Alexander Rose vs Backyard Discovery:Which is searched more?
In September 2026, Backyard Discovery had more branded searches than Alexander Rose among garden swing brands worldwide. Backyard Discovery had about 22,200 branded searches, while Alexander Rose had 3,110. Backyard Discovery made up 13.8% of all garden swing brand searches we track, and Alexander Rose accounted for 1.9%. These are worldwide searches for English-language branded terms.
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Is Alexander Rose or Backyard Discovery more popular in search?
Compare the garden swing brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Backyard Discovery, Alexander Rose. The figures are in the table below the chart.
View monthly share of searches table
| Month | POLYWOOD | Kettler | Backyard Discovery | PURPLE LEAF | Charles Bentley | Alexander Rose | Royalcraft | LG Outdoor | Rowlinson | Cambridge Casual |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 39% | 26.1% | 14.3% | 11.7% | 2.3% | 2.3% | 2.3% | 0.77% | 0.79% | 0.47% |
| Nov 2025 | 39.1% | 26.1% | 14.3% | 11.7% | 2.8% | 2.3% | 1.9% | 0.55% | 0.69% | 0.47% |
| Dec 2025 | 34.6% | 28.3% | 15.5% | 12.6% | 2.5% | 2.5% | 2.5% | 0.56% | 0.61% | 0.41% |
| Jan 2026 | 35% | 28.6% | 12.8% | 10.5% | 7% | 2.1% | 2.5% | 0.63% | 0.62% | 0.34% |
| Feb 2026 | 41% | 22.5% | 15.1% | 10% | 5.5% | 2.1% | 2% | 0.81% | 0.68% | 0.4% |
| Mar 2026 | 44.9% | 16.5% | 20.2% | 9.1% | 4% | 1.9% | 1.5% | 1.1% | 0.53% | 0.36% |
| Apr 2026 | 53.6% | 13.2% | 16.1% | 8.8% | 3.2% | 1.5% | 1.4% | 1.4% | 0.52% | 0.32% |
| May 2026 | 49% | 14.7% | 18% | 9.8% | 3.6% | 1.4% | 1.3% | 1.4% | 0.48% | 0.3% |
| Jun 2026 | 49.3% | 14.8% | 14.8% | 12.1% | 4.4% | 1.4% | 1.3% | 1.2% | 0.47% | 0.36% |
| Jul 2026 | 41.6% | 18.6% | 15.2% | 12.5% | 5.6% | 2.1% | 1.7% | 1.7% | 0.6% | 0.4% |
| Aug 2026 | 45.5% | 16.6% | 13.6% | 11.2% | 7.4% | 2% | 1.5% | 1.3% | 0.5% | 0.36% |
| Sep 2026 | 46.1% | 16.9% | 13.8% | 11.3% | 6.2% | 1.9% | 1.8% | 0.85% | 0.62% | 0.55% |
How has the Alexander Rose and Backyard Discovery comparison changed over the last 12 months?
3 findings
- Backyard Discovery was ahead of Alexander Rose in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Alexander Rose’s share of searches among garden swing brands worldwide moved from 2.3% to 1.9%, and its estimated monthly branded searches moved from 3K to 3.1K.
- Across the 12 months ending September 2026, Backyard Discovery’s share of searches among garden swing brands worldwide moved from 14.3% to 13.8%, and its estimated monthly branded searches moved from 18.1K to 22.2K.
How did search popularity change for garden swing brands worldwide in September 2026?
1 change

Estimated monthly branded searches for Backyard Discovery worldwide rose 22.7% over 12 measured months, from 18.1K to 22.2K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Alexander Rose’s and Backyard Discovery’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Alexander Rose
2 branded search terms
- alexander rose
- alexander rose furniture
Backyard Discovery
1 branded search term
- backyard discovery
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