Brandwave

How popular isEufy in search?

In September 2026, there were an estimated 953K branded searches for Eufy worldwide which held steady over the last 12 months. Eufy holds 12.6% estimated Share of Search among smart scale brands worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Huawei54.1%
  2. Fitbit17.5%
  3. Eufy12.6%
  4. Amazfit10.4%
  5. Samsung4.7%
  6. Renpho0.69%
Eufy website (opens in a new tab)

Follow Eufy and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which smart scale brands compete with Eufy?

Eufy against smart scale brands worldwide, by month

Share of Search by month for Huawei, Fitbit, Eufy, Amazfit, Samsung. The figures are in the table below the chart.

View monthly share of search table
MonthHuaweiFitbitEufyAmazfitSamsungRenpho
Oct 202555.4%15.1%13.2%9.5%6.1%0.59%
Nov 202551.3%17%15.3%10.4%5.4%0.67%
Dec 202548.9%16.5%16%11.9%5.8%0.96%
Jan 202649.9%16.7%14.4%12.1%5.9%0.96%
Feb 202649.5%16.6%14.4%12%6.8%0.78%
Mar 202652.1%14.6%14.5%12.2%5.9%0.68%
Apr 202651.8%17.1%12.9%12.1%5.4%0.67%
May 202645.1%26.3%12.5%10.6%4.7%0.71%
Jun 202642%24.9%14.8%12.3%5.4%0.67%
Jul 202644.5%21.6%14.1%13%6.1%0.71%
Aug 202648.2%19.1%14.5%11.4%6.1%0.75%
Sep 202654.1%17.5%12.6%10.4%4.7%0.69%

  1. 1.Huawei

    54.1%

    Held 1st. 4.1M estimated branded searches, +22.1% vs prior month. Share +5.9 points.

  2. 2.Fitbit

    17.5%

    Held 2nd. 1.3M estimated branded searches, -0.45% vs prior month. Share -1.6 points.

  3. 3.Eufy

    12.6%

    Held 3rd. 953K estimated branded searches, -5.4% vs prior month. Share -1.9 points.

  4. 4.Amazfit

    10.4%

    Held 4th. 788K estimated branded searches, -0.77% vs prior month. Share -1 points.

  5. 5.Samsung

    4.7%

    Held 5th. 352K estimated branded searches, -16.6% vs prior month. Share -1.4 points.

  6. 6.Renpho

    0.69%

    Held 6th. 52.4K estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare search popularity between Eufy and its closest rivals

Every comparison with Eufy

How has branded search demand for Eufy changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Eufy worldwide held steady, from 976K to 953K.
  • Across the 12 months ending September 2026, Eufy’s estimated Share of Search among smart scale brands worldwide decreased from 13.2% to 12.6%.
  • Across the 12 months ending September 2026, Eufy’s estimated Share of Search among smart scale brands worldwide peaked at 16% in December 2025 and was lowest at 12.5% in May 2026.

How did search popularity change for smart scale brands worldwide in September 2026?

  1. In September 2026, Huawei gained estimated Share of Search among smart scale brands worldwide, from 48.2% to 54.1%.

  2. In September 2026, Eufy lost estimated Share of Search among smart scale brands worldwide, from 14.5% to 12.6%.

  3. In September 2026, Fitbit lost estimated Share of Search among smart scale brands worldwide, from 19.1% to 17.5%.

  4. In September 2026, Samsung lost estimated Share of Search among smart scale brands worldwide, from 6.1% to 4.7%.

  5. In September 2026, Amazfit lost estimated Share of Search among smart scale brands worldwide, from 11.4% to 10.4%.

  6. Estimated monthly branded searches for Renpho worldwide rose 20.7% over 12 measured months, from 43.4K to 52.4K in September 2026.

Where does Eufy compete?

Eufy is ranked in 13 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Handheld vacuum brands2nd of 78.7%Show ranking
Smart scale brands3rd of 612.6%Shown above
Robot vacuum brands1st of 526.2%Show ranking
Home security camera brands2nd of 626.7%Show ranking
Video doorbell brands2nd of 528.7%Show ranking
Home alarm brands2nd of 530.4%Show ranking
Smart plug brands2nd of 530.7%Show ranking
Door bell brands2nd of 434%Show ranking
Pet camera brands2nd of 640.9%Show ranking
Doorbell camera brands1st of 351.3%Show ranking
Smart lock brands1st of 571.6%Show ranking
Camera monitor brands1st of 374.6%Show ranking
Luggage tracker brands1st of 488.7%Show ranking

How is Eufy measured?

Brandwave collects information about searches that people make online using Eufy’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

22 branded search terms

  • camera eufy
  • eufy
  • eufy baby monitor
  • eufy breast pump
  • eufy cam
  • eufy eufycam
  • eufy home security
  • eufy homebase
  • eufy omni
  • eufy robot vacuum
  • eufy robovac
  • eufy security
  • eufy security camera
  • eufy solo cam
  • eufy solocam
  • eufy vacuum
  • eufy vacuum cleaner
  • eufy video doorbell
  • eufycam
  • home security eufy
  • security camera eufy
  • vacuum cleaner eufy

How the Brand Demand Index is measured

Who owns Eufy?

Eufy is owned by Anker. Brandwave also tracks Anker and Soundcore, owned by the same company, worldwide.

Do you work for Eufy? To request corrections or removal please contact us via our support page and we will be happy to assist.

Creator with pink hair and a pink jacket

Is Eufy your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free