Kettler vs POLYWOOD:Which is more popular?
In September 2026, POLYWOOD had more branded searches than Kettler among garden swing brands worldwide. POLYWOOD had about 74,000 branded searches, while Kettler had 27,100. POLYWOOD made up 46.1% of all garden swing brand searches we track, and Kettler accounted for 16.9%. When we asked ChatGPT and Google AI Overviews about garden swing brands, POLYWOOD appeared in three of the four answers and Kettler in none.
Who do people search for more?
POLYWOOD, about 3 searches for every 1 for Kettler
Who does AI mention more?
POLYWOOD, mentioned in 3 of 4 answers, Kettler in 0
Who does AI recommend more?
POLYWOOD, the only one of the two named
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Top garden swing brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, POLYWOOD was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Kettler did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- POLYWOOD3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Cambridge Casual3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Backyard Discovery2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
PURPLE LEAF2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Kettler0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Charles Bentley0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Alexander Rose0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Royalcraft0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
LG Outdoor0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Rowlinson0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about garden swing brands
4 answers
Asked ChatGPT
“Which garden swing brand should I buy?”
Asked ChatGPT
“What are the best garden swing brands?”
Asked ChatGPT
“What's the best garden swing brand for back garden seating?”
Searched Google, AI Overview
“outdoor swing seat”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“garden swing chair”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Kettler or POLYWOOD more popular in search?
This chart shows how often people search Google for Kettler and POLYWOOD by name. Each line represents a brand's share of searches for all ten garden swing brands we track, month by month, from English-language searches worldwide.
Share of searches by month for POLYWOOD, Kettler. The figures are in the table below the chart.
View monthly share of searches table
| Month | POLYWOOD | Kettler | Backyard Discovery | PURPLE LEAF | Charles Bentley | Alexander Rose | Royalcraft | LG Outdoor | Rowlinson | Cambridge Casual |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 39% | 26.1% | 14.3% | 11.7% | 2.3% | 2.3% | 2.3% | 0.77% | 0.79% | 0.47% |
| Nov 2025 | 39.1% | 26.1% | 14.3% | 11.7% | 2.8% | 2.3% | 1.9% | 0.55% | 0.69% | 0.47% |
| Dec 2025 | 34.6% | 28.3% | 15.5% | 12.6% | 2.5% | 2.5% | 2.5% | 0.56% | 0.61% | 0.41% |
| Jan 2026 | 35% | 28.6% | 12.8% | 10.5% | 7% | 2.1% | 2.5% | 0.63% | 0.62% | 0.34% |
| Feb 2026 | 41% | 22.5% | 15.1% | 10% | 5.5% | 2.1% | 2% | 0.81% | 0.68% | 0.4% |
| Mar 2026 | 44.9% | 16.5% | 20.2% | 9.1% | 4% | 1.9% | 1.5% | 1.1% | 0.53% | 0.36% |
| Apr 2026 | 53.6% | 13.2% | 16.1% | 8.8% | 3.2% | 1.5% | 1.4% | 1.4% | 0.52% | 0.32% |
| May 2026 | 49% | 14.7% | 18% | 9.8% | 3.6% | 1.4% | 1.3% | 1.4% | 0.48% | 0.3% |
| Jun 2026 | 49.3% | 14.8% | 14.8% | 12.1% | 4.4% | 1.4% | 1.3% | 1.2% | 0.47% | 0.36% |
| Jul 2026 | 41.6% | 18.6% | 15.2% | 12.5% | 5.6% | 2.1% | 1.7% | 1.7% | 0.6% | 0.4% |
| Aug 2026 | 45.5% | 16.6% | 13.6% | 11.2% | 7.4% | 2% | 1.5% | 1.3% | 0.5% | 0.36% |
| Sep 2026 | 46.1% | 16.9% | 13.8% | 11.3% | 6.2% | 1.9% | 1.8% | 0.85% | 0.62% | 0.55% |
How has the Kettler and POLYWOOD comparison changed over the last 12 months?
3 findings
- POLYWOOD was ahead of Kettler in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Kettler’s share of searches among garden swing brands worldwide moved from 26.1% to 16.9%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
- Across the 12 months ending September 2026, POLYWOOD’s share of searches among garden swing brands worldwide moved from 39% to 46.1%, and its estimated monthly branded searches moved from 49.5K to 74K.
How did search popularity change for garden swing brands worldwide in September 2026?
2 changes
In September 2026, POLYWOOD gained share of searches among garden swing brands worldwide, from 45.5% to 46.1%.
Estimated monthly branded searches for Kettler worldwide fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Kettler’s and POLYWOOD’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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