Brandwave

How popular isWahl in search?

In August 2026, there were an estimated 126K branded searches for Wahl worldwide which is down 8.9% over the last 11 months. Wahl holds 25.5% estimated Share of Search among hair clipper brands worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. BaBylissPRO52%
  2. Wahl25.5%
  3. Andis12.6%
  4. JRL7%
  5. StyleCraft3%
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Which hair clipper brands compete with Wahl?

Wahl against hair clipper brands worldwide, by month

Share of Search by month for BaBylissPRO, Wahl, Andis, JRL, StyleCraft. The figures are in the table below the chart.

View monthly share of search table
MonthBaBylissPROWahlAndisJRLStyleCraft
Oct 202546.3%24.9%18.6%7.5%2.7%
Nov 202550%24.3%16%6.8%2.9%
Dec 202553.3%22.8%15.4%5.9%2.5%
Jan 202647%27.1%14.8%7.7%3.3%
Feb 202649.2%26%13.8%8.1%2.8%
Mar 202648.9%24.8%14.7%8.1%3.5%
Apr 202651.5%24.2%14.3%7%3%
May 202651.5%24.7%13.9%7%3%
Jun 202648%27.7%13.9%7.7%2.7%
Jul 202652.4%24.7%12.8%7.1%3%
Aug 202652%25.5%12.6%7%3%
Sep 2026—————

  1. 1.BaBylissPRO

    52%

    Held 1st. 258K estimated branded searches, +0.84% vs prior month. Share -0.4 points.

  2. 2.Wahl

    25.5%

    Held 2nd. 126K estimated branded searches, +5% vs prior month. Share +0.8 points.

  3. 3.Andis

    12.6%

    Held 3rd. 62.5K estimated branded searches, 0% vs prior month. Share -0.2 points.

  4. 4.JRL

    7%

    Held 4th. 34.6K estimated branded searches, +0.23% vs prior month. Share -0.1 points.

  5. 5.StyleCraft

    3%

    Held 5th. 14.8K estimated branded searches, +0.07% vs prior month. Share 0 points.

Compare search popularity between Wahl and its closest rivals

How has branded search demand for Wahl changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Wahl worldwide fell from 139K to 126K.
  • Across the 11 months ending August 2026, Wahl’s estimated Share of Search among hair clipper brands worldwide increased from 24.9% to 25.5%.
  • Across the 11 months ending August 2026, Wahl’s estimated Share of Search among hair clipper brands worldwide peaked at 27.7% in June 2026 and was lowest at 22.8% in December 2025.

How did search popularity change for hair clipper brands worldwide in August 2026?

  1. In August 2026, Wahl gained estimated Share of Search among hair clipper brands worldwide, from 24.7% to 25.5%.

  2. Andis’ estimated Share of Search among hair clipper brands worldwide has lost ground for 3 months in a row, from 13.9% to 12.6% in August 2026.

  3. Estimated monthly branded searches for JRL worldwide fell 17.9% over 11 measured months, from 42.1K to 34.6K in August 2026.

Where does Wahl compete?

Wahl is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Electric shaver brands3rd of 58.3%Show ranking
Beard trimmer brands3rd of 58.3%Show ranking
Hair clipper brands3rd of 58.4%Show ranking
Hair clipper brands2nd of 525.5%Shown above
Dog shampoo brands1st of 649.7%Show ranking

How is Wahl measured?

Brandwave collects information about searches that people make online using Wahl’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

6 branded search terms

  • hair clipper wahl
  • shaver wahl
  • wahl clippers
  • wahl com
  • wahl hair clipper
  • wahl shaver

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How the Brand Demand Index is measured

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