Brandwave

How popular isGreenworks?

In September 2026, people searched for Greenworks by name about 550 times in New Zealand, an 11.3% decrease from the previous year. These searches made up 0.18% of all New Zealand grass trimmer brand searches, placing Greenworks sixth out of eight brands. When we asked both ChatGPT and Google AI Overviews about grass trimmer brands, Greenworks did not appear in any of the answers.

Search and AI answers in September 2026

Greenworks is the sixth most searched of 8 competitors and not listed in any AI answer.

  1. RyobiShare of searches 34.1%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
  2. StihlShare of searches 24.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  3. MakitaShare of searches 21.3%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  4. HusqvarnaShare of searches 19.5%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  5. GreenworksShare of searches 0.18%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top grass trimmer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Greenworks did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Makita1st
  2. Stihl2nd
  3. Ryobi3rd
  4. Husqvarna4th
  5. ECHO5th
  6. Greenworks–
  7. Bosch–
  8. Milwaukee–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Ryobi5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Stihl5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Makita5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Husqvarna2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ECHO1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Greenworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bosch0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Milwaukee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about grass trimmer brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which grass trimmer brands compete with Greenworks?

Greenworks against grass trimmer brands in New Zealand, by month

Share of searches by month for Ryobi, Stihl, Makita, Husqvarna, Greenworks. The figures are in the table below the chart.

View monthly share of searches table
MonthRyobiStihlMakitaHusqvarnaECHOGreenworksBoschMilwaukee
Oct 202529.4%25.1%17.3%27.6%0.31%0.29%0.08%0.03%
Nov 202535.1%26.1%14.6%23.5%0.31%0.31%0.09%0.02%
Dec 202537%26.1%15.4%20.6%0.33%0.33%0.09%0.05%
Jan 202632.9%27.5%16.6%22.2%0.33%0.35%0.05%0.03%
Feb 202629.5%29%17.4%23.5%0.29%0.29%0.08%0.03%
Mar 202632.7%25.5%17.7%23.5%0.32%0.19%0.03%0.03%
Apr 202630.7%26.7%18.2%23.8%0.28%0.25%0.08%0.03%
May 202626.3%31.1%18.3%23.6%0.39%0.19%0.06%0.03%
Jun 202628.9%28%20.4%22%0.37%0.22%0.03%0.03%
Jul 202628.7%28.4%20.7%21.7%0.31%0.16%0.03%0.03%
Aug 202632.1%27.2%19.6%20.5%0.36%0.21%0.06%0.03%
Sep 202634.1%24.5%21.3%19.5%0.37%0.18%0.05%0.03%

  1. 1.Ryobi

    34.1%

    Held 1st. 12.9K estimated branded searches, +19.8% vs prior month. Share +2 points.

  2. 2.Stihl

    24.5%

    Held 2nd. 9.3K estimated branded searches, +1.6% vs prior month. Share -2.7 points.

  3. 3.Makita

    21.3%

    Moved from 4th to 3rd. 8.1K estimated branded searches, +22.7% vs prior month. Share +1.7 points.

  4. 4.Husqvarna

    19.5%

    Moved from 3rd to 4th. 7.4K estimated branded searches, +7.1% vs prior month. Share -1 points.

  5. 5.ECHO

    0.37%

    Held 5th. 140 estimated branded searches, +16.7% vs prior month. Share 0 points.

  6. 6.Greenworks

    0.18%

    Held 6th. 70 estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.Bosch

    0.05%

    Held 7th. 20 estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.Milwaukee

    0.03%

    Held 8th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Greenworks and its closest rivals

Every comparison with Greenworks

13 comparisons

How has branded search demand for Greenworks changed in New Zealand over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Greenworks in New Zealand fell from 620 to 550.
  • Across the 12 months ending September 2026, Greenworks’ share of searches among grass trimmer brands in New Zealand held steady, from 0.29% to 0.18%.

How did search popularity change for New Zealand grass trimmer brands in September 2026?

6 changes

  1. In September 2026, Makita overtook Husqvarna to rank 3rd among grass trimmer brands in New Zealand, with 21.3% of the searches.

  2. In September 2026, Ryobi gained share of searches among grass trimmer brands in New Zealand, from 32.1% to 34.1%.

  3. In September 2026, Stihl lost share of searches among grass trimmer brands in New Zealand, from 27.2% to 24.5%.

  4. In September 2026, Husqvarna lost share of searches among grass trimmer brands in New Zealand, from 20.5% to 19.5%.

  5. Estimated monthly branded searches for ECHO in New Zealand rose 16.7% over 12 measured months, from 120 to 140 in September 2026.

  6. Estimated monthly branded searches for Greenworks in New Zealand fell 36.4% over 12 measured months, from 110 to 70 in September 2026.

How are Greenworks’ branded searches counted?

17 search terms

Brandwave collects information about searches that people make online using Greenworks’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • electric greenworks chainsaw
  • greenworks brush cutter
  • greenworks chainsaw
  • greenworks chainsaw electric
  • greenworks earth auger
  • greenworks edger
  • greenworks electric chainsaw
  • greenworks lawn mower
  • greenworks leaf vacuum
  • greenworks line trimmer
  • greenworks power washer
  • greenworks push mower
  • greenworks reel mower
  • greenworks riding lawn mower
  • greenworks saws
  • greenworks snow blower
  • greenworks sprayer

Do you work for Greenworks? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Greenworks compete?

Greenworks is ranked in 13 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Chainsaw and outdoor power brands8th of 80.1%Show ranking
Earth auger brands8th of 80%Show ranking
Lawn mower brands9th of 100.73%Show ranking
Power washer brands8th of 80%Show ranking
Grass trimmer brands6th of 80.18%Shown above
Riding lawn mower brands7th of 70%Show ranking
Brush cutter brands6th of 60.04%Show ranking
Backpack sprayer brands6th of 70.38%Show ranking
Leaf vacuum brands3rd of 40.04%Show ranking
Push mower brands7th of 80.05%Show ranking
Reel mower brands6th of 60.05%Show ranking
Snow blower brands6th of 60%Show ranking
Lawn edger brands7th of 80.45%Show ranking
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