Hair clipper brands in New Zealand:Which are most popular?
In September 2026, Philips was the most searched hair clipper brand in New Zealand, accounting for 60.2% of all searches among the nine brands we track. When we checked with ChatGPT and Google AI Overviews, Wahl showed up in every answer. Wahl was recommended most often, coming first in all four responses that gave a list.
PhilipsShare of searches 60.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
WahlShare of searches 16.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
RemingtonShare of searches 6.8%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
BaBylissPROShare of searches 6.1%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th- JRLShare of searches 6.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top hair clipper brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Wahl appeared every time. Wahl was recommended most often, coming first in all four answers that gave a list. Philips was second, and Panasonic was third. JRL, which ranked fifth in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Wahl1st
- Philips2nd
Panasonic3rd- Remington4th
Andis5th- BaBylissPRO6th
- JRL–
StyleCraft–
Braun–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Wahl5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Philips4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Panasonic3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Andis2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Remington1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- BaBylissPRO1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- JRL0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- StyleCraft0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Braun0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about hair clipper brands
5 answers
Asked ChatGPT
“Which hair clipper brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best hair clipper brands in New Zealand?”
Asked ChatGPT
“What's the best hair clipper brand in New Zealand for a home haircut?”
Searched Google, AI Overview
“hair clippers nz”
Searched Google, AI Overview
“cordless hair clipper”
- 1Wahl
- 1
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which hair clipper brands do people search for most?
This chart shows how often people search Google for each hair clipper brand by name. Each line represents a brand's share of searches for all nine hair clipper brands we track, month by month, from searches in New Zealand.
Share of searches by month for Philips, Wahl, Remington, BaBylissPRO, JRL, StyleCraft. The figures are in the table below the chart.
View monthly share of searches table
| Month | Philips | Wahl | Remington | BaBylissPRO | JRL | StyleCraft | Andis | Braun | Panasonic |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 60.5% | 13% | 7.8% | 6.9% | 7% | 2.9% | 1.3% | 0.4% | 0.26% |
| Nov 2025 | 63.4% | 14.4% | 7.3% | 5.7% | 5.3% | 2.5% | 0.74% | 0.62% | 0.12% |
| Dec 2025 | 62% | 12.5% | 8.1% | 7.4% | 6% | 2.8% | 0.67% | 0.34% | 0.22% |
| Jan 2026 | 65.4% | 12.1% | 7.2% | 6.5% | 4.9% | 2% | 0.98% | 0.49% | 0.37% |
| Feb 2026 | 62% | 11.8% | 6.8% | 7.5% | 7% | 3.3% | 1.1% | 0.43% | 0.14% |
| Mar 2026 | 58.9% | 15.3% | 6.6% | 7.2% | 7.3% | 3.4% | 0.83% | 0.28% | 0.14% |
| Apr 2026 | 64.3% | 13.2% | 6.8% | 6.1% | 5.4% | 2.5% | 1.2% | 0.23% | 0.12% |
| May 2026 | 66.8% | 12.5% | 5.3% | 6.5% | 5.2% | 2.5% | 0.77% | 0.33% | 0.11% |
| Jun 2026 | 66.6% | 12% | 5.2% | 6.4% | 5.7% | 2.7% | 0.86% | 0.22% | 0.32% |
| Jul 2026 | 62.7% | 12.7% | 6.6% | 7.1% | 6.4% | 2.8% | 1.1% | 0.33% | 0.33% |
| Aug 2026 | 60.7% | 15.6% | 7.6% | 6% | 6.2% | 2.4% | 0.85% | 0.32% | 0.32% |
| Sep 2026 | 60.2% | 16.9% | 6.8% | 6.1% | 6.1% | 2.3% | 0.92% | 0.35% | 0.35% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 60.2% | 5.2K | -8.6% | -0.5 points | |
| 2, held 2nd | 16.9% | 1.5K | 0% | +1.3 points | |
| 3, held 3rd | 6.8% | 590 | -18.1% | -0.8 points | |
| 4, moved from 5th to 4th | 6.1% | 530 | -7% | +0.1 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 6.1% | 530 | -8.6% | -0.1 pointsmoved from 4th to 5th | |
| 6, held 6th | 2.3% | 200 | -13% | -0.1 points | |
| 7, held 7th | 0.92% | 80 | 0% | +0.1 points | |
| 8, held 8th | 0.35% | 30 | 0% | 0 points | |
| 9, held 9th | 0.35% | 30 | 0% | 0 points |
1.
Philips60.2%
Held 1st. 5.2K estimated branded searches, -8.6% vs prior month. Share -0.5 points.
2.
Wahl16.9%
Held 2nd. 1.5K estimated branded searches, 0% vs prior month. Share +1.3 points.
6.8%
Held 3rd. 590 estimated branded searches, -18.1% vs prior month. Share -0.8 points.
6.1%
Moved from 5th to 4th. 530 estimated branded searches, -7% vs prior month. Share +0.1 points.
