JBL vs Panasonic:Which is more popular?
In September 2026, JBL had more branded searches than Panasonic among soundbar brands in New Zealand. JBL had about 39,300 branded searches, while Panasonic had 140. JBL made up 68.5% of all soundbar brand searches we track, and Panasonic accounted for 0.24%. When we asked ChatGPT and Google AI Overviews about soundbar brands, JBL appeared in all five answers and Panasonic in one. JBL was mentioned before Panasonic in every answer.
Who do people search for more?
JBL, about 281 searches for every 1 for Panasonic
Who does AI mention more?
JBL, mentioned in every answer we collected
Who does AI recommend more?
JBL, named ahead of Panasonic in every answer
Follow JBL vs Panasonic and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top soundbar brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, JBL appeared in all five answers. Panasonic was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. JBL was listed before Panasonic in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
JBL5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Samsung5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Sonos4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
LG4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Bose3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Yamaha2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Panasonic1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about soundbar brands
5 answers
Asked ChatGPT
“Which soundbar brand should I go to in New Zealand?”
Asked ChatGPT
“What are the best soundbar brands in New Zealand?”
Asked ChatGPT
“What's the best soundbar brand in New Zealand for better tv sound?”
Searched Google, AI Overview
“soundbar for tv”
Searched Google, AI Overview
“soundbar nz”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.
Is JBL or Panasonic more popular in search?
This chart shows how often people search Google for JBL and Panasonic by name. Each line represents a brand's share of searches for all seven soundbar brands we track, month by month, from searches in New Zealand.
Share of searches by month for JBL, Panasonic. The figures are in the table below the chart.
View monthly share of searches table
| Month | JBL | Bose | Sonos | Samsung | LG | Panasonic | Yamaha |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 64.1% | 24% | 10% | 0.79% | 0.56% | 0.42% | 0.14% |
| Nov 2025 | 64.6% | 22.6% | 11.2% | 0.68% | 0.51% | 0.37% | 0.07% |
| Dec 2025 | 72.4% | 17.8% | 8.5% | 0.53% | 0.32% | 0.36% | 0.06% |
| Jan 2026 | 67.8% | 20.1% | 10.2% | 0.76% | 0.55% | 0.51% | 0.1% |
| Feb 2026 | 66.8% | 20.9% | 10.4% | 0.82% | 0.61% | 0.36% | 0.08% |
| Mar 2026 | 64.2% | 21.7% | 12.2% | 0.91% | 0.68% | 0.26% | 0.05% |
| Apr 2026 | 67.2% | 19.7% | 11.2% | 0.79% | 0.75% | 0.35% | 0.06% |
| May 2026 | 65.2% | 22% | 11% | 0.65% | 0.61% | 0.43% | 0.08% |
| Jun 2026 | 65.3% | 22.5% | 10.4% | 0.64% | 0.74% | 0.34% | 0.06% |
| Jul 2026 | 66% | 21.6% | 10.5% | 0.78% | 0.66% | 0.42% | 0.08% |
| Aug 2026 | 65.8% | 21.8% | 10.7% | 0.88% | 0.6% | 0.26% | 0.07% |
| Sep 2026 | 68.5% | 19.6% | 10.4% | 0.68% | 0.49% | 0.24% | 0.09% |
How has the JBL and Panasonic comparison changed over the last 12 months?
3 findings
- JBL was ahead of Panasonic in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, JBL’s share of searches among soundbar brands in New Zealand moved from 64.1% to 68.5%, and its estimated monthly branded searches moved from 31.8K to 39.3K.
- Across the 12 months ending September 2026, Panasonic’s share of searches among soundbar brands in New Zealand moved from 0.42% to 0.24%, and its estimated monthly branded searches moved from 210 to 140.
How did search popularity change for New Zealand soundbar brands in September 2026?
2 changes

In September 2026, JBL gained share of searches among soundbar brands in New Zealand, from 65.8% to 68.5%.

Estimated monthly branded searches for Panasonic in New Zealand fell 33.3% over 12 measured months, from 210 to 140 in September 2026.
How are branded searches counted?
13 search terms
Brandwave collects information about searches that people make online using JBL’s and Panasonic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among soundbar brands

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.