Brandwave

Aqara vs Yale:Which is more popular?

In September 2026, Aqara had more branded searches than Yale among smart lock brands worldwide. Aqara had about 110,000 branded searches, while Yale had 105,000. Aqara made up 22.1% of all smart lock brand searches we track, and Yale accounted for 21.1%. When we asked ChatGPT and Google AI Overviews about smart lock brands, Yale appeared in all five answers and Aqara in four. Yale was mentioned before Aqara in every answer.

Among smart lock brands worldwide in September 2026

Who do people search for more?

Aqara and Yale are searched for about as often as each other.

Aqara 110K searchesYale 105K searches

Who does AI mention more?

Yale, mentioned in every answer we collected

Yale in 5 of 5Aqara in 4 of 5

Who does AI recommend more?

Yale, named ahead of Aqara in every answer

Yale first in 4Aqara never first

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Top smart lock brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Yale appeared in all five answers. Aqara was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Yale was listed before Aqara in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Schlage1st
  2. Yale2nd
  3. Aqara3rd
  4. August4th
  5. Eufy5th
  6. Nuki–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Yale5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Schlage4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Aqara4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • August2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Eufy1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Nuki0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about smart lock brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Aqara or Yale more popular in search?

This chart shows how often people search Google for Aqara and Yale by name. Each line represents a brand's share of searches for all six smart lock brands we track, month by month, from English-language searches worldwide.

Aqara and Yale among smart lock brands worldwide, by month

Share of searches by month for Aqara, Yale. The figures are in the table below the chart.

View monthly share of searches table
MonthNukiSchlageAqaraYaleAugustEufy
Oct 202523.7%27.1%21.1%22.3%3.9%1.9%
Nov 202527%22.6%24.2%19.6%4.4%2.2%
Dec 202519.7%26%26.4%21.5%4.5%1.9%
Jan 202621.2%25.1%28.3%18.8%4.9%1.7%
Feb 202622.3%29.8%22.3%19.2%4.8%1.6%
Mar 202622.6%31.5%20.1%20.1%3.9%1.8%
Apr 202620.2%32.2%20.2%18.5%7.3%1.5%
May 202622.2%31%19.8%18.1%7.1%1.8%
Jun 202621.7%35.4%19.7%18.1%3.4%1.8%
Jul 202621.3%32.9%21.3%19.5%3.2%1.9%
Aug 202623%28.6%20.5%23%3%1.8%
Sep 202627.1%25%22.1%21.1%2.7%2%

How has the Aqara and Yale comparison changed over the last 12 months?

3 findings
  • The lead changed hands 3 times in the 12 months ending September 2026: Aqara took it in November 2025, Yale took it in August 2026, Aqara took it in September 2026.
  • Across the 12 months ending September 2026, Aqara’s share of searches among smart lock brands worldwide moved from 21.1% to 22.1%, and its estimated monthly branded searches held steady at 110K.
  • Across the 12 months ending September 2026, Yale’s share of searches among smart lock brands worldwide moved from 22.3% to 21.1%, and its estimated monthly branded searches moved from 116K to 105K.

How did search popularity change for smart lock brands worldwide in September 2026?

2 changes
  1. In September 2026, Aqara overtook Yale to rank 3rd among smart lock brands worldwide, with 22.1% of the searches.

  2. In September 2026, Yale lost share of searches among smart lock brands worldwide, from 23% to 21.1%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Aqara’s and Yale’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Aqara

1 branded search term

  • aqara

Yale

3 branded search terms

  • yale door lock
  • yale lock
  • yale smart lock

How the Brand Demand Index is measured

Other head-to-heads among smart lock brands

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