Kettler vs Rowlinson:Which is more popular by branded search?
In August 2026, Kettler had more branded searches than Rowlinson among garden swing brands worldwide. Kettler was estimated to have 33.1K branded searches compared to Rowlinson’s 1K, and held a 62.3% Share of Search versus Rowlinson’s 1.9%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Kettler or Rowlinson?
Compare the garden swing brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Kettler, Rowlinson. The figures are in the table below the chart.
View monthly share of search table
| Month | Kettler | Charles Bentley | Royalcraft | LG Outdoor | Rowlinson | Alexander Rose |
|---|---|---|---|---|---|---|
| Oct 2025 | 82.5% | 7.2% | 7.2% | 0.65% | 2.2% | 0.17% |
| Nov 2025 | 82.5% | 9% | 6% | 0.27% | 2.2% | 0.12% |
| Dec 2025 | 83.3% | 7.3% | 7.3% | 0.18% | 1.8% | 0.1% |
| Jan 2026 | 73.5% | 18% | 6.5% | 0.31% | 1.6% | 0.13% |
| Feb 2026 | 72.7% | 17.8% | 6.4% | 0.7% | 2.2% | 0.31% |
| Mar 2026 | 71.7% | 17.5% | 6.4% | 1.8% | 2.3% | 0.37% |
| Apr 2026 | 69.5% | 17% | 7.6% | 3.3% | 2.2% | 0.45% |
| May 2026 | 70.9% | 17.3% | 6.3% | 2.7% | 2.3% | 0.46% |
| Jun 2026 | 68.6% | 20.5% | 6.1% | 2.2% | 2.2% | 0.36% |
| Jul 2026 | 68.6% | 20.5% | 6.1% | 2.2% | 2.2% | 0.44% |
| Aug 2026 | 62.3% | 27.9% | 5.5% | 1.9% | 1.9% | 0.6% |
| Sep 2026 | — | — | — | — | — | — |
How has the Kettler and Rowlinson comparison changed over the last 12 months?
3 findings
- Kettler was ahead of Rowlinson in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Kettler’s estimated Share of Search among garden swing brands worldwide moved from 82.5% to 62.3%, and its estimated monthly branded searches held steady at 33.1K.
- Across the 11 months ending August 2026, Rowlinson’s estimated Share of Search among garden swing brands worldwide moved from 2.2% to 1.9%, and its estimated monthly branded searches moved from 880 to 1K.
How did search popularity change for garden swing brands worldwide in August 2026?
2 changes
In August 2026, Kettler lost estimated Share of Search among garden swing brands worldwide, from 68.6% to 62.3%.
Estimated monthly branded searches for Rowlinson worldwide rose 13.6% over 11 measured months, from 880 to 1K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Kettler’s and Rowlinson’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.