5.JRL
6.1%
Moved from 4th to 5th. 530 estimated branded searches, -8.6% vs prior month. Share -0.1 points.
2.3%
Held 6th. 200 estimated branded searches, -13% vs prior month. Share -0.1 points.
7.
Andis0.92%
Held 7th. 80 estimated branded searches, 0% vs prior month. Share +0.1 points.
8.
Braun0.35%
Held 8th. 30 estimated branded searches, 0% vs prior month. Share 0 points.
0.35%
Held 9th. 30 estimated branded searches, 0% vs prior month. Share 0 points.
Which brand is most popular in search among hair clipper brands in New Zealand?
9 brands
In September 2026, Philips was the most searched among hair clipper brands in New Zealand, with an estimated 5.2K branded searches, 60.2% of all searches for the nine we track. Wahl is in 2nd place, 43.3 percentage points behind at 16.9%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Philips | 60.5% → 60.2% | 66.8%May 2026 | 58.9%Mar 2026 | 1st |
| Wahl | 13% → 16.9% | 16.9%Sep 2026 | 11.8%Feb 2026 | 2nd |
| Remington | 7.8% → 6.8% | 8.1%Dec 2025 | 5.2%Jun 2026 | 3rd |
| BaBylissPRO | 6.9% → 6.1% | 7.5%Feb 2026 | 5.7%Nov 2025 | 5th → 4th |
| JRL | 7% → 6.1% | 7.3%Mar 2026 | 4.9%Jan 2026 | 4th → 5th |
| StyleCraft | 2.9% → 2.3% | 3.4%Mar 2026 | 2%Jan 2026 | 6th |
| Andis | 1.3% → 0.92% | 1.3%Oct 2025 | 0.67%Dec 2025 | 7th |
| Braun | 0.4% → 0.35% | 0.62%Nov 2025 | 0.22%Jun 2026 | 8th |
| Panasonic | 0.26% → 0.35% | 0.37%Jan 2026 | 0.11%May 2026 | 9th |
Each finding as a sentence
- Across the 12 months ending September 2026, Wahl’s share of searches among hair clipper brands in New Zealand increased from 13% to 16.9%.
- Across the 12 months ending September 2026, Remington’s share of searches among hair clipper brands in New Zealand decreased from 7.8% to 6.8%.
- Across the 12 months ending September 2026, BaBylissPRO’s share of searches among hair clipper brands in New Zealand decreased from 6.9% to 6.1%.
- Across the 12 months ending September 2026, JRL’s share of searches among hair clipper brands in New Zealand decreased from 7% to 6.1%.
- Across the 12 months ending September 2026, StyleCraft’s share of searches among hair clipper brands in New Zealand decreased from 2.9% to 2.3%.
- Across the 12 months ending September 2026, Philips’ share of searches among hair clipper brands in New Zealand peaked at 66.8% in May 2026 and was lowest at 58.9% in March 2026.
- Across the 12 months ending September 2026, Wahl’s share of searches among hair clipper brands in New Zealand peaked at 16.9% in September 2026 and was lowest at 11.8% in February 2026.
- Across the 12 months ending September 2026, Remington’s share of searches among hair clipper brands in New Zealand peaked at 8.1% in December 2025 and was lowest at 5.2% in June 2026.
- Across the 12 months ending September 2026, BaBylissPRO’s share of searches among hair clipper brands in New Zealand peaked at 7.5% in February 2026 and was lowest at 5.7% in November 2025.
- Across the 12 months ending September 2026, JRL’s share of searches among hair clipper brands in New Zealand peaked at 7.3% in March 2026 and was lowest at 4.9% in January 2026.
- Across the 12 months ending September 2026, StyleCraft’s share of searches among hair clipper brands in New Zealand peaked at 3.4% in March 2026 and was lowest at 2% in January 2026.
- Across the 12 months ending September 2026, BaBylissPRO rose from 5th to 4th among hair clipper brands in New Zealand.
- Across the 12 months ending September 2026, JRL fell from 4th to 5th among hair clipper brands in New Zealand.
- Across the 12 months ending September 2026, Philips, Andis, Braun and Panasonic held steady: their share of searches among hair clipper brands in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand hair clipper brands in September 2026?
7 changes
In September 2026, Wahl gained share of searches among hair clipper brands in New Zealand, from 15.6% to 16.9%.
In September 2026, Remington lost share of searches among hair clipper brands in New Zealand, from 7.6% to 6.8%.
Philips’ share of searches among hair clipper brands in New Zealand has lost ground for 3 months in a row, from 66.6% to 60.2% in September 2026.
In September 2026, BaBylissPRO rose from 5th to 4th among hair clipper brands in New Zealand.
In September 2026, JRL fell from 4th to 5th among hair clipper brands in New Zealand.
Estimated monthly branded searches for Panasonic in New Zealand rose 50% over 12 measured months, from 20 to 30 in September 2026.
Estimated monthly branded searches for Andis in New Zealand fell 20% over 12 measured months, from 100 to 80 in September 2026.
Compare popularity between leading brands
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- Compare any of these brands
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