Brandwave

Furminator vs Wahl:Which is searched more?

In September 2026, Furminator had more branded searches than Wahl among pet grooming brands worldwide. Furminator was estimated to have 70.4K branded searches compared to Wahl’s 880, and held a 67.4% Share of Search versus Wahl’s 0.84%. These are worldwide searches for English-language branded terms.

Share of Search among pet grooming brands worldwide in September 2026Which is more popular in search, Furminator or Wahl?
Furminator67.4%70.4K searches
vs
Wahl0.84%880 searches

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Which is more popular in search, Furminator or Wahl?

Compare the pet grooming and clipper brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Furminator and Wahl among pet grooming brands worldwide, by month

Share of Search by month for Furminator, Wahl. The figures are in the table below the chart.

View monthly share of search table
MonthFurminatorAndisWahl
Oct 202552.8%46.6%0.55%
Nov 202557.7%41.6%0.69%
Dec 202552.8%46.6%0.63%
Jan 202662.5%36.9%0.66%
Feb 202667%32.3%0.7%
Mar 202671.2%28.1%0.69%
Apr 202671.3%28.1%0.61%
May 202671.7%27.6%0.68%
Jun 202675.6%23.8%0.63%
Jul 202675.5%23.7%0.72%
Aug 202671.7%27.6%0.73%
Sep 202667.4%31.7%0.84%

How has the Furminator and Wahl comparison changed over the last 12 months?

  • Furminator was ahead of Wahl in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Furminator’s estimated Share of Search among pet grooming brands worldwide moved from 52.8% to 67.4%, and its estimated monthly branded searches moved from 83.9K to 70.4K.
  • Across the 12 months ending September 2026, Wahl’s estimated Share of Search among pet grooming brands worldwide moved from 0.55% to 0.84%, and its estimated monthly branded searches held steady at 880.

How did search popularity change for pet grooming brands worldwide in September 2026?

  1. In September 2026, Furminator lost estimated Share of Search among pet grooming brands worldwide, from 71.7% to 67.4%.

Other head-to-heads among pet grooming brands

How each brand is measured

Brandwave collects information about searches that people make online using Furminator’s and Wahl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Furminator

2 branded search terms

  • furminator
  • furminator brush

Wahl

1 branded search term

  • hair clipper wahl

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.