Brandwave

JRL vs Remington:Which is more popular?

In September 2026, Remington had more branded searches than JRL among hair clipper brands in New Zealand. Remington had about 590 branded searches, while JRL had 530. Remington made up 6.8% of all hair clipper brand searches we track, and JRL accounted for 6.1%. When we asked ChatGPT and Google AI Overviews about hair clipper brands, Remington appeared in one of the five answers and JRL in none.

Among hair clipper brands in New Zealand in September 2026

Who do people search for more?

Remington, about 11% more searches than JRL

Remington 590 searchesJRL 530 searches

Who does AI mention more?

Remington, mentioned in 1 of 5 answers, JRL in 0

Remington in 1 of 5JRL in 0 of 5

Follow JRL vs Remington and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top hair clipper brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Remington was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. JRL did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Wahl1st
  2. Philips2nd
  3. Panasonic3rd
  4. Remington4th
  5. Andis5th
  6. BaBylissPRO6th
  7. JRL–
  8. StyleCraft–
  9. Braun–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Wahl5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Philips4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Panasonic3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Andis2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Remington1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BaBylissPRO1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • JRL0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • StyleCraft0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Braun0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about hair clipper brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is JRL or Remington more popular in search?

This chart shows how often people search Google for JRL and Remington by name. Each line represents a brand's share of searches for all nine hair clipper brands we track, month by month, from searches in New Zealand.

JRL and Remington among hair clipper brands in New Zealand, by month

Share of searches by month for Remington, JRL. The figures are in the table below the chart.

View monthly share of searches table
MonthPhilipsWahlRemingtonBaBylissPROJRLStyleCraftAndisBraunPanasonic
Oct 202560.5%13%7.8%6.9%7%2.9%1.3%0.4%0.26%
Nov 202563.4%14.4%7.3%5.7%5.3%2.5%0.74%0.62%0.12%
Dec 202562%12.5%8.1%7.4%6%2.8%0.67%0.34%0.22%
Jan 202665.4%12.1%7.2%6.5%4.9%2%0.98%0.49%0.37%
Feb 202662%11.8%6.8%7.5%7%3.3%1.1%0.43%0.14%
Mar 202658.9%15.3%6.6%7.2%7.3%3.4%0.83%0.28%0.14%
Apr 202664.3%13.2%6.8%6.1%5.4%2.5%1.2%0.23%0.12%
May 202666.8%12.5%5.3%6.5%5.2%2.5%0.77%0.33%0.11%
Jun 202666.6%12%5.2%6.4%5.7%2.7%0.86%0.22%0.32%
Jul 202662.7%12.7%6.6%7.1%6.4%2.8%1.1%0.33%0.33%
Aug 202660.7%15.6%7.6%6%6.2%2.4%0.85%0.32%0.32%
Sep 202660.2%16.9%6.8%6.1%6.1%2.3%0.92%0.35%0.35%

How has the JRL and Remington comparison changed over the last 12 months?

3 findings
  • The lead changed hands 4 times in the 12 months ending September 2026: JRL took it in February 2026, Remington took it in April 2026, JRL took it in June 2026, Remington took it in July 2026.
  • Across the 12 months ending September 2026, JRL’s share of searches among hair clipper brands in New Zealand moved from 7% to 6.1%, and its estimated monthly branded searches held steady at 530.
  • Across the 12 months ending September 2026, Remington’s share of searches among hair clipper brands in New Zealand moved from 7.8% to 6.8%, and its estimated monthly branded searches held steady at 590.

How did search popularity change for New Zealand hair clipper brands in September 2026?

2 changes
  1. In September 2026, Remington lost share of searches among hair clipper brands in New Zealand, from 7.6% to 6.8%.

  2. In September 2026, JRL fell from 4th to 5th among hair clipper brands in New Zealand.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using JRL’s and Remington’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

JRL

2 branded search terms

  • jrl
  • jrl clipper

Remington

1 branded search term

  • remington shaver

How the Brand Demand Index is measured

Other head-to-heads among hair clipper brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.