Microsoft Designer vs Xara:Which is more popular by branded search?
In August 2026, Microsoft Designer had more branded searches than Xara among graphic design software worldwide. Microsoft Designer was estimated to have 224K branded searches compared to Xara’s 1.6K, and held a 0.12% Share of Search versus Xara’s <0.01%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Microsoft Designer or Xara?
Compare graphic design software for creating branding, marketing graphics, images, illustrations and page layouts. This broad set covers browser platforms and installed creative applications; narrower sets compare tools for specific design workflows. Demand reflects searches for the participating product brands, not software usage or revenue market share. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Microsoft Designer, Xara. The figures are in the table below the chart.
View monthly share of search table
| Month | Canva | Adobe Express | Photopea | Adobe Photoshop | Picsart | Pixlr | Adobe Illustrator | GIMP | CorelDRAW | Inkscape | Fotor | Adobe InDesign | Affinity | Kittl | Microsoft Designer | Paint.NET | PhotoScape | Scribus | VistaCreate | Visme | Pixelmator | PaintShop Pro | QuarkXPress | Linearity Curve | Boxy SVG | Amadine | Swift Publisher | Xara | Vectr | VivaDesigner | Acorn |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 90.4% | 1.9% | 1.6% | 1.6% | 0.85% | 0.66% | 0.35% | 0.5% | 0.36% | 0.28% | 0.33% | 0.17% | 0.25% | 0.16% | 0.19% | 0.08% | 0.06% | 0.03% | 0.06% | 0.07% | 0.02% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Nov 2025 | 88.6% | 2.3% | 1.6% | 1.9% | 1% | 0.93% | 0.4% | 0.59% | 0.42% | 0.35% | 0.33% | 0.2% | 0.67% | 0.17% | 0.15% | 0.09% | 0.06% | 0.04% | 0.05% | 0.09% | 0.02% | 0.02% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Dec 2025 | 88.6% | 1.8% | 2% | 2% | 1.3% | 0.84% | 0.42% | 0.6% | 0.44% | 0.35% | 0.44% | 0.2% | 0.28% | 0.17% | 0.14% | 0.11% | 0.07% | 0.04% | 0.06% | 0.07% | 0.02% | 0.02% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Jan 2026 | 90.5% | 1.4% | 1.7% | 1.6% | 1.1% | 0.64% | 0.36% | 0.58% | 0.43% | 0.35% | 0.28% | 0.21% | 0.22% | 0.17% | 0.12% | 0.09% | 0.06% | 0.04% | 0.05% | 0.05% | 0.09% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Feb 2026 | 89.7% | 2.6% | 1.6% | 1.6% | 1% | 0.59% | 0.37% | 0.49% | 0.36% | 0.35% | 0.27% | 0.17% | 0.17% | 0.14% | 0.12% | 0.08% | 0.06% | 0.04% | 0.04% | 0.05% | 0.04% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Mar 2026 | 88.7% | 3.4% | 1.6% | 1.6% | 1.2% | 0.62% | 0.37% | 0.49% | 0.37% | 0.34% | 0.3% | 0.2% | 0.17% | 0.14% | 0.12% | 0.09% | 0.06% | 0.04% | 0.05% | 0.06% | 0.03% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Apr 2026 | 89.9% | 1.8% | 1.6% | 1.6% | 1.7% | 0.55% | 0.4% | 0.47% | 0.37% | 0.34% | 0.26% | 0.17% | 0.16% | 0.14% | 0.12% | 0.08% | 0.06% | 0.03% | 0.05% | 0.04% | 0.02% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| May 2026 | 89.6% | 2.4% | 1.6% | 1.6% | 1.7% | 0.56% | 0.37% | 0.39% | 0.36% | 0.34% | 0.22% | 0.17% | 0.13% | 0.12% | 0.18% | 0.08% | 0.06% | 0.03% | 0.03% | 0.04% | 0.02% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Jun 2026 | 87.5% | 3.5% | 1.9% | 1.7% | 1.7% | 0.58% | 0.45% | 0.46% | 0.43% | 0.34% | 0.31% | 0.19% | 0.17% | 0.13% | 0.28% | 0.06% | 0.05% | 0.03% | 0.04% | 0.04% | 0.02% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Jul 2026 | 84.3% | 5.3% | 2.3% | 1.9% | 2% | 0.73% | 0.58% | 0.54% | 0.51% | 0.39% | 0.47% | 0.2% | 0.19% | 0.15% | 0.15% | 0.07% | 0.06% | 0.04% | 0.05% | 0.03% | 0.03% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Aug 2026 | 88.8% | 2.7% | 2% | 1.6% | 1.4% | 0.55% | 0.47% | 0.47% | 0.43% | 0.35% | 0.31% | 0.17% | 0.16% | 0.13% | 0.12% | 0.06% | 0.06% | 0.04% | 0.04% | 0.03% | 0.02% | 0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% | <0.01% |
| Sep 2026 | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — |
How has the Microsoft Designer and Xara comparison changed over the last 12 months?
3 findings
- Microsoft Designer was ahead of Xara in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Microsoft Designer’s estimated Share of Search among graphic design software worldwide moved from 0.19% to 0.12%, and its estimated monthly branded searches moved from 492K to 224K.
- Across the 11 months ending August 2026, Xara’s estimated Share of Search among graphic design software worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 3.3K to 1.6K.
How did search popularity change for graphic design software worldwide in August 2026?
2 changes

In August 2026, Xara rose from 30th to 28th among graphic design software worldwide.

Estimated monthly branded searches for Microsoft Designer worldwide fell 54.5% over 11 measured months, from 492K to 224K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Microsoft Designer’s and Xara’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Microsoft Designer
43 branded search terms
- designer microsoft
- designer microsoft ai
- designer microsoft app
- designer microsoft com
- designer microsoft download
- designer microsoft free
- designer microsoft price
- designer microsoft pricing
- designer.microsoft.com
- download microsoft designer
- image creator from microsoft designer
- microsoft designer
- microsoft designer 2025
- microsoft designer ai
- microsoft designer ai generator
- microsoft designer ai image
- microsoft designer ai image creator
- microsoft designer ai image generator
- microsoft designer ai photo generator
- microsoft designer app
- microsoft designer cost
- microsoft designer download
- microsoft designer for mac
- microsoft designer free
- microsoft designer free ai image generator
- microsoft designer image creator
- microsoft designer image creator free
- microsoft designer image generator
- microsoft designer online
- microsoft designer photo editor
- microsoft designer price
- microsoft designer pro
- microsoft designer reviews
- microsoft designer software
- microsoft designer sticker creator
- ms designer
- ms designer ai
- ms designer app
- ms designer download
- ms designer free
- ms designer online
- ms designer pricing
- ms designer software
Xara
32 branded search terms
- download xara designer pro
- magix xara designer pro
- magix xara photo & graphic designer
- magix xara xtreme
- magix xara xtreme pro
- xara cloud
- xara cloud pricing
- xara designer pro
- xara designer pro free download
- xara designer pro mac
- xara designer pro price
- xara designer pro review
- xara designer pro reviews
- xara photo & graphic designer
- xara photo & graphic designer free
- xara photo & graphic designer free download
- xara photo & graphic designer online
- xara photo & graphic designer review
- xara photo and graphic designer download
- xara photo and graphic designer review
- xara software
- xara software download
- xara software free download
- xara software review
- xara xtreme
- xara xtreme download
- xara xtreme free download
- xara xtreme linux
- xara xtreme mac
- xara xtreme pro
- xara xtreme review
- xara xtreme windows

Put your own brand in this comparison
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