Collabstr vs Modash:Which is more popular?
In September 2026, Modash had more branded searches than Collabstr among influencer marketing platforms worldwide. Modash had about 41,200 branded searches, while Collabstr had 27,100. Modash made up 7.8% of all influencer marketing platform searches we track, and Collabstr accounted for 5.1%. When we asked ChatGPT and Google AI Overviews about influencer marketing platforms, Collabstr appeared in four of the five answers and Modash in three. Modash was mentioned before Collabstr in three out of five answers.
Who do people search for more?
Modash, about 52% more searches than Collabstr
Who does AI mention more?
Collabstr, mentioned in 4 of 5 answers, Modash in 3
Who does AI recommend more?
Modash, named ahead of Collabstr in 3 of 5 answers
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Top influencer marketing platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Collabstr was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Modash was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Modash was listed before Collabstr in three out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
GRIN1st
Upfluence2nd
Modash3rd
Collabstr4th
CreatorIQ5th
Aspire6th
Shopify Collabs7th
Influencity8th
HypeAuditor9th
#paid–- +1 more
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Collabstr4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
CreatorIQ4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Upfluence4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
GRIN4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Modash3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Shopify Collabs2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Aspire2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
HypeAuditor1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Influencity1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
#paid0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about influencer marketing platforms
5 answers
Asked ChatGPT
“Which influencer marketing platform should I use?”
Asked ChatGPT
“What are the best influencer marketing platforms?”
Asked ChatGPT
“What's the best influencer marketing platform for end to end creator campaigns?”
Searched Google, AI Overview
“influencer marketing platform”
Searched Google, AI Overview
“creator marketing platform”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Collabstr or Modash more popular in search?
This chart shows how often people search Google for Collabstr and Modash by name. Each line represents a brand's share of searches for all 11 influencer marketing platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Modash, Collabstr. The figures are in the table below the chart.
View monthly share of searches table
| Month | #paid | Modash | HypeAuditor | Collabstr | CreatorIQ | Shopify Collabs | Upfluence | Influencity | Aspire | TRIBE | GRIN |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 60.7% | 6.8% | 10% | 6.7% | 5.5% | 2.4% | 5.5% | 1.6% | 0.38% | 0.26% | 0.15% |
| Nov 2025 | 62.5% | 7% | 10.3% | 5.6% | 3.8% | 3.1% | 5.7% | 1.4% | 0.39% | 0.21% | 0.15% |
| Dec 2025 | 65.4% | 7.3% | 8.8% | 5.9% | 3.2% | 2.6% | 4.9% | 1.2% | 0.4% | 0.19% | 0.13% |
| Jan 2026 | 59.6% | 9.9% | 9.8% | 6.6% | 3.6% | 2.9% | 5.5% | 1.3% | 0.47% | 0.2% | 0.14% |
| Feb 2026 | 61.1% | 8.4% | 10.1% | 6.7% | 3.7% | 2.5% | 5.7% | 1.1% | 0.45% | 0.2% | 0.15% |
| Mar 2026 | 59.5% | 10% | 9.8% | 6.5% | 3.6% | 2.9% | 5.6% | 1.3% | 0.5% | 0.26% | 0.14% |
| Apr 2026 | 59.2% | 10% | 9.7% | 6.5% | 3.6% | 2.9% | 6.2% | 1.1% | 0.5% | 0.2% | 0.14% |
| May 2026 | 61.6% | 10.3% | 10.1% | 5.5% | 3.7% | 3% | 4% | 0.9% | 0.42% | 0.27% | 0.15% |
| Jun 2026 | 69.6% | 7.8% | 6.3% | 5.1% | 3.4% | 2.8% | 3.4% | 0.83% | 0.34% | 0.25% | 0.14% |
| Jul 2026 | 67.6% | 9.3% | 6.1% | 6.1% | 3.3% | 2.7% | 3.3% | 0.81% | 0.41% | 0.24% | 0.13% |
| Aug 2026 | 68.8% | 7.7% | 6.2% | 6.2% | 3.4% | 3.4% | 2.8% | 0.67% | 0.35% | 0.3% | 0.13% |
| Sep 2026 | 69.6% | 7.8% | 6.3% | 5.1% | 3.4% | 3.4% | 2.8% | 0.68% | 0.38% | 0.3% | 0.14% |
How has the Collabstr and Modash comparison changed over the last 12 months?
3 findings
- Modash was ahead of Collabstr in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Collabstr’s share of searches among influencer marketing platforms worldwide moved from 6.7% to 5.1%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
- Across the 12 months ending September 2026, Modash’s share of searches among influencer marketing platforms worldwide moved from 6.8% to 7.8%, and its estimated monthly branded searches moved from 33.6K to 41.2K.
How did search popularity change for influencer marketing platforms worldwide in September 2026?
2 changes

In September 2026, Collabstr lost share of searches among influencer marketing platforms worldwide, from 6.2% to 5.1%.

Estimated monthly branded searches for Modash worldwide rose 22.8% over 12 measured months, from 33.6K to 41.2K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Collabstr’s and Modash’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among influencer marketing platforms

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