Brandwave

JRL vs Wahl:Which is more popular by branded search?

In August 2026, Wahl had more branded searches than JRL among hair clipper brands worldwide. Wahl was estimated to have 126K branded searches compared to JRL’s 34.6K, and held a 25.5% Share of Search versus JRL’s 7%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among hair clipper brands worldwide in August 2026Which is more popular in search, JRL or Wahl?
JRL7%34.6K searches
vs
Wahl25.5%126K searches

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Which is more popular in search, JRL or Wahl?

Compare brands that offer hair clippers for home and professional use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

JRL and Wahl among hair clipper brands worldwide, by month

Share of Search by month for Wahl, JRL. The figures are in the table below the chart.

View monthly share of search table
MonthBaBylissPROWahlAndisJRLStyleCraft
Oct 202546.3%24.9%18.6%7.5%2.7%
Nov 202550%24.3%16%6.8%2.9%
Dec 202553.3%22.8%15.4%5.9%2.5%
Jan