Brandwave

How popular isGreenworks?

In September 2026, people searched for Greenworks by name about 550 times in New Zealand, an 11.3% decrease from the previous year. These searches made up 0.05% of all New Zealand push mower brand searches, placing Greenworks seventh out of eight brands. When we asked both ChatGPT and Google AI Overviews about push mower brands, Greenworks did not appear in any of the answers.

Search and AI answers in September 2026

Greenworks is the seventh most searched of 8 competitors and not listed in any AI answer.

  1. MakitaShare of searches 39%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  2. HusqvarnaShare of searches 34.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. John DeereShare of searches 17.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. MasportShare of searches 4.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
  5. GreenworksShare of searches 0.05%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top push mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Greenworks did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Masport1st
  2. Victa2nd
  3. Makita3rd
  4. Honda Power Equipment4th
  5. Husqvarna–
  6. John Deere–
  7. Greenworks–
  8. Milwaukee–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Makita3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Masport3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Victa3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Honda Power Equipment1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Husqvarna0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • John Deere0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Greenworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Milwaukee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about push mower brands

5 answers

  • Asked ChatGPT

    “Which push mower brand should I buy in New Zealand?”

    1. 1Masport
    2. 2Victa
    3. 3Makita
    4. 4Honda Power Equipment

  • Asked ChatGPT

    “What are the best push mower brands in New Zealand?”

    1. 1Victa
    2. 2Masport
    3. 3Makita

  • Asked ChatGPT

    “What's the best push mower brand in New Zealand for a small lawn?”

    1. 1Makita
    2. 2Masport
    3. 3Victa

  • Searched Google, AI Overview

    “push mower nz”

    1. Searched Google, AI Overview

      “mower for small lawn”

      Not named in any answer:

      Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

      Which push mower brands compete with Greenworks?

      Greenworks against push mower brands in New Zealand, by month

      Share of searches by month for Makita, Husqvarna, John Deere, Masport, Honda Power Equipment, Greenworks. The figures are in the table below the chart.

      View monthly share of searches table
      MonthMakitaHusqvarnaJohn DeereMasportHonda Power EquipmentVictaGreenworksMilwaukee
      Oct 202527.8%43.4%19.3%4.2%4.1%1.2%0.04%0%
      Nov 202527.5%42.9%18.4%5.4%4.4%1.3%0%0.04%
      Dec 202530.4%39.5%20.9%4.1%4%1.1%0.05%0%
      Jan 202631.6%41%17.9%4.2%3.8%1.5%0%0.05%
      Feb 202631.6%41.5%17.1%3.4%5%1.3%0%0%
      Mar 202632.2%41.1%17.8%4.3%3.6%0.93%0.05%0.05%
      Apr 202632.6%41.5%17.4%4.3%3%1.1%0%0.05%
      May 202633.1%41.4%18%3.6%3%0.75%0.05%0.05%
      Jun 202635.7%37.6%19.1%3.9%3.1%0.6%0%0.05%
      Jul 202637.8%38.5%16.9%3.4%2.9%0.51%0.06%0%
      Aug 202636.1%36.6%19%3.9%3.2%1%0.05%0.05%
      Sep 202639%34.6%17.3%4.2%3.7%1.1%0.05%0%

      1. 1.Makita

        39%

        Moved from 2nd to 1st. 8.1K estimated branded searches, +22.7% vs prior month. Share +2.9 points.

      2. 2.Husqvarna

        34.6%

        Moved from 1st to 2nd. 7.2K estimated branded searches, +7.3% vs prior month. Share -2 points.

      3. 3.John Deere

        17.3%

        Held 3rd. 3.6K estimated branded searches, +3.2% vs prior month. Share -1.7 points.

      4. 4.Masport

        4.2%

        Held 4th. 880 estimated branded searches, +22.2% vs prior month. Share +0.3 points.

      5. 5.Honda Power Equipment

        3.7%

        Held 5th. 770 estimated branded searches, +32.8% vs prior month. Share +0.5 points.

      6. 6.Victa

        1.1%

        Held 6th. 220 estimated branded searches, +15.8% vs prior month. Share 0 points.

      7. 7.Greenworks

        0.05%

        Held 7th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

      8. 8.Milwaukee

        0%

        Held 8th. 0 estimated branded searches, -100% vs prior month. Share -0.1 points.

      Compare popularity between Greenworks and its closest rivals

      Every comparison with Greenworks

      13 comparisons

      How has branded search demand for Greenworks changed in New Zealand over the last 12 months?

      2 findings
      • Across the 12 months ending September 2026, estimated monthly branded searches for Greenworks in New Zealand fell from 620 to 550.
      • Across the 12 months ending September 2026, Greenworks’ share of searches among push mower brands in New Zealand held steady, from 0.04% to 0.05%.

      How did search popularity change for New Zealand push mower brands in September 2026?

      6 changes

      1. In September 2026, Makita overtook Husqvarna to become the leader among push mower brands in New Zealand, with 39% of the searches.

      2. In September 2026, Honda Power Equipment gained share of searches among push mower brands in New Zealand, from 3.2% to 3.7%.

      3. In September 2026, Husqvarna lost share of searches among push mower brands in New Zealand, from 36.6% to 34.6%.

      4. In September 2026, John Deere lost share of searches among push mower brands in New Zealand, from 19% to 17.3%.

      5. Estimated monthly branded searches for Victa in New Zealand fell 24.1% over 12 measured months, from 290 to 220 in September 2026.

      6. Estimated monthly branded searches for Masport in New Zealand fell 12% over 12 measured months, from 1K to 880 in September 2026.

      How are Greenworks’ branded searches counted?

      17 search terms

      Brandwave collects information about searches that people make online using Greenworks’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

      • electric greenworks chainsaw
      • greenworks brush cutter
      • greenworks chainsaw
      • greenworks chainsaw electric
      • greenworks earth auger
      • greenworks edger
      • greenworks electric chainsaw
      • greenworks lawn mower
      • greenworks leaf vacuum
      • greenworks line trimmer
      • greenworks power washer
      • greenworks push mower
      • greenworks reel mower
      • greenworks riding lawn mower
      • greenworks saws
      • greenworks snow blower
      • greenworks sprayer

      Do you work for Greenworks? To request corrections or removal please contact us via our support page and we will be happy to assist.

      How the Brand Demand Index is measured

      Where does Greenworks compete?

      Greenworks is ranked in 13 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
      Competitor setRankShare of searchesRanking
      Chainsaw and outdoor power brands8th of 80.1%Show ranking
      Lawn mower brands9th of 100.73%Show ranking
      Grass trimmer brands6th of 80.21%Show ranking
      Riding lawn mower brands7th of 70%Show ranking
      Earth auger brands8th of 80%Show ranking
      Power washer brands8th of 80%Show ranking
      Push mower brands7th of 80.05%Shown above
      Backpack sprayer brands6th of 70.45%Show ranking
      Reel mower brands6th of 60.06%Show ranking
      Snow blower brands6th of 60%Show ranking
      Lawn edger brands7th of 80.46%Show ranking
      Leaf vacuum brands3rd of 40.06%Show ranking
      Brush cutter brands5th of 50.07%Show ranking
      Creator with pink hair and a pink jacket

      Is Greenworks your brand?

      Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

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