Brandwave

Online community platforms:Which brands are most popular in search?

In August 2026, Skool was the most searched among online community platforms worldwide, with an estimated 37K branded searches and 48.7% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Skool48.7%
  2. Mighty Networks23.9%
  3. Circle19%
  4. Bettermode7.1%
  5. Heartbeat1.2%

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Share of SearchLeaderboard

Compare software for building member communities, courses, and brand-owned groups. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among online community platforms worldwide, by month

Share of Search by month for Skool, Mighty Networks, Circle, Bettermode. The figures are in the table below the chart.

View monthly share of search table
MonthSkoolMighty NetworksCircleBettermodeHeartbeat
Oct 202535%38.5%19.2%6.3%1.1%
Nov 202541.7%33.1%18.7%5.4%1.1%
Dec 202540.1%36.2%16.7%5.9%1.1%
Jan 202639.1%35.2%18.7%5.8%1.2%
Feb 202641.3%32.7%19.1%5.4%1.5%
Mar 202642.9%31.5%19%5.1%1.5%
Apr 202643.6%32.1%18.7%4.3%1.3%
May 202647%28.3%18.9%4.6%1.2%
Jun 202647%28.3%18.9%4.6%1.2%
Jul 202647%28.3%17.9%5.6%1.2%
Aug 202648.7%23.9%19%7.1%1.2%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Skool

    48.7%

    held 1st · 37K estimated branded searches · 0% vs prior month · +1.8 points

  2. held 2nd · 18.2K estimated branded searches · -18.5% vs prior month · -4.4 points

  3. 3.Circle

    19%

    held 3rd · 14.4K estimated branded searches · +2.1% vs prior month · +1.1 points

  4. held 4th · 5.4K estimated branded searches · +22.1% vs prior month · +1.5 points

  5. 5.Heartbeat

    1.2%

    held 5th · 930 estimated branded searches · -5.1% vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among online community platforms worldwide?

In August 2026, Skool was the most searched among online community platforms worldwide, with an estimated 37K branded searches and 48.7% estimated Share of Search within this set. Mighty Networks is in 2nd place, 24.8 percentage points behind at 23.9% Share of Search.

Global online community platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Skool35% → 48.7%48.7%Aug 202635%Oct 20252nd → 1st
Mighty Networks38.5% → 23.9%38.5%Oct 202523.9%Aug 20261st → 2nd
Circle19.2% → 19%19.2%Oct 202516.7%Dec 20253rd
Bettermode6.3% → 7.1%7.1%Aug 20264.3%Apr 20264th
Heartbeat1.1% → 1.2%1.5%Feb 20261.1%Dec 20255th

Each finding as a sentence

  • Across the 11 months ending August 2026, Skool’s estimated Share of Search among online community platforms worldwide increased from 35% to 48.7%.
  • Across the 11 months ending August 2026, Mighty Networks’ estimated Share of Search among online community platforms worldwide decreased from 38.5% to 23.9%.
  • Across the 11 months ending August 2026, Bettermode’s estimated Share of Search among online community platforms worldwide increased from 6.3% to 7.1%.
  • Across the 11 months ending August 2026, Circle’s estimated Share of Search among online community platforms worldwide peaked at 19.2% in October 2025 and was lowest at 16.7% in December 2025.
  • Across the 11 months ending August 2026, Bettermode’s estimated Share of Search among online community platforms worldwide peaked at 7.1% in August 2026 and was lowest at 4.3% in April 2026.
  • Across the 11 months ending August 2026, Skool rose from 2nd to 1st among online community platforms worldwide.
  • Across the 11 months ending August 2026, Mighty Networks fell from 1st to 2nd among online community platforms worldwide.
  • Across the 11 months ending August 2026, Circle and Heartbeat held steady: their estimated Share of Search among online community platforms worldwide each moved less than 0.5 percentage points.

How did search popularity change for online community platforms worldwide in August 2026?

  1. In August 2026, Skool gained estimated Share of Search among online community platforms worldwide, from 47% to 48.7%.

  2. In August 2026, Bettermode gained estimated Share of Search among online community platforms worldwide, from 5.6% to 7.1%.

  3. In August 2026, Circle gained estimated Share of Search among online community platforms worldwide, from 17.9% to 19%.

  4. In August 2026, Mighty Networks lost estimated Share of Search among online community platforms worldwide, from 28.3% to 23.9%.

How the Brand Demand Index is measured

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