergola brands worldwide in October 2026

Who do people search for more?

Toja Grid, about 5 searches for every 1 for Backyard Discovery

Toja Grid 4.4K searchesBackyard Discovery 880 searches

Who does AI mention more?

Backyard Discovery, mentioned in 3 of 5 answers, Toja Grid in 1

Backyard Discovery in 3 of 5Toja Grid in 1 of 5

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Top pergola brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Backyard Discovery was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Toja Grid was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Backyard Discovery3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Yardistry1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Toja Grid1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sojag0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • StruXure0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Azenco0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about pergola brands

5 answers

  • Asked ChatGPT

    “What's the best pergola kit for a backyard?”

    1. 1Backyard Discovery

  • Asked ChatGPT

    “Are louvered aluminum pergolas worth the money?”

    1. Asked ChatGPT

      “Which pergola brands are easiest to install yourself?”

      1. 1Backyard Discovery
      2. 2Toja Grid
      3. 3Yardistry

    2. Searched Google, AI Overview

      “pergola kit”

      1. 1Backyard Discovery

    3. Searched Google, AI Overview

      “louvered pergola”

      Not named in any answer:

      Brands are shown in the order each answer named them. The survey took place in the United States on October 28, 2026.

      Is Backyard Discovery or Toja Grid more popular in search?

      This chart shows how often people search Google for Backyard Discovery and Toja Grid by name. Each line represents a brand's share of searches for all six pergola brands we track, month by month, from English-language searches worldwide.

      Backyard Discovery and Toja Grid among pergola brands worldwide, by month

      Share of searches by month for Toja Grid, Backyard Discovery. The figures are in the table below the chart.

      View monthly share of searches table
      MonthYardistryToja GridSojagStruXureBackyard DiscoveryAzenco
      Nov 202513.7%69%5%7.5%3.1%1.8%
      Dec 202517.7%59.6%4.9%11.8%3.5%2.4%
      Jan 202620.7%46.7%6.1%17%6.1%3.4%
      Feb 202617.2%57.5%6%11.4%5.1%2.8%
      Mar 202628.5%42.7%8.5%10.4%6.8%3.1%
      Apr 202631.6%38.6%11.5%9.4%6.2%2.8%
      May 202627.8%41.7%12.4%8.3%6.8%3%
      Jun 202627.9%34.1%12.4%10.1%12.4%3%
      Jul 202628.4%34.7%12.6%10.3%10.3%3.7%
      Aug 202630.8%30.8%13.7%13.7%7.2%3.8%
      Sep 202632.7%32.7%11.9%11.9%6.4%4.4%
      Oct 202635.5%28.9%12.5%12.5%5.8%4.7%

      Backyard Discovery sells other things too, so only its searches that name this product count here, like “backyard discovery pergola”.

      How has branded search for Backyard Discovery and Toja Grid changed worldwide over the last 12 months?

      3 findings

      How did search popularity change for pergola brands worldwide in October 2026?

      3 changes

      1. In October 2026, Yardistry overtook Toja Grid to become the leader among pergola brands worldwide, with 35.5% of the searches.

      2. In October 2026, Toja Grid lost share of searches among pergola brands worldwide, from 32.7% to 28.9%.

      3. In October 2026, Backyard Discovery lost share of searches among pergola brands worldwide, from 6.4% to 5.8%.

      How are Backyard Discovery’s and Toja Grid’s branded searches counted?

      2 search terms

      Brandwave collects information about searches that people make online using Backyard Discovery’s and Toja Grid’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

      Backyard Discovery

      1 branded search term

      • backyard discovery pergola

      Toja Grid

      1 branded search term

      • toja grid

      How the Brand Demand Index is measured

      Other head-to-heads among pergola brands

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