How popular isMarshall in search?
In September 2026, there were an estimated 509K branded searches for Marshall worldwide which is up 19.2% over the last 12 months. Marshall holds 0.03% estimated Share of Search among bluetooth speaker brands worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
JBL81.7%
Sonos12.6%
Bang & Olufsen5.6%
Bose0.04%
Marshall0.03%
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Which bluetooth speaker brands compete with Marshall?
Share of Search by month for JBL, Sonos, Bang & Olufsen, Marshall. The figures are in the table below the chart.
View monthly share of search table
| Month | JBL | Sonos | Bang & Olufsen | Bose | Marshall |
|---|---|---|---|---|---|
| Oct 2025 | 80.5% | 13.4% | 6% | 0.05% | 0.03% |
| Nov 2025 | 80.7% | 14.1% | 5.2% | 0.04% | 0.03% |
| Dec 2025 | 84.4% | 11.4% | 4.2% | 0.04% | 0.03% |
| Jan 2026 | 83.2% | 11.6% | 5.2% | 0.03% | 0.03% |
| Feb 2026 | 81.1% | 13% | 5.8% | 0.04% | 0.03% |
| Mar 2026 | 79.5% | 15% | 5.5% | 0.04% | 0.04% |
| Apr 2026 | 85.9% | 9.7% | 4.3% | 0.03% | 0.02% |
| May 2026 | 82% | 12.4% | 5.5% | 0.03% | 0.02% |
| Jun 2026 | 85.2% | 10.2% | 4.5% | 0.04% | 0.02% |
| Jul 2026 | 85.2% | 10.2% | 4.5% | 0.03% | 0.03% |
| Aug 2026 | 83.2% | 11.6% | 5.2% | 0.03% | 0.03% |
| Sep 2026 | 81.7% | 12.6% | 5.6% | 0.04% | 0.03% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 81.7% | 4.4M | -9.7% | -1.5 points | |
| 2, held 2nd | 12.6% | 673K | 0% | +1 points | |
| 3, held 3rd | 5.6% | 301K | 0% | +0.5 points | |
| 4, held 4th | 0.04% | 1.9K | 0% | 0 points | |
| 5, held 5th | 0.03% | 1.6K | 0% | 0 points |
1.
JBL81.7%
Held 1st. 4.4M estimated branded searches, -9.7% vs prior month. Share -1.5 points.
2.
Sonos12.6%
Held 2nd. 673K estimated branded searches, 0% vs prior month. Share +1 points.
5.6%
Held 3rd. 301K estimated branded searches, 0% vs prior month. Share +0.5 points.
4.
Bose0.04%
Held 4th. 1.9K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Marshall0.03%
Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Marshall and its closest rivals
Every comparison with Marshall
19 comparisons
- Marshall vs Soundcore
- Blackstar vs Marshall
- Boss vs Marshall
- Fender vs Marshall
- Marshall vs Orange
- Marshall vs Vox
- AirPods vs Marshall
- AKG vs Marshall
- Bang & Olufsen vs Marshall
- Beats vs Marshall
- Bose vs Marshall
- Jabra vs Marshall
- JBL vs Marshall
- Marshall vs Samsung
- Marshall vs Sennheiser
- Marshall vs Skullcandy
- Marshall vs Sonos
- Marshall vs Sony
- Marshall vs Ultimate Ears
How has branded search demand for Marshall changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Marshall worldwide rose from 427K to 509K.
- Across the 12 months ending September 2026, Marshall’s estimated Share of Search among bluetooth speaker brands worldwide held steady at 0.03%.
How did search popularity change for bluetooth speaker brands worldwide in September 2026?
3 changes

In September 2026, Sonos gained estimated Share of Search among bluetooth speaker brands worldwide, from 11.6% to 12.6%.

In September 2026, JBL lost estimated Share of Search among bluetooth speaker brands worldwide, from 83.2% to 81.7%.

Estimated monthly branded searches for Bose worldwide fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.
Where does Marshall compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Headphone brands | 9th of 9 | <0.01% | Show ranking |
| Earphones brands | 6th of 6 | 0.02% | Show ranking |
| Speaker brands | 6th of 6 | 0.03% | Show ranking |
| Bluetooth speaker brands | 5th of 5 | 0.03% | Shown above |
| Portable speaker brands | 4th of 5 | 18.2% | Show ranking |
| Guitar amps | 6th of 6 | 0.31% | Show ranking |
| Guitar amp brands | 4th of 4 | 0.33% | Show ranking |
How is Marshall measured?
Brandwave collects information about searches that people make online using Marshall’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- bluetooth speaker marshall
- marshall bluetooth speaker
- marshall emberton
- marshall guitar amp
- marshall speaker
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Is Marshall your brand?
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