Brandwave

How popular isCollabstr?

In September 2026, people searched for Collabstr by name about 28,700 times worldwide, a 15.1% decrease from the previous year. These searches made up 6.4% of all global brand deal platform searches, placing Collabstr second out of seven platforms. When we asked both ChatGPT and Google AI Overviews about brand deal platforms, Collabstr appeared in four of the five answers and was the most recommended of the seven.

Search and AI answers in September 2026

Collabstr is the second most searched of 7 competitors and the most recommended in AI answers.

  1. #paidShare of searches 87.3%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
  2. CollabstrShare of searches 6.4%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  3. Shopify CollabsShare of searches 4.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
  4. InfluencityShare of searches 0.85%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. AspireShare of searches 0.48%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd

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Top brand deal platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Collabstr was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Collabstr is the most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Collabstr1st
  2. Aspire2nd
  3. Shopify Collabs3rd
  4. #paid4th
  5. IZEA4th
  6. GRIN6th
  7. Influencity–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Collabstr4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Aspire3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Shopify Collabs2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • IZEA2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • #paid1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GRIN1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Influencity0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about brand deal platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which brand deal platforms compete with Collabstr?

Collabstr against brand deal platforms worldwide, by month

Share of searches by month for #paid, Collabstr, Shopify Collabs. The figures are in the table below the chart.

View monthly share of searches table
Month#paidCollabstrShopify CollabsInfluencityAspireIZEAGRIN
Oct 202583.3%9.2%3.3%2.2%0.52%1.2%0.2%
Nov 202584.6%7.6%4.2%1.9%0.53%1%0.2%
Dec 202585.8%7.7%3.4%1.5%0.52%0.83%0.17%
Jan 202683.1%9.1%4.1%1.8%0.65%0.99%0.2%
Feb 202684.2%9.3%3.4%1.5%0.62%0.81%0.2%
Mar 202683.2%9.2%4.1%1.8%0.7%0.8%0.2%
Apr 202683.3%9.2%4.1%1.5%0.7%1%0.2%
May 202685.3%7.7%4.2%1.2%0.59%0.82%0.2%
Jun 202687.8%6.5%3.5%1%0.43%0.57%0.17%
Jul 202686.5%7.8%3.5%1%0.53%0.56%0.17%
Aug 202686%7.7%4.2%0.84%0.44%0.56%0.17%
Sep 202687.3%6.4%4.3%0.85%0.48%0.45%0.17%
  1. 1.#paid

    87.3%

    Held 1st. 368K estimated branded searches, 0% vs prior month. Share +1.3 points.

  2. 2.Collabstr

    6.4%

    Held 2nd. 27.1K estimated branded searches, -18.1% vs prior month. Share -1.3 points.

  3. Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share +0.1 points.

  4. Held 4th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Aspire

    0.48%

    Moved from 6th to 5th. 2K estimated branded searches, +7.5% vs prior month. Share 0 points.

  6. 6.IZEA

    0.45%

    Moved from 5th to 6th. 1.9K estimated branded searches, -20.8% vs prior month. Share -0.1 points.

  7. 7.GRIN

    0.17%

    Held 7th. 720 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Collabstr and its closest rivals

Every comparison with Collabstr

37 comparisons

How has branded search demand for Collabstr changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Collabstr worldwide fell from 33.8K to 28.7K.
  • Across the 12 months ending September 2026, Collabstr’s share of searches among brand deal platforms worldwide decreased from 9.2% to 6.4%.
  • Across the 12 months ending September 2026, Collabstr’s share of searches among brand deal platforms worldwide peaked at 9.3% in February 2026 and was lowest at 6.4% in September 2026.

How did search popularity change for brand deal platforms worldwide in September 2026?

6 changes
  1. In September 2026, #paid gained share of searches among brand deal platforms worldwide, from 86% to 87.3%.

  2. In September 2026, Collabstr lost share of searches among brand deal platforms worldwide, from 7.7% to 6.4%.

  3. In September 2026, Aspire rose from 6th to 5th among brand deal platforms worldwide.

  4. In September 2026, IZEA fell from 5th to 6th among brand deal platforms worldwide.

  5. Estimated monthly branded searches for Shopify Collabs worldwide rose 49.6% over 12 measured months, from 12.1K to 18.1K in September 2026.

  6. Estimated monthly branded searches for Influencity worldwide fell 55.6% over 12 measured months, from 8.1K to 3.6K in September 2026.

How are Collabstr’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Collabstr’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • collabstr
  • collabstr influencer marketplace

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How the Brand Demand Index is measured

Where does Collabstr compete?

Collabstr is ranked in nine competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Influencer marketing platforms4th of 115.1%Show ranking
UGC production platforms3rd of 116.3%Show ranking
Brand deal platforms2nd of 76.4%Shown above
UGC creator marketplaces2nd of 67.8%Show ranking
Creator network platforms2nd of 813.2%Show ranking
Creator database platforms3rd of 1017.7%Show ranking
Influencer discovery platforms3rd of 619.9%Show ranking
Creator booking platforms2nd of 725.2%Show ranking
Sponsorship marketplaces1st of 747%Show ranking
Creator with pink hair and a pink jacket

Is Collabstr your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.