Brandwave

How popular isPanasonic?

In September 2026, people searched for Panasonic by name about 3,030 times in New Zealand, a 12.4% decrease from the previous year. These searches made up 3.5% of all New Zealand AAA rechargeable batteries brand searches, placing Panasonic third out of three brands. When we asked both ChatGPT and Google AI Overviews about AAA rechargeable batteries brands, Panasonic appeared in all answers and was the most recommended of the three.

Search and AI answers in September 2026

Panasonic is the third most searched of 3 competitors and the most recommended in AI answers.

  1. EnergizerShare of searches 66.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  2. DuracellShare of searches 29.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. PanasonicShare of searches 3.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
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Top AAA rechargeable batteries brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Panasonic appeared in all five answers. Panasonic is the most recommended of the three.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Panasonic1st
  2. Energizer2nd
  3. Duracell–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Panasonic5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Energizer4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Duracell0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AAA rechargeable batteries brands

5 answers
  • Asked ChatGPT

    “Which AAA rechargeable batteries brand should I buy in New Zealand?”

    1. 1Panasonic
    2. 2Energizer
  • Asked ChatGPT

    “What are the best AAA rechargeable batteries brands in New Zealand?”

    1. 1Panasonic
    2. 2Energizer
  • Asked ChatGPT

    “What's the best AAA rechargeable batteries brand in New Zealand for everyday devices?”

    1. 1Panasonic
  • Searched Google, AI Overview

    “aaa rechargeable batteries”

    1. 1Panasonic
    2. 2Energizer
  • Searched Google, AI Overview

    “aa and aaa batteries”

    1. 1Panasonic
    2. 2Energizer

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Which AAA rechargeable batteries brands compete with Panasonic?

Panasonic against AAA rechargeable batteries brands in New Zealand, by month

Share of searches by month for Energizer, Duracell, Panasonic. The figures are in the table below the chart.

View monthly share of searches table
MonthEnergizerDuracellPanasonic
Oct 202560.9%37.4%1.7%
Nov 202559.3%39.8%0.93%
Dec 202564.1%33.6%2.3%
Jan 202643.2%55.7%1.1%
Feb 202662.6%36.3%1.1%
Mar 202654.4%44.6%0.98%
Apr 202667.8%30.8%1.4%
May 202668.7%29.9%1.4%
Jun 202666.9%31.4%1.8%
Jul 202675.7%22.3%1.9%
Aug 202681.7%17.5%0.81%
Sep 202666.7%29.9%3.5%
  1. 1.Energizer

    66.7%

    Held 1st. 960 estimated branded searches, -52.2% vs prior month. Share -15 points.

  2. 2.Duracell

    29.9%

    Held 2nd. 430 estimated branded searches, 0% vs prior month. Share +12.4 points.

  3. 3.Panasonic

    3.5%

    Held 3rd. 50 estimated branded searches, +150% vs prior month. Share +2.7 points.

Compare popularity between Panasonic and its closest rivals

Every comparison with Panasonic

22 comparisons

How has branded search demand for Panasonic changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Panasonic in New Zealand fell from 3.5K to 3K.
  • Across the 12 months ending September 2026, Panasonic’s share of searches among AAA rechargeable batteries brands in New Zealand increased from 1.7% to 3.5%.
  • Across the 12 months ending September 2026, Panasonic’s share of searches among AAA rechargeable batteries brands in New Zealand peaked at 3.5% in September 2026 and was lowest at 0.81% in August 2026.

How did search popularity change for New Zealand AAA rechargeable batteries brands in September 2026?

3 changes
  1. In September 2026, Duracell gained share of searches among AAA rechargeable batteries brands in New Zealand, from 17.5% to 29.9%.

  2. In September 2026, Panasonic gained share of searches among AAA rechargeable batteries brands in New Zealand, from 0.81% to 3.5%.

  3. In September 2026, Energizer lost share of searches among AAA rechargeable batteries brands in New Zealand, from 81.7% to 66.7%.

How are Panasonic’s branded searches counted?

18 search terms

Brandwave collects information about searches that people make online using Panasonic’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • best panasonic shaver
  • panasonic aaa rechargeable batteries
  • panasonic air conditioner
  • panasonic electric shaver
  • panasonic fan coil
  • panasonic hair clipper
  • panasonic heat pump
  • panasonic microwave oven
  • panasonic oled tv
  • panasonic plasma tv
  • panasonic shaver
  • panasonic shaver arc
  • panasonic shaver detergent
  • panasonic shaver electric
  • panasonic sound bar
  • panasonic surround sound
  • panasonic tv
  • panasonic viera tv

Do you work for Panasonic? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Panasonic compete?

Panasonic is ranked in ten competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Fan coil brands8th of 80%Show ranking
Soundbar brands6th of 70.24%Show ranking
TV brands8th of 83.6%Show ranking
Surround sound system brands8th of 80.03%Show ranking
Shaver and razor brands7th of 71.2%Show ranking
Heat pump brands6th of 86.3%Show ranking
Body trimmer brands5th of 60.09%Show ranking
Hair clipper brands9th of 90.35%Show ranking
Microwave oven brands6th of 63.4%Show ranking
AAA rechargeable batteries brands3rd of 33.5%Shown above
Creator with pink hair and a pink jacket

Is Panasonic your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.