Brandwave

How popular isGreenworks?

In September 2026, people searched for Greenworks by name about 550 times in New Zealand, an 11.3% decrease from the previous year. These searches made up 0.46% of all New Zealand lawn edger brand searches, placing Greenworks seventh out of eight brands. When we asked both ChatGPT and Google AI Overviews about lawn edger brands, Greenworks did not appear in any of the answers.

Search and AI answers in September 2026

Greenworks is the seventh most searched of 8 competitors and not listed in any AI answer.

  1. DeWaltShare of searches 54%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. HusqvarnaShare of searches 40.9%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th
  3. RyobiShare of searches 2.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  4. StihlShare of searches 0.85%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  5. GreenworksShare of searches 0.46%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top lawn edger brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Greenworks did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Ryobi1st
  2. Makita2nd
  3. Stihl3rd
  4. Ozito4th
  5. Husqvarna5th
  6. DeWalt–
  7. ECHO–
  8. Greenworks–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Makita5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ryobi4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Stihl3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ozito3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Husqvarna1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • DeWalt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ECHO0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Greenworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about lawn edger brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which lawn edger brands compete with Greenworks?

Greenworks against lawn edger brands in New Zealand, by month

Share of searches by month for DeWalt, Husqvarna, Ryobi, Greenworks. The figures are in the table below the chart.

View monthly share of searches table
MonthDeWaltHusqvarnaRyobiStihlECHOMakitaGreenworksOzito
Oct 202539.7%54.7%2.4%1.3%0.48%0.58%0.48%0.37%
Nov 202547.6%46.6%2.8%1.4%0.5%0.63%0.27%0.32%
Dec 202543.9%49.7%2.9%1.2%0.64%0.81%0.41%0.52%
Jan 202642.9%50%3.1%1.5%0.53%0.99%0.35%0.64%
Feb 202644.9%49.3%2.4%1.1%0.51%0.8%0.34%0.51%
Mar 202645.8%48.8%2.5%0.93%0.52%0.64%0.35%0.41%
Apr 202645.5%48.9%3%0.93%0.41%0.41%0.47%0.29%
May 202648.6%47.3%1.8%0.74%0.52%0.4%0.34%0.29%
Jun 202656.2%40.6%1.2%0.47%0.41%0.41%0.47%0.23%
Jul 202654.1%42.8%1.2%0.57%0.45%0.25%0.51%0.13%
Aug 202655.6%41%1.3%0.61%0.43%0.31%0.49%0.24%
Sep 202654%40.9%2.3%0.85%0.63%0.51%0.46%0.28%
  1. 1.DeWalt

    54%

    Held 1st. 9.5K estimated branded searches, +4.3% vs prior month. Share -1.6 points.

  2. 2.Husqvarna

    40.9%

    Held 2nd. 7.2K estimated branded searches, +7.3% vs prior month. Share 0 points.

  3. 3.Ryobi

    2.3%

    Held 3rd. 410 estimated branded searches, +86.4% vs prior month. Share +1 points.

  4. 4.Stihl

    0.85%

    Held 4th. 150 estimated branded searches, +50% vs prior month. Share +0.2 points.

  5. 5.ECHO

    0.63%

    Moved from 6th to 5th. 110 estimated branded searches, +57.1% vs prior month. Share +0.2 points.

  6. 6.Makita

    0.51%

    Moved from 7th to 6th. 90 estimated branded searches, +80% vs prior month. Share +0.2 points.

  7. 7.Greenworks

    0.46%

    Moved from 5th to 7th. 80 estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.Ozito

    0.28%

    Held 8th. 50 estimated branded searches, +25% vs prior month. Share 0 points.

Compare popularity between Greenworks and its closest rivals

Every comparison with Greenworks

13 comparisons

How has branded search demand for Greenworks changed in New Zealand over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Greenworks in New Zealand fell from 620 to 550.
  • Across the 12 months ending September 2026, Greenworks’ share of searches among lawn edger brands in New Zealand held steady, from 0.48% to 0.46%.

How did search popularity change for New Zealand lawn edger brands in September 2026?

6 changes
  1. In September 2026, Ryobi gained share of searches among lawn edger brands in New Zealand, from 1.3% to 2.3%.

  2. In September 2026, DeWalt lost share of searches among lawn edger brands in New Zealand, from 55.6% to 54%.

  3. In September 2026, ECHO rose from 6th to 5th among lawn edger brands in New Zealand.

  4. In September 2026, Makita rose from 7th to 6th among lawn edger brands in New Zealand.

  5. In September 2026, Greenworks fell from 5th to 7th among lawn edger brands in New Zealand.

  6. Estimated monthly branded searches for Stihl in New Zealand fell 37.5% over 12 measured months, from 240 to 150 in September 2026.

How are Greenworks’ branded searches counted?

17 search terms

Brandwave collects information about searches that people make online using Greenworks’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • electric greenworks chainsaw
  • greenworks brush cutter
  • greenworks chainsaw
  • greenworks chainsaw electric
  • greenworks earth auger
  • greenworks edger
  • greenworks electric chainsaw
  • greenworks lawn mower
  • greenworks leaf vacuum
  • greenworks line trimmer
  • greenworks power washer
  • greenworks push mower
  • greenworks reel mower
  • greenworks riding lawn mower
  • greenworks saws
  • greenworks snow blower
  • greenworks sprayer

Do you work for Greenworks? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Greenworks compete?

Greenworks is ranked in 13 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Chainsaw and outdoor power brands8th of 80.1%Show ranking
Lawn mower brands9th of 100.73%Show ranking
Grass trimmer brands6th of 80.21%Show ranking
Riding lawn mower brands7th of 70%Show ranking
Earth auger brands8th of 80%Show ranking
Power washer brands8th of 80%Show ranking
Push mower brands7th of 80.05%Show ranking
Backpack sprayer brands6th of 70.45%Show ranking
Reel mower brands6th of 60.06%Show ranking
Snow blower brands6th of 60%Show ranking
Lawn edger brands7th of 80.46%Shown above
Leaf vacuum brands3rd of 40.06%Show ranking
Brush cutter brands5th of 50.07%Show ranking
Creator with pink hair and a pink jacket

Is Greenworks your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.