Luminar Neo vs Xara:Which is searched more?
In September 2026, Luminar Neo had more branded searches than Xara among image editing software worldwide. Luminar Neo had about 49,500 branded searches, while Xara had 950. Luminar Neo made up 0.43% of all image editing software searches we track, and Xara accounted for <0.01%. These are worldwide searches for English-language branded terms.
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Is Luminar Neo or Xara more popular in search?
Compare image editing software for retouching, manipulating and compositing images. Includes browser and desktop creative editors. Specialist photo-library and RAW-development workflows, template-first design platforms and tools devoted to drawing or painting are outside this set. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Luminar Neo, Xara. The figures are in the table below the chart.
View monthly share of searches table
| Month | Photopea | Adobe Photoshop | Picsart | Adobe Lightroom | Pixlr | GIMP | Fotor | Affinity | Paint.NET | PhotoScape | Luminar Neo | Pixelmator | PaintShop Pro | Xara | Acorn |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 27.2% | 23% | 13.9% | 8.2% | 10.7% | 7.4% | 4% | 2.4% | 1.2% | 0.93% | 0.72% | 0.27% | 0.14% | <0.01% | <0.01% |
| Nov 2025 | 22.4% | 22.9% | 14.3% | 7.9% | 11% | 7.5% | 3.3% | 7.4% | 1.2% | 0.81% | 0.89% | 0.27% | 0.15% | <0.01% | <0.01% |
| Dec 2025 | 25.3% | 22.9% | 16% | 8.8% | 9.7% | 6.9% | 4.5% | 2.5% | 1.3% | 0.78% | 0.81% | 0.25% | 0.14% | <0.01% | <0.01% |
| Jan 2026 | 25.5% | 21.7% | 15.9% | 9.1% | 9.8% | 8.2% | 3% | 2.3% | 1.4% | 0.92% | 0.82% | 1.3% | 0.14% | <0.01% | <0.01% |
| Feb 2026 | 27.1% | 22.8% | 16.2% | 9.3% | 9.1% | 7.3% | 3% | 1.8% | 1.2% | 0.84% | 0.72% | 0.56% | 0.13% | <0.01% | <0.01% |
| Mar 2026 | 26.7% | 22% | 16.3% | 9.5% | 9.9% | 7.1% | 3.4% | 1.6% | 1.4% | 0.86% | 0.69% | 0.53% | 0.13% | <0.01% | <0.01% |
| Apr 2026 | 26.4% | 21.9% | 19% | 9.5% | 8.4% | 6.9% | 3.1% | 1.4% | 1.2% | 0.86% | 0.85% | 0.37% | 0.12% | <0.01% | <0.01% |
| May 2026 | 27.7% | 21.6% | 19.3% | 9.5% | 9% | 6% | 2.3% | 1.3% | 1.3% | 0.86% | 0.73% | 0.38% | 0.11% | <0.01% | <0.01% |
| Jun 2026 | 29.5% | 20% | 19.6% | 9.9% | 8% | 6.4% | 2.3% | 1.6% | 0.87% | 0.75% | 0.64% | 0.33% | 0.11% | <0.01% | <0.01% |
| Jul 2026 | 30.2% | 20.3% | 19.5% | 8.6% | 8.4% | 6.5% | 2.4% | 1.4% | 0.88% | 0.76% | 0.64% | 0.33% | 0.1% | <0.01% | <0.01% |
| Aug 2026 | 29.7% | 20% | 19% | 9.9% | 7.6% | 6.3% | 3.6% | 1.3% | 0.86% | 0.74% | 0.52% | 0.33% | 0.11% | <0.01% | <0.01% |
| Sep 2026 | 29.5% | 21% | 15.3% | 10% | 9% | 7.6% | 3.3% | 1.7% | 0.88% | 0.79% | 0.43% | 0.33% | 0.11% | <0.01% | <0.01% |
How has the Luminar Neo and Xara comparison changed over the last 12 months?
3 findings
- Luminar Neo was ahead of Xara in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Luminar Neo’s share of searches among image editing software worldwide moved from 0.72% to 0.43%, and its estimated monthly branded searches moved from 110K to 49.5K.
- Across the 12 months ending September 2026, Xara’s share of searches among image editing software worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 1.4K to 950.
How did search popularity change for image editing software worldwide in September 2026?
2 changes
Estimated monthly branded searches for Luminar Neo worldwide fell 55% over 12 measured months, from 110K to 49.5K in September 2026.
Estimated monthly branded searches for Xara worldwide fell 32.6% over 12 measured months, from 1.4K to 950 in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Luminar Neo’s and Xara’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Luminar Neo
1 branded search term
- luminarneo
Xara
2 branded search terms
- xara designer pro
- xara software
Other head-to-heads among image editing software
Photopea vs Adobe Photoshop: compare search popularity
Photopea vs Picsart: compare search popularity- Photopea vs Adobe Lightroom: compare search popularity
Photopea vs Pixlr: compare search popularity- Adobe Photoshop vs Picsart: compare search popularity
- Adobe Photoshop vs Adobe Lightroom: compare search popularity
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