Brandwave

How popular isLewis Road Creamery in search?

In August 2026, there were an estimated 7.8K branded searches for Lewis Road Creamery in New Zealand which is up 17.7% over the last 11 months. Lewis Road Creamery holds 45.5% estimated Share of Search among New Zealand butter brands and is ranked 1st of 4 competitors for search popularity.

Share of Search, August 2026
  1. Lewis Road Creamery45.5%
  2. Anchor36.1%
  3. Westgold9.4%
  4. Olivani9.1%
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Which butter brands compete with Lewis Road Creamery?

Lewis Road Creamery against butter brands in New Zealand, by month

Share of Search by month for Lewis Road Creamery, Anchor, Westgold, Olivani. The figures are in the table below the chart.

View monthly share of search table
MonthLewis Road CreameryAnchorWestgoldOlivani
Oct 202547.2%34.7%6.9%11.2%
Nov 202545.9%37.8%6%10.3%
Dec 202546.5%37%7.3%9.2%
Jan 202646.5%37.2%6.6%9.7%
Feb 202647.8%36.5%6.3%9.4%
Mar 202644.3%37.1%7.5%11.1%
Apr 202642.6%39.2%6.3%11.9%
May 202642.7%29.4%18.7%9.3%
Jun 202643.9%38.7%6.7%10.8%
Jul 202641.4%38.8%9.9%10%
Aug 202645.5%36.1%9.4%9.1%
Sep 2026————

  1. 1.Lewis Road Creamery

    45.5%

    held 1st · 7.8K estimated branded searches · +20.1% vs prior month · +4.1 points

  2. 2.Anchor

    36.1%

    held 2nd · 6.2K estimated branded searches · +1.8% vs prior month · -2.6 points

  3. 3.Westgold

    9.4%

    moved from 4th to 3rd · 1.6K estimated branded searches · +3.2% vs prior month · -0.5 points

  4. 4.Olivani

    9.1%

    moved from 3rd to 4th · 1.6K estimated branded searches · -0.64% vs prior month · -0.9 points

Compare search popularity between Lewis Road Creamery and its closest rivals

How has branded search demand for Lewis Road Creamery changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Lewis Road Creamery in New Zealand rose from 6.6K to 7.8K.
  • Across the 11 months ending August 2026, Lewis Road Creamery’s estimated Share of Search among butter brands in New Zealand decreased from 47.2% to 45.5%.
  • Across the 11 months ending August 2026, Lewis Road Creamery’s estimated Share of Search among butter brands in New Zealand peaked at 47.8% in February 2026 and was lowest at 41.4% in July 2026.

How did search popularity change for New Zealand butter brands in August 2026?

  1. In August 2026, Lewis Road Creamery gained estimated Share of Search among butter brands in New Zealand, from 41.4% to 45.5%.

  2. In August 2026, Anchor lost estimated Share of Search among butter brands in New Zealand, from 38.8% to 36.1%.

  3. In August 2026, Olivani lost estimated Share of Search among butter brands in New Zealand, from 10% to 9.1%.

  4. In August 2026, Westgold lost estimated Share of Search among butter brands in New Zealand, from 9.9% to 9.4%.

Which flavoured milk brands compete with Lewis Road Creamery?

Lewis Road Creamery against flavoured milk brands in New Zealand, by month

Share of Search by month for Lewis Road Creamery, Calci-Yum, Primo, Barista Bros. The figures are in the table below the chart.

View monthly share of search table
MonthLewis Road CreameryCalci-YumPrimoBarista Bros
Oct 202584.1%5.3%5%5.6%
Nov 202583.6%5.7%6.4%4.3%
Dec 202586.3%3.8%5.4%4.5%
Jan 202684.6%3.9%6%5.4%
Feb 202679.4%4.8%5.9%9.9%
Mar 202681.7%6.2%6.6%5.5%
Apr 202682.2%5.4%6.5%5.8%
May 202686.4%4.3%4.7%4.7%
Jun 202682.8%5.5%6.2%5.5%
Jul 202684.7%5.5%5.5%4.3%
Aug 202683.9%6.9%5.2%4%
Sep 2026————

  1. 1.Lewis Road Creamery

    83.9%

    held 1st · 7.8K estimated branded searches · +20.1% vs prior month · -0.8 points

  2. 2.Calci-Yum

    6.9%

    held 2nd · 640 estimated branded searches · +52.4% vs prior month · +1.4 points

  3. 3.Primo

    5.2%

    held 3rd · 480 estimated branded searches · +14.3% vs prior month · -0.3 points

  4. 4.Barista Bros

    4%

    held 4th · 370 estimated branded searches · +12.1% vs prior month · -0.3 points

Compare search popularity between Lewis Road Creamery and its closest rivals

How has branded search demand for Lewis Road Creamery changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, Lewis Road Creamery’s estimated Share of Search among flavoured milk brands in New Zealand peaked at 86.4% in May 2026 and was lowest at 79.4% in February 2026.

How did search popularity change for New Zealand flavoured milk brands in August 2026?

  1. In August 2026, Calci-Yum gained estimated Share of Search among flavoured milk brands in New Zealand, from 5.5% to 6.9%.

  2. In August 2026, Lewis Road Creamery lost estimated Share of Search among flavoured milk brands in New Zealand, from 84.7% to 83.9%.

  3. Estimated monthly branded searches for Primo in New Zealand rose 23.1% over 11 measured months, from 390 to 480 in August 2026.

