Brandwave

Smart lock brands:Which brands are most popular in search?

In August 2026, August was the most searched among smart lock brands worldwide, with an estimated 4.1M branded searches and 77.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. August77.5%
  2. Eufy19.2%
  3. Nuki1.4%
  4. Yale1.4%
  5. Schlage0.51%

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Share of SearchLeaderboard

Compare the smart lock brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among smart lock brands worldwide, by month

Share of Search by month for August, Eufy. The figures are in the table below the chart.

View monthly share of search table
MonthAugustEufyNukiYaleSchlage
Oct 202537%54.2%4.1%3.3%1.5%
Nov 202532.2%59.2%4.3%2.9%1.3%
Dec 202535%57.5%3.1%3.1%1.2%
Jan 202637.2%54.1%4.1%3.3%1.2%
Feb 202637%54%4.1%3.3%1.5%
Mar 202633.4%57.1%4.5%3.7%1.3%
Apr 202640.6%50.8%3.6%3.6%1.3%
May 202638.2%52.9%4.2%3.4%1.3%
Jun 202642.3%50.1%3.1%3.1%1.4%
Jul 202664.2%30.6%2.1%2.1%0.95%
Aug 202677.5%19.2%1.4%1.4%0.51%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.August

    77.5%

    Held 1st. 4.1M estimated branded searches, +123.5% vs prior month. Share +13.3 points.

  2. 2.Eufy

    19.2%

    Held 2nd. 1M estimated branded searches, +16.1% vs prior month. Share -11.4 points.

  3. 3.Nuki

    1.4%

    Held 3rd. 74K estimated branded searches, +22.3% vs prior month. Share -0.7 points.

  4. 4.Yale

    1.4%

    Held 4th. 74K estimated branded searches, +22.3% vs prior month. Share -0.7 points.

  5. 5.Schlage

    0.51%

    Held 5th. 27.1K estimated branded searches, 0% vs prior month. Share -0.4 points.

Compare search popularity between leading brands

Which brand is most popular in search among smart lock brands worldwide?

In August 2026, August was the most searched among smart lock brands worldwide, with an estimated 4.1M branded searches and 77.5% estimated Share of Search within this set. Eufy is in 2nd place, 58.3 percentage points behind at 19.2% Share of Search.

Global smart lock brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
August37% → 77.5%77.5%Aug 202632.2%Nov 20252nd → 1st
Eufy54.2% → 19.2%59.2%Nov 202519.2%Aug 20261st → 2nd
Nuki4.1% → 1.4%4.5%Mar 20261.4%Aug 20263rd
Yale3.3% → 1.4%3.7%Mar 20261.4%Aug 20264th
Schlage1.5% → 0.51%1.5%Feb 20260.51%Aug 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, August’s estimated Share of Search among smart lock brands worldwide increased from 37% to 77.5%.
  • Across the 11 months ending August 2026, Eufy’s estimated Share of Search among smart lock brands worldwide decreased from 54.2% to 19.2%.
  • Across the 11 months ending August 2026, Nuki’s estimated Share of Search among smart lock brands worldwide decreased from 4.1% to 1.4%.
  • Across the 11 months ending August 2026, Yale’s estimated Share of Search among smart lock brands worldwide decreased from 3.3% to 1.4%.
  • Across the 11 months ending August 2026, Schlage’s estimated Share of Search among smart lock brands worldwide decreased from 1.5% to 0.51%.
  • Across the 11 months ending August 2026, August’s estimated Share of Search among smart lock brands worldwide peaked at 77.5% in August 2026 and was lowest at 32.2% in November 2025.
  • Across the 11 months ending August 2026, Eufy’s estimated Share of Search among smart lock brands worldwide peaked at 59.2% in November 2025 and was lowest at 19.2% in August 2026.
  • Across the 11 months ending August 2026, Nuki’s estimated Share of Search among smart lock brands worldwide peaked at 4.5% in March 2026 and was lowest at 1.4% in August 2026.
  • Across the 11 months ending August 2026, Yale’s estimated Share of Search among smart lock brands worldwide peaked at 3.7% in March 2026 and was lowest at 1.4% in August 2026.
  • Across the 11 months ending August 2026, August rose from 2nd to 1st among smart lock brands worldwide.
  • Across the 11 months ending August 2026, Eufy fell from 1st to 2nd among smart lock brands worldwide.

How did search popularity change for smart lock brands worldwide in August 2026?

  1. In August 2026, August gained estimated Share of Search among smart lock brands worldwide, from 64.2% to 77.5%.

  2. In August 2026, Eufy lost estimated Share of Search among smart lock brands worldwide, from 30.6% to 19.2%.

  3. In August 2026, Nuki lost estimated Share of Search among smart lock brands worldwide, from 2.1% to 1.4%.

  4. In August 2026, Yale lost estimated Share of Search among smart lock brands worldwide, from 2.1% to 1.4%.

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