How popular isKajabi in search?
In September 2026, people searched for Kajabi by name about 96,200 times worldwide, a 32.9% decrease from the previous year. These searches made up 59.8% of all global coaching platform searches, placing Kajabi first out of seven platforms. These are worldwide searches for English-language branded terms.
Kajabi59.8%
CoachHub17.9%
Coaching.com17.9%
Paperbell1.9%
CoachAccountable1.3%
Delenta0.58%
Simply.Coach0.57%
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Which coaching platforms compete with Kajabi?
Share of searches by month for Kajabi, CoachHub, Coaching.com. The figures are in the table below the chart.
View monthly share of searches table
| Month | Kajabi | CoachHub | Coaching.com | Paperbell | CoachAccountable | Delenta | Simply.Coach |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 71.4% | 11.7% | 11.7% | 2.3% | 1.5% | 0.47% | 0.76% |
| Nov 2025 | 67.8% | 11.1% | 16.6% | 2.2% | 1.2% | 0.44% | 0.57% |
| Dec 2025 | 67% | 9% | 20.1% | 1.8% | 1.2% | 0.36% | 0.57% |
| Jan 2026 | 71.8% | 9.7% | 14.4% | 1.9% | 1.3% | 0.38% | 0.51% |
| Feb 2026 | 75.7% | 8.3% | 12.4% | 1.7% | 1.1% | 0.4% | 0.45% |
| Mar 2026 | 70.3% | 11.6% | 14.1% | 1.9% | 1.2% | 0.46% | 0.52% |
| Apr 2026 | 70% | 9.4% | 17.2% | 1.5% | 0.98% | 0.46% | 0.53% |
| May 2026 | 70% | 9.4% | 17.2% | 1.5% | 0.99% | 0.37% | 0.53% |
| Jun 2026 | 68.1% | 11.2% | 16.8% | 1.8% | 1.2% | 0.45% | 0.55% |
| Jul 2026 | 66.4% | 13.4% | 16.4% | 1.8% | 1.1% | 0.43% | 0.54% |
| Aug 2026 | 59.8% | 22% | 14.7% | 1.6% | 1% | 0.39% | 0.47% |
| Sep 2026 | 59.8% | 17.9% | 17.9% | 1.9% | 1.3% | 0.58% | 0.57% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 59.8% | 90.5K | -17.7% | 0 points | |
| 2, held 2nd | 17.9% | 27.1K | -33.1% | -4.1 points | |
| 3, held 3rd | 17.9% | 27.1K | 0% | +3.2 points | |
| 4, held 4th | 1.9% | 2.9K | 0% | +0.3 points | |
| 5, held 5th | 1.3% | 1.9K | 0% | +0.2 points | |
| 6, moved from 7th to 6th | 0.58% | 880 | +22.2% | +0.2 pointsmoved from 7th to 6th | |
| 7, moved from 6th to 7th | 0.57% | 860 | 0% | +0.1 pointsmoved from 6th to 7th |
1.
Kajabi59.8%
Held 1st. 90.5K estimated branded searches, -17.7% vs prior month. Share 0 points.
2.
CoachHub17.9%
Held 2nd. 27.1K estimated branded searches, -33.1% vs prior month. Share -4.1 points.
17.9%
Held 3rd. 27.1K estimated branded searches, 0% vs prior month. Share +3.2 points.
1.9%
Held 4th. 2.9K estimated branded searches, 0% vs prior month. Share +0.3 points.
1.3%
Held 5th. 1.9K estimated branded searches, 0% vs prior month. Share +0.2 points.
6.
Delenta0.58%
Moved from 7th to 6th. 880 estimated branded searches, +22.2% vs prior month. Share +0.2 points.
0.57%
Moved from 6th to 7th. 860 estimated branded searches, 0% vs prior month. Share +0.1 points.
Compare search popularity between Kajabi and its closest rivals
Every comparison with Kajabi
42 comparisons
- Kajabi vs Systeme.io
- Buy Me a Coffee vs Kajabi
- Canvas LMS vs Kajabi
- D2L vs Kajabi
- Fourthwall vs Kajabi
- Kajabi vs Ko-fi
- Kajabi vs Moodle
- Kajabi vs Schoology
- Kajabi vs Substack
- Kajabi vs Thinkific
- Kajabi vs Podia
- Kajabi vs TalentLMS
- CoachHub vs Kajabi
- Coaching.com vs Kajabi
- 360Learning vs Kajabi
- Docebo vs Kajabi
- Kajabi vs LearnWorlds
- Kajabi vs Wild Apricot
- Blackboard vs Kajabi
- Kajabi vs MemberPress
- Kajabi vs Paperbell
- Kajabi vs Teachable
- CoachAccountable vs Kajabi
- Kajabi vs Memberful
- Delenta vs Kajabi
- Kajabi vs Simply.Coach
- Articulate vs Kajabi
- Facebook vs Kajabi
- Kajabi vs Muvi
- Kajabi vs Patreon
- Kajabi vs TikTok
- Kajabi vs Uscreen
- Kajabi vs Vimeo
- Bettermode vs Kajabi
- Circle vs Kajabi
- Discord vs Kajabi
- Discourse vs Kajabi
- Hivebrite vs Kajabi
- Kajabi vs Mighty Networks
- Kajabi vs Skool
- Kajabi vs Slack
- Heartbeat vs Kajabi
How has branded search demand for Kajabi changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Kajabi worldwide fell from 143K to 96.2K.
- Across the 12 months ending September 2026, Kajabi’s share of searches among coaching platforms worldwide decreased from 71.4% to 59.8%.
- Across the 12 months ending September 2026, Kajabi’s share of searches among coaching platforms worldwide peaked at 75.7% in February 2026 and was lowest at 59.8% in August 2026.
How did search popularity change for coaching platforms worldwide in September 2026?
6 changes

In September 2026, Coaching.com gained share of searches among coaching platforms worldwide, from 14.7% to 17.9%.

In September 2026, CoachHub lost share of searches among coaching platforms worldwide, from 22% to 17.9%.

In September 2026, Delenta rose from 7th to 6th among coaching platforms worldwide.

In September 2026, Simply.Coach fell from 6th to 7th among coaching platforms worldwide.

Estimated monthly branded searches for CoachAccountable worldwide fell 34.5% over 12 measured months, from 2.9K to 1.9K in September 2026.

Estimated monthly branded searches for Paperbell worldwide fell 34.1% over 12 measured months, from 4.4K to 2.9K in September 2026.
How are Kajabi’s branded searches counted?
11 search terms
Brandwave collects information about searches that people make online using Kajabi’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- kajabi
- kajabi ai
- kajabi app
- kajabi com
- kajabi community
- kajabi course
- kajabi courses
- kajabi online
- kajabi online courses
- kajabi platform
- kajabi software
Do you work for Kajabi? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Kajabi compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Video monetisation platforms | 7th of 7 | <0.01% | Show ranking |
| Online community platforms | 9th of 10 | <0.01% | Show ranking |
| Learning management systems | 5th of 11 | 0.62% | Show ranking |
| Creator membership platforms | 6th of 9 | 1.4% | Show ranking |
| Membership platforms | 3rd of 10 | 1.5% | Show ranking |
| Online course platforms | 1st of 6 | 29.4% | Show ranking |
| Coaching platforms | 1st of 7 | 59.8% | Shown above |

Is Kajabi your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.