  4. Estimated monthly branded searches for Barista Bros in New Zealand fell 15.9% over 11 measured months, from 440 to 370 in August 2026.

Which ice cream brands compete with Lewis Road Creamery?

Lewis Road Creamery against ice cream brands in New Zealand, by month

Share of Search by month for Duck Island, Ben & Jerry's, Lewis Road Creamery, Tip Top, Kāpiti, Magnum, Much Moore. The figures are in the table below the chart.

View monthly share of search table
MonthDuck IslandBen & Jerry'sLewis Road CreameryTip TopKāpitiMagnumMuch MooreDeep SouthKillinchy Gold
Oct 202571.4%6.4%5.9%6.6%3.6%1.7%3.2%0.82%0.33%
Nov 202570.1%6.3%5.3%7.6%4.4%1.8%3.3%0.94%0.31%
Dec 202568.8%8.1%5.5%7.8%3.8%1.8%2.7%1.2%0.38%
Jan 202668.2%7.6%5.7%8.1%3.8%2.1%2.8%1.2%0.39%
Feb 202669.2%7.1%5.6%6.9%3.7%2.2%4%0.95%0.32%
Mar 202664.3%9.1%7.2%7.6%4.2%2.1%3.8%1.1%0.4%
Apr 202663.6%10.8%7.5%7.3%4.1%2.4%2.9%0.92%0.52%
May 202657.9%17.6%8.4%6.3%3.5%2.2%2.7%0.96%0.46%
Jun 202655.4%9.2%9.7%9.1%5%3.3%6.5%1.1%0.52%
Jul 202663.6%8.8%7.7%7.3%4.7%2.9%3.6%0.88%0.56%
Aug 202660.7%8.8%8.8%8.2%5.3%3.5%3.3%0.84%0.55%
Sep 2026—————————

  1. 1.Duck Island

    60.7%

    held 1st · 53.7K estimated branded searches · -0.07% vs prior month · -2.9 points

  2. 2.Ben & Jerry's

    8.8%

    held 2nd · 7.8K estimated branded searches · +5.4% vs prior month · +0.1 points

  3. 3.Lewis Road Creamery

    8.8%

    held 3rd · 7.8K estimated branded searches · +20.1% vs prior month · +1.1 points

  4. 4.Tip Top

    8.2%

    held 4th · 7.3K estimated branded searches · +17.1% vs prior month · +0.9 points

  5. 5.Kāpiti

    5.3%

    held 5th · 4.7K estimated branded searches · +18.3% vs prior month · +0.6 points

  6. 6.Magnum

    3.5%

    moved from 7th to 6th · 3.1K estimated branded searches · +24.8% vs prior month · +0.6 points

  7. 7.Much Moore

    3.3%

    moved from 6th to 7th · 2.9K estimated branded searches · -3% vs prior month · -0.3 points

  8. 8.Deep South

    0.84%

    held 8th · 740 estimated branded searches · 0% vs prior month · 0 points

  9. 9.Killinchy Gold

    0.55%

    held 9th · 490 estimated branded searches · +4.3% vs prior month · 0 points

Compare search popularity between Lewis Road Creamery and its closest rivals

How has branded search demand for Lewis Road Creamery changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, Lewis Road Creamery’s estimated Share of Search among ice cream brands in New Zealand increased from 5.9% to 8.8%.
  • Across the 11 months ending August 2026, Lewis Road Creamery’s estimated Share of Search among ice cream brands in New Zealand peaked at 9.7% in June 2026 and was lowest at 5.3% in November 2025.
  • Across the 11 months ending August 2026, Lewis Road Creamery rose from 4th to 3rd among ice cream brands in New Zealand.

How did search popularity change for New Zealand ice cream brands in August 2026?

  1. In August 2026, Magnum overtook Much Moore to rank 6th among ice cream brands in New Zealand, at 3.5%.

  2. In August 2026, Lewis Road Creamery gained estimated Share of Search among ice cream brands in New Zealand, from 7.7% to 8.8%.

  3. In August 2026, Tip Top gained estimated Share of Search among ice cream brands in New Zealand, from 7.3% to 8.2%.

  4. In August 2026, Kāpiti gained estimated Share of Search among ice cream brands in New Zealand, from 4.7% to 5.3%.

  5. In August 2026, Duck Island lost estimated Share of Search among ice cream brands in New Zealand, from 63.6% to 60.7%.

  6. Estimated monthly branded searches for Killinchy Gold in New Zealand rose 32.4% over 11 measured months, from 370 to 490 in August 2026.

How is Lewis Road Creamery measured?

Brandwave collects information about searches that people make online using Lewis Road Creamery’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

22 branded search terms

  • lewis road
  • lewis road a2 milk
  • lewis road butter
  • lewis road chocolate
  • lewis road chocolate milk
  • lewis road cream
  • lewis road creamery
  • lewis road creamery double cream
  • lewis road creamery flavoured milk
  • lewis road creamery iced coffee
  • lewis road creamery near me
  • lewis road creamery nz
  • lewis road creamery strawberry milk
  • lewis road double cream
  • lewis road flavoured milk
  • lewis road ice cream
  • lewis road iced coffee
  • lewis road milk
  • lewis road nz
  • lewis road organic milk
  • lewis road strawberry milk
  • lewisroadcreamery

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How the Brand Demand Index is measured

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