Brandwave

Collabstr vs Trend:Which is searched more?

In September 2026, Collabstr had more branded searches than Trend among UGC production platforms worldwide. Collabstr had about 27,100 branded searches, while Trend had 1,000. Collabstr made up 6.3% of all UGC production platform searches we track, and Trend accounted for 0.23%. These are worldwide searches for English-language branded terms.

Share of searches among UGC production platforms worldwide in September 2026Is Collabstr or Trend more popular in search?
Collabstr6.3%27.1K searches
vs
Trend0.23%1K searches

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Is Collabstr or Trend more popular in search?

Compare the platforms that source customer and creator content. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Collabstr and Trend among UGC production platforms worldwide, by month

Share of searches by month for Collabstr, Trend. The figures are in the table below the chart.

View monthly share of searches table
MonthInflueeCohleyCollabstrJoinBrandsSocial CatInsenseBilloStack InfluenceTwirlminisocialTrend
Oct 202580.7%2.7%7.3%2.7%4%0.34%0.51%0.87%0.35%0.3%0.35%
Nov 202581.6%2.7%6%2.8%4%0.33%0.58%1.1%0.29%0.3%0.35%
Dec 202576.5%3.1%6.9%3.3%5.6%0.4%1.6%1.6%0.33%0.28%0.41%
Jan 202673.1%4.4%6.6%3.8%8%0.67%1.1%1.2%0.48%0.29%0.32%
Feb 202673%5.4%8%3.8%5.4%0.73%1.1%1.2%0.7%0.26%0.32%
Mar 202672.5%5.3%8%4.7%4.4%1.1%1.3%1.2%0.7%0.43%0.46%
Apr 202671.6%6.4%7.9%4.6%4.3%1.2%1.3%1.2%0.69%0.43%0.38%
May 202672.7%6.5%6.5%4.7%4.4%1%1.2%1.5%0.58%0.54%0.24%
Jun 202667.2%9%7.4%5.4%4.9%1.3%1.5%1.7%0.66%0.59%0.27%
Jul 202663.3%10.4%8.5%6.3%4.7%1.8%1.8%1.6%0.75%0.56%0.33%
Aug 202667.5%11.1%7.4%5.5%3.3%1.6%1.3%0.97%0.65%0.45%0.22%
Sep 202669.9%9.4%6.3%5.8%3.4%1.6%1.2%0.97%0.67%0.43%0.23%

How has the Collabstr and Trend comparison changed over the last 12 months?

3 findings
  • Collabstr was ahead of Trend in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Collabstr’s share of searches among UGC production platforms worldwide moved from 7.3% to 6.3%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
  • Across the 12 months ending September 2026, Trend’s share of searches among UGC production platforms worldwide moved from 0.35% to 0.23%, and its estimated monthly branded searches moved from 1.6K to 1K.

How did search popularity change for UGC production platforms worldwide in September 2026?

2 changes
  1. In September 2026, Collabstr lost share of searches among UGC production platforms worldwide, from 7.4% to 6.3%.

  2. Estimated monthly branded searches for Trend worldwide fell 37.5% over 12 measured months, from 1.6K to 1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Collabstr’s and Trend’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Collabstr

1 branded search term

  • collabstr

Trend

1 branded search term

  • trend io

How the Brand Demand Index is measured

Other head-to-heads among UGC production platforms

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Put your own brand in this comparison

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