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Smart baby monitor brands:Which brands are most popular in search?

In August 2026, Nanit was the most searched among smart baby monitor brands worldwide, with an estimated 111K branded searches and 48.8% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Nanit48.8%
  2. Owlet37.9%
  3. CuboAi7.2%
  4. Babysense4.9%
  5. Lollipop1.3%

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Share of SearchLeaderboard

Compare brands selling connected nursery cameras and baby monitors. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among smart baby monitor brands worldwide, by month

Share of Search by month for Nanit, Owlet, CuboAi, Babysense. The figures are in the table below the chart.

View monthly share of search table
MonthNanitOwletCuboAiBabysenseLollipop
Oct 202550.6%32%8.7%6.7%2%
Nov 202554.1%28.7%9.3%6.1%1.7%
Dec 202553.8%30.7%7.8%5.9%1.7%
Jan 202650.4%32%9.9%6.2%1.5%
Feb 202651.4%32.4%9.2%5.7%1.3%
Mar 202647.5%36%7.1%7.9%1.5%
Apr 202650.2%34.5%8.2%5.8%1.4%
May 202648.1%35.8%8.6%6.2%1.3%
Jun 202651.1%33.3%9%5.3%1.3%
Jul 202651.2%33%9.1%5.3%1.3%
Aug 202648.8%37.9%7.2%4.9%1.3%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Nanit

    48.8%

    held 1st · 111K estimated branded searches · +0.05% vs prior month · -2.5 points

  2. 2.Owlet

    37.9%

    held 2nd · 86.4K estimated branded searches · +20.7% vs prior month · +4.9 points

  3. 3.CuboAi

    7.2%

    held 3rd · 16.4K estimated branded searches · -17% vs prior month · -1.9 points

  4. 4.Babysense

    4.9%

    held 4th · 11.2K estimated branded searches · -2.6% vs prior month · -0.4 points

  5. 5.Lollipop

    1.3%

    held 5th · 2.9K estimated branded searches · 0% vs prior month · -0.1 points

Compare search popularity between leading brands

Which brand is most popular in search among smart baby monitor brands worldwide?

In August 2026, Nanit was the most searched among smart baby monitor brands worldwide, with an estimated 111K branded searches and 48.8% estimated Share of Search within this set. Owlet is in 2nd place, 10.9 percentage points behind at 37.9% Share of Search.

Global smart baby monitor brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Nanit50.6% → 48.8%54.1%Nov 202547.5%Mar 20261st
Owlet32% → 37.9%37.9%Aug 202628.7%Nov 20252nd
CuboAi8.7% → 7.2%9.9%Jan 20267.1%Mar 20263rd
Babysense6.7% → 4.9%7.9%Mar 20264.9%Aug 20264th
Lollipop2% → 1.3%2%Oct 20251.3%Aug 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Nanit’s estimated Share of Search among smart baby monitor brands worldwide decreased from 50.6% to 48.8%.
  • Across the 11 months ending August 2026, Owlet’s estimated Share of Search among smart baby monitor brands worldwide increased from 32% to 37.9%.
  • Across the 11 months ending August 2026, CuboAi’s estimated Share of Search among smart baby monitor brands worldwide decreased from 8.7% to 7.2%.
  • Across the 11 months ending August 2026, Babysense’s estimated Share of Search among smart baby monitor brands worldwide decreased from 6.7% to 4.9%.
  • Across the 11 months ending August 2026, Lollipop’s estimated Share of Search among smart baby monitor brands worldwide decreased from 2% to 1.3%.
  • Across the 11 months ending August 2026, Nanit’s estimated Share of Search among smart baby monitor brands worldwide peaked at 54.1% in November 2025 and was lowest at 47.5% in March 2026.
  • Across the 11 months ending August 2026, Owlet’s estimated Share of Search among smart baby monitor brands worldwide peaked at 37.9% in August 2026 and was lowest at 28.7% in November 2025.
  • Across the 11 months ending August 2026, CuboAi’s estimated Share of Search among smart baby monitor brands worldwide peaked at 9.9% in January 2026 and was lowest at 7.1% in March 2026.
  • Across the 11 months ending August 2026, Babysense’s estimated Share of Search among smart baby monitor brands worldwide peaked at 7.9% in March 2026 and was lowest at 4.9% in August 2026.

How did search popularity change for smart baby monitor brands worldwide in August 2026?

  1. In August 2026, Owlet gained estimated Share of Search among smart baby monitor brands worldwide, from 33% to 37.9%.

  2. In August 2026, Nanit lost estimated Share of Search among smart baby monitor brands worldwide, from 51.2% to 48.8%.

  3. In August 2026, CuboAi lost estimated Share of Search among smart baby monitor brands worldwide, from 9.1% to 7.2%.

  4. Estimated monthly branded searches for Lollipop worldwide fell 34.1% over 11 measured months, from 4.4K to 2.9K in August 2026.

  5. Estimated monthly branded searches for Babysense worldwide fell 25.3% over 11 measured months, from 15K to 11.2K in August 2026.

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