Brandwave

How popular isAmplitude?

In September 2026, people searched for Amplitude by name about 3,380 times worldwide, a 41.6% decrease from the previous year. These searches made up 1.3% of all global digital experience analytics platform searches, placing Amplitude sixth out of eight platforms. When we asked both ChatGPT and Google AI Overviews about digital experience analytics platforms, Amplitude appeared in three of the five answers and was the fourth most recommended of the eight.

Search and AI answers in September 2026

Amplitude is the sixth most searched of 8 competitors and the fourth most recommended in AI answers.

  1. Microsoft ClarityShare of searches 61.7%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
  2. MixpanelShare of searches 22.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 7th
  3. ContentsquareShare of searches 6.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
  4. FullstoryShare of searches 3.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  5. AmplitudeShare of searches 1.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th

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Top digital experience analytics platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Amplitude was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Amplitude is the fourth most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Contentsquare1st
  2. Fullstory2nd
  3. Quantum Metric3rd
  4. Amplitude4th
  5. Microsoft Clarity5th
  6. Glassbox6th
  7. Mixpanel7th
  8. LogRocket–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Contentsquare4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fullstory4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Amplitude3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Quantum Metric3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Microsoft Clarity2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Mixpanel2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Glassbox1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • LogRocket0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about digital experience analytics platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Which digital experience analytics platforms compete with Amplitude?

Amplitude against digital experience analytics platforms worldwide, by month

Share of searches by month for Microsoft Clarity, Mixpanel, Contentsquare, Fullstory, LogRocket, Amplitude. The figures are in the table below the chart.

View monthly share of searches table
MonthMicrosoft ClarityMixpanelContentsquareFullstoryLogRocketAmplitudeQuantum MetricGlassbox
Oct 202543.9%29.8%8.9%7.4%5.9%2.3%1.8%0.02%
Nov 202536.7%45.3%6.1%5%4%1.6%1.2%<0.01%
Dec 202544.3%36.7%6%5%4.9%2%1.2%<0.01%
Jan 202650.9%28.2%8.4%4.7%4.6%1.9%1.4%<0.01%
Feb 202659.3%18.1%9.8%4.6%3.6%2.8%1.9%<0.01%
Mar 202656.5%21.1%9.3%4.4%4.1%2.7%1.8%<0.01%
Apr 202656.5%21.1%9.3%5.3%4.1%2.2%1.5%<0.01%
May 202666.6%16.6%7.3%3.4%2.7%2.2%1.2%0.02%
Jun 202658.4%21.7%6.4%5.4%5.2%1.9%1%0.01%
Jul 202663.5%19.3%7%3.9%3.1%2%1.1%<0.01%
Aug 202664.7%16.1%5.8%5.9%4.7%1.6%1.1%<0.01%
Sep 202661.7%22.9%6.8%3.8%2.5%1.3%1.1%<0.01%

  1. 1.Microsoft Clarity

    61.7%

    Held 1st. 165K estimated branded searches, 0% vs prior month. Share -2.9 points.

  2. 2.Mixpanel

    22.9%

    Held 2nd. 61.1K estimated branded searches, +48.7% vs prior month. Share +6.8 points.

  3. 3.Contentsquare

    6.8%

    Moved from 4th to 3rd. 18.1K estimated branded searches, +22.3% vs prior month. Share +1 points.

  4. 4.Fullstory

    3.8%

    Moved from 3rd to 4th. 10.1K estimated branded searches, -32.6% vs prior month. Share -2.1 points.

  5. 5.LogRocket

    2.5%

    Held 5th. 6.6K estimated branded searches, -45.5% vs prior month. Share -2.3 points.

  6. 6.Amplitude

    1.3%

    Held 6th. 3.4K estimated branded searches, -19.3% vs prior month. Share -0.4 points.

  7. 7.Quantum Metric

    1.1%

    Held 7th. 2.9K estimated branded searches, 0% vs prior month. Share -0.1 points.

  8. 8.Glassbox

    <0.01%

    Held 8th. 20 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Amplitude and its closest rivals

Every comparison with Amplitude

22 comparisons

How has branded search demand for Amplitude changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Amplitude worldwide fell from 5.8K to 3.4K.
  • Across the 12 months ending September 2026, Amplitude’s share of searches among digital experience analytics platforms worldwide decreased from 2.3% to 1.3%.
  • Across the 12 months ending September 2026, Amplitude’s share of searches among digital experience analytics platforms worldwide peaked at 2.8% in February 2026 and was lowest at 1.3% in September 2026.

How did search popularity change for digital experience analytics platforms worldwide in September 2026?

6 changes

  1. In September 2026, Contentsquare overtook Fullstory to rank 3rd among digital experience analytics platforms worldwide, with 6.8% of the searches.

  2. In September 2026, Mixpanel gained share of searches among digital experience analytics platforms worldwide, from 16.1% to 22.9%.

  3. In September 2026, Microsoft Clarity lost share of searches among digital experience analytics platforms worldwide, from 64.7% to 61.7%.

  4. In September 2026, LogRocket lost share of searches among digital experience analytics platforms worldwide, from 4.7% to 2.5%.

  5. In September 2026, Fullstory lost share of searches among digital experience analytics platforms worldwide, from 5.9% to 3.8%.

  6. Estimated monthly branded searches for Glassbox worldwide fell 60% over 12 measured months, from 50 to 20 in September 2026.

How are Amplitude’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Amplitude’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • amplitude analytics
  • amplitude product analytics

Do you work for Amplitude? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Amplitude compete?

Amplitude is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Web analytics tools10th of 110.1%Show ranking
Product analytics platforms6th of 70.91%Show ranking
Customer analytics platforms4th of 60.97%Show ranking
Customer journey analytics8th of 101.2%Show ranking
Digital experience analytics platforms6th of 81.3%Shown above
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