Brandwave

Eufy vs Meross:Which is more popular by branded search?

In August 2026, Eufy had more branded searches than Meross among smart plug brands worldwide. Eufy was estimated to have 1M branded searches compared to Meross’ 18.1K, and held a 31.3% Share of Search versus Meross’ 0.56%. These are worldwide searches for English-language branded terms.

Share of Search among smart plug brands worldwide in August 2026Which is more popular in search, Eufy or Meross?
Eufy31.3%1M searches
vs
Meross0.56%18.1K searches

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Which is more popular in search, Eufy or Meross?

Compare the smart plug brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Eufy and Meross among smart plug brands worldwide, by month

Share of Search by month for Eufy, Meross. The figures are in the table below the chart.

View monthly share of search table
MonthTP-LinkEufyKasaWemoMeross
Oct 202565.2%27.8%4.7%1.4%0.93%
Nov 202560.9%32.6%4.4%1.1%1.1%
Dec 202563.2%30.2%4.5%1.1%0.91%
Jan 202664.8%27.5%5.6%1.1%0.93%
Feb 202664.5%27.2%5.6%2%0.75%
Mar 202662.7%29.8%5.2%1.6%0.7%
Apr 202664.4%27.8%5.4%1.6%0.73%
May 202662.8%29.7%5.2%1.6%0.71%
Jun 202662.9%31%4.3%1.3%0.58%
Jul 202664.4%28.4%5.4%1.3%0.59%
Aug 202661.5%31.3%5.1%1.5%0.56%
Sep 2026—————

How has the Eufy and Meross comparison changed over the last 12 months?

  • Eufy was ahead of Meross in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Eufy’s estimated Share of Search among smart plug brands worldwide moved from 27.8% to 31.3%, and its estimated monthly branded searches moved from 986K to 1M.
  • Across the 11 months ending August 2026, Meross’ estimated Share of Search among smart plug brands worldwide moved from 0.93% to 0.56%, and its estimated monthly branded searches moved from 33.1K to 18.1K.

How did search popularity change for smart plug brands worldwide in August 2026?

  1. In August 2026, Eufy gained estimated Share of Search among smart plug brands worldwide, from 28.4% to 31.3%.

  2. Estimated monthly branded searches for Meross worldwide fell 45.3% over 11 measured months, from 33.1K to 18.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Eufy’s and Meross’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Eufy

24 branded search terms

  • camera eufy
  • eufy
  • eufy baby monitor
  • eufy breast pump
  • eufy cam
  • eufy com
  • eufy eufycam
  • eufy home security
  • eufy homebase
  • eufy omni
  • eufy robot vacuum
  • eufy robovac
  • eufy security
  • eufy security camera
  • eufy solo cam
  • eufy solocam
  • eufy vacuum
  • eufy vacuum cleaner
  • eufy video doorbell
  • eufy x10
  • eufycam
  • home security eufy
  • security camera eufy
  • vacuum cleaner eufy

Meross

1 branded search term

  • meross

How the Brand Demand Index is measured

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