Brandwave

How popular isXara in search?

In August 2026, there were an estimated 1.6K branded searches for Xara worldwide which is down 51.7% over the last 11 months. Xara holds 0.01% estimated Share of Search among image editing software worldwide and is ranked 12th of 13 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Photopea30.1%
  2. Adobe Photoshop24.2%
  3. Picsart20.9%
  4. Pixlr8.3%
  5. GIMP7.1%
  6. Fotor4.7%
  7. Affinity2.4%
  8. +3 more
  9. PaintShop Pro0.17%
  10. Xara0.01%
  11. Acorn<0.01%
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Which image editing software compete with Xara?

Xara against image editing software worldwide, by month

Share of Search by month for Photopea, Adobe Photoshop, Picsart, Pixlr, GIMP, Fotor, Affinity, Xara. The figures are in the table below the chart.

View monthly share of search table
MonthPhotopeaAdobe PhotoshopPicsartPixlrGIMPFotorAffinityPaint.NETPhotoScapePixelmatorPaintShop ProXaraAcorn
Oct 202527.3%27.1%14.1%10.9%8.3%5.5%4.1%1.3%1%0.29%0.21%0.02%<0.01%
Nov 202522.3%26.1%14.3%12.9%8.1%4.6%9.2%1.3%0.88%0.28%0.23%0.02%<0.01%
Dec 202525.6%26.6%16.8%10.9%7.8%5.8%3.6%1.4%0.87%0.26%0.23%0.02%<0.01%
Jan 202626.1%25.7%16.9%10.1%9.2%4.4%3.5%1.5%1%1.4%0.22%0.02%<0.01%
Feb 202627.4%27.3%16.9%9.9%8.1%4.6%2.9%1.3%0.94%0.59%0.2%0.02%<0.01%
Mar 202626.5%25.8%19.3%9.9%7.8%4.8%2.7%1.4%0.92%0.55%0.2%0.02%<0.01%
Apr 202625.2%24.5%25.8%8.3%7.2%3.9%2.4%1.2%0.9%0.37%0.17%0.01%<0.01%
May 202625.7%24.6%26.4%8.8%6.2%3.5%2.1%1.2%0.88%0.38%0.15%0.01%<0.01%
Jun 202627.4%24%24.7%8.3%6.6%4.4%2.5%0.87%0.78%0.33%0.16%0.01%<0.01%
Jul 202627.4%23.6%23.7%8.9%6.6%5.6%2.2%0.85%0.77%0.32%0.14%0.01%<0.01%
Aug 202630.1%24.2%20.9%8.3%7.1%4.7%2.4%0.93%0.85%0.35%0.17%0.01%<0.01%
Sep 2026—————————————

  1. 1.Photopea

    30.1%

    Held 1st. 3.6M estimated branded searches, +0.08% vs prior month. Share +2.7 points.

  2. 2.Adobe Photoshop

    24.2%

    Moved from 3rd to 2nd. 2.9M estimated branded searches, -6.4% vs prior month. Share +0.7 points.

  3. 3.Picsart

    20.9%

    Moved from 2nd to 3rd. 2.5M estimated branded searches, -19.7% vs prior month. Share -2.8 points.

  4. 4.Pixlr

    8.3%

    Held 4th. 993K estimated branded searches, -14.4% vs prior month. Share -0.5 points.

  5. 5.GIMP

    7.1%

    Held 5th. 847K estimated branded searches, -1.6% vs prior month. Share +0.5 points.

  6. 6.Fotor

    4.7%

    Held 6th. 561K estimated branded searches, -24.2% vs prior month. Share -0.9 points.

  7. 7.Affinity

    2.4%

    Held 7th. 289K estimated branded searches, -1.5% vs prior month. Share +0.2 points.

  8. 8.Paint.NET

    0.93%

    Held 8th. 111K estimated branded searches, -<0.01% vs prior month. Share +0.1 points.

  9. 9.PhotoScape

    0.85%

    Held 9th. 101K estimated branded searches, +0.48% vs prior month. Share +0.1 points.

  10. 10.Pixelmator

    0.35%

    Held 10th. 41.8K estimated branded searches, +0.77% vs prior month. Share 0 points.

  11. 11.PaintShop Pro

    0.17%

    Held 11th. 20.5K estimated branded searches, +11.5% vs prior month. Share 0 points.

  12. 12.Xara

    0.01%

    Held 12th. 1.6K estimated branded searches, +2.6% vs prior month. Share 0 points.

  13. 13.Acorn

    <0.01%

    Held 13th. 520 estimated branded searches, +18.2% vs prior month. Share 0 points.

Compare search popularity between Xara and its closest rivals

How has branded search demand for Xara changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Xara worldwide fell from 3.3K to 1.6K.
  • Across the 11 months ending August 2026, Xara’s estimated Share of Search among image editing software worldwide held steady, from 0.02% to 0.01%.

How did search popularity change for image editing software worldwide in August 2026?

  1. In August 2026, Adobe Photoshop overtook Picsart to rank 2nd among image editing software worldwide, at 24.2%.

  2. In August 2026, Photopea gained estimated Share of Search among image editing software worldwide, from 27.4% to 30.1%.

  3. In August 2026, GIMP gained estimated Share of Search among image editing software worldwide, from 6.6% to 7.1%.

  4. In August 2026, Picsart lost estimated Share of Search among image editing software worldwide, from 23.7% to 20.9%.

  5. In August 2026, Fotor lost estimated Share of Search among image editing software worldwide, from 5.6% to 4.7%.

  6. In August 2026, Pixlr lost estimated Share of Search among image editing software worldwide, from 8.9% to 8.3%.

Where does Xara compete?

Xara is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Graphic design software28th of 31<0.01%Show ranking
Image editing software12th of 130.01%Shown above
Vector graphics software9th of 100.06%Show ranking
Desktop publishing software6th of 70.23%Show ranking

How is Xara measured?

Brandwave collects information about searches that people make online using Xara’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

32 branded search terms

  • download xara designer pro
  • magix xara designer pro
  • magix xara photo & graphic designer
  • magix xara xtreme
  • magix xara xtreme pro
  • xara cloud
  • xara cloud pricing
  • xara designer pro
  • xara designer pro free download
  • xara designer pro mac
  • xara designer pro price
  • xara designer pro review
  • xara designer pro reviews
  • xara photo & graphic designer
  • xara photo & graphic designer free
  • xara photo & graphic designer free download
  • xara photo & graphic designer online
  • xara photo & graphic designer review
  • xara photo and graphic designer download
  • xara photo and graphic designer review
  • xara software
  • xara software download
  • xara software free download
  • xara software review
  • xara xtreme
  • xara xtreme download
  • xara xtreme free download
  • xara xtreme linux
  • xara xtreme mac
  • xara xtreme pro
  • xara xtreme review
  • xara xtreme windows

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How the Brand Demand Index is measured

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