Brandwave

How popular isGreenworks?

In September 2026, people searched for Greenworks by name about 550 times in New Zealand, an 11.3% decrease from the previous year. These searches made up 0.73% of all New Zealand lawn mower brand searches, placing Greenworks ninth out of ten brands. When we asked both ChatGPT and Google AI Overviews about lawn mower brands, Greenworks did not appear in any of the answers.

Search and AI answers in September 2026

Greenworks is the ninth most searched of 10 competitors and not listed in any AI answer.

  1. RyobiShare of searches 36.1%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th
  2. StihlShare of searches 24.4%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
  3. HusqvarnaShare of searches 20.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 8th
  4. MasportShare of searches 9.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  5. GreenworksShare of searches 0.73%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top lawn mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Greenworks did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Honda Power Equipment1st
  2. Stihl2nd
  3. Masport3rd
  4. Victa4th
  5. Makita5th
  6. Ryobi6th
  7. Rover7th
  8. Husqvarna8th
  9. Cub Cadet9th
  10. Greenworks–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Makita4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Stihl3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Masport3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Victa3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Honda Power Equipment3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Husqvarna2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ryobi1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Cub Cadet1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rover1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Greenworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about lawn mower brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which lawn mower brands compete with Greenworks?

Greenworks against lawn mower brands in New Zealand, by month

Share of searches by month for Ryobi, Stihl, Husqvarna, Masport, Makita, Victa, Greenworks. The figures are in the table below the chart.

View monthly share of searches table
MonthRyobiStihlHusqvarnaMasportMakitaVictaHonda Power EquipmentCub CadetGreenworksRover
Oct 202529.3%24.4%25.7%9.9%3.3%2.1%2.1%2%0.65%0.61%
Nov 202535.4%23.5%21.7%8.9%3.4%2.1%1.9%1.8%0.69%0.55%
Dec 202537.4%24.8%20.8%7.7%2.6%2%1.8%1.7%0.53%0.63%
Jan 202633.7%26.2%22.1%8.8%2.2%2.2%1.8%1.8%0.56%0.65%
Feb 202629.5%27.8%23.6%9%2.3%2%2.4%1.9%0.88%0.68%
Mar 202632.8%25.5%24.7%8.7%2.4%1.6%1.9%1.3%0.61%0.54%
Apr 202631%26.1%24.8%9.8%2.4%1.7%1.5%1.3%0.62%0.6%
May 202627.4%31.2%25.9%8.5%1.8%1.5%1.6%1.3%0.43%0.51%
Jun 202629.1%29.9%24.2%9.5%2.1%1.3%1.7%1.4%0.49%0.4%
Jul 202629.3%30.8%25%8.4%1.7%1.2%1.6%1.2%0.41%0.36%
Aug 202631.8%28.2%22.6%9.1%2.3%1.8%1.7%1.4%0.56%0.43%
Sep 202636.1%24.4%20.8%9.2%2.9%2.2%1.9%1.3%0.73%0.5%
  1. 1.Ryobi

    36.1%

    Held 1st. 15.9K estimated branded searches, +32.9% vs prior month. Share +4.3 points.

  2. 2.Stihl

    24.4%

    Held 2nd. 10.8K estimated branded searches, +1.5% vs prior month. Share -3.8 points.

  3. 3.Husqvarna

    20.8%

    Held 3rd. 9.2K estimated branded searches, +7.6% vs prior month. Share -1.8 points.

  4. 4.Masport

    9.2%

    Held 4th. 4K estimated branded searches, +17.7% vs prior month. Share 0 points.

  5. 5.Makita

    2.9%

    Held 5th. 1.3K estimated branded searches, +47.7% vs prior month. Share +0.6 points.

  6. 6.Victa

    2.2%

    Held 6th. 960 estimated branded searches, +39.1% vs prior month. Share +0.3 points.

  7. Held 7th. 820 estimated branded searches, +30.2% vs prior month. Share +0.2 points.

  8. 8.Cub Cadet

    1.3%

    Held 8th. 580 estimated branded searches, +9.4% vs prior month. Share -0.1 points.

  9. 9.Greenworks

    0.73%

    Held 9th. 320 estimated branded searches, +52.4% vs prior month. Share +0.2 points.

  10. 10.Rover

    0.5%

    Held 10th. 220 estimated branded searches, +37.5% vs prior month. Share +0.1 points.

Compare popularity between Greenworks and its closest rivals

Every comparison with Greenworks

13 comparisons

How has branded search demand for Greenworks changed in New Zealand over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Greenworks in New Zealand fell from 620 to 550.
  • Across the 12 months ending September 2026, Greenworks’ share of searches among lawn mower brands in New Zealand held steady, from 0.65% to 0.73%.

How did search popularity change for New Zealand lawn mower brands in September 2026?

6 changes
  1. In September 2026, Ryobi gained share of searches among lawn mower brands in New Zealand, from 31.8% to 36.1%.

  2. In September 2026, Makita gained share of searches among lawn mower brands in New Zealand, from 2.3% to 2.9%.

  3. In September 2026, Stihl lost share of searches among lawn mower brands in New Zealand, from 28.2% to 24.4%.

  4. In September 2026, Husqvarna lost share of searches among lawn mower brands in New Zealand, from 22.6% to 20.8%.

  5. Estimated monthly branded searches for Cub Cadet in New Zealand fell 41.4% over 12 measured months, from 990 to 580 in September 2026.

  6. Estimated monthly branded searches for Rover in New Zealand fell 26.7% over 12 measured months, from 300 to 220 in September 2026.

How are Greenworks’ branded searches counted?

17 search terms

Brandwave collects information about searches that people make online using Greenworks’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • electric greenworks chainsaw
  • greenworks brush cutter
  • greenworks chainsaw
  • greenworks chainsaw electric
  • greenworks earth auger
  • greenworks edger
  • greenworks electric chainsaw
  • greenworks lawn mower
  • greenworks leaf vacuum
  • greenworks line trimmer
  • greenworks power washer
  • greenworks push mower
  • greenworks reel mower
  • greenworks riding lawn mower
  • greenworks saws
  • greenworks snow blower
  • greenworks sprayer

Do you work for Greenworks? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Greenworks compete?

Greenworks is ranked in 13 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Chainsaw and outdoor power brands8th of 80.1%Show ranking
Lawn mower brands9th of 100.73%Shown above
Grass trimmer brands6th of 80.21%Show ranking
Riding lawn mower brands7th of 70%Show ranking
Earth auger brands8th of 80%Show ranking
Power washer brands8th of 80%Show ranking
Push mower brands7th of 80.05%Show ranking
Backpack sprayer brands6th of 70.45%Show ranking
Reel mower brands6th of 60.06%Show ranking
Snow blower brands6th of 60%Show ranking
Lawn edger brands7th of 80.46%Show ranking
Leaf vacuum brands3rd of 40.06%Show ranking
Brush cutter brands5th of 50.07%Show ranking
Creator with pink hair and a pink jacket

Is Greenworks your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.