Brandwave

How popular isRowlinson in search?

In August 2026, there were an estimated 1K branded searches for Rowlinson worldwide which is up 13.6% over the last 11 months. Rowlinson holds 1.9% estimated Share of Search among garden swing brands worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Kettler62.3%
  2. Charles Bentley27.9%
  3. Royalcraft5.5%
  4. LG Outdoor1.9%
  5. Rowlinson1.9%
  6. Alexander Rose0.6%
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Which garden swing brands compete with Rowlinson?

Rowlinson against garden swing brands worldwide, by month

Share of Search by month for Kettler, Charles Bentley, Royalcraft, Rowlinson. The figures are in the table below the chart.

View monthly share of search table
MonthKettlerCharles BentleyRoyalcraftLG OutdoorRowlinsonAlexander Rose
Oct 202582.5%7.2%7.2%0.65%2.2%0.17%
Nov 202582.5%9%6%0.27%2.2%0.12%
Dec 202583.3%7.3%7.3%0.18%1.8%0.1%
Jan 202673.5%18%6.5%0.31%1.6%0.13%
Feb 202672.7%17.8%6.4%0.7%2.2%0.31%
Mar 202671.7%17.5%6.4%1.8%2.3%0.37%
Apr 202669.5%17%7.6%3.3%2.2%0.45%
May 202670.9%17.3%6.3%2.7%2.3%0.46%
Jun 202668.6%20.5%6.1%2.2%2.2%0.36%
Jul 202668.6%20.5%6.1%2.2%2.2%0.44%
Aug 202662.3%27.9%5.5%1.9%1.9%0.6%
Sep 2026——————
  1. 1.Kettler

    62.3%

    Held 1st. 33.1K estimated branded searches, -18.3% vs prior month. Share -6.3 points.

  2. Held 2nd. 14.8K estimated branded searches, +22.3% vs prior month. Share +7.4 points.

  3. 3.Royalcraft

    5.5%

    Held 3rd. 2.9K estimated branded searches, -19.4% vs prior month. Share -0.6 points.

  4. 4.LG Outdoor

    1.9%

    Held 4th. 1K estimated branded searches, -23.1% vs prior month. Share -0.3 points.

  5. 5.Rowlinson

    1.9%

    Held 5th. 1K estimated branded searches, -23.1% vs prior month. Share -0.3 points.

  6. Held 6th. 320 estimated branded searches, +23.1% vs prior month. Share +0.2 points.

Compare search popularity between Rowlinson and its closest rivals

How has branded search demand for Rowlinson changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Rowlinson worldwide rose from 880 to 1K.
  • Across the 11 months ending August 2026, Rowlinson fell from 4th to 5th among garden swing brands worldwide.

How did search popularity change for garden swing brands worldwide in August 2026?

  1. In August 2026, Charles Bentley gained estimated Share of Search among garden swing brands worldwide, from 20.5% to 27.9%.

  2. In August 2026, Kettler lost estimated Share of Search among garden swing brands worldwide, from 68.6% to 62.3%.

  3. In August 2026, Royalcraft lost estimated Share of Search among garden swing brands worldwide, from 6.1% to 5.5%.

  4. LG Outdoor’s estimated Share of Search among garden swing brands worldwide has lost ground for 3 months in a row, from 2.7% to 1.9% in August 2026.

  5. Estimated monthly branded searches for Alexander Rose worldwide rose 357.1% over 11 measured months, from 70 to 320 in August 2026.

  6. Estimated monthly branded searches for Rowlinson worldwide rose 13.6% over 11 measured months, from 880 to 1K in August 2026.

Where does Rowlinson compete?

Rowlinson is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Garden storage box brands4th of 60.01%Show ranking
Log store brands6th of 60.49%Show ranking
Garden bench brands5th of 61.1%Show ranking
Garden swing brands5th of 61.9%Shown above

How is Rowlinson measured?

Brandwave collects information about searches that people make online using Rowlinson’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • rowlinson

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How the Brand Demand Index is measured

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Is Rowlinson your brand?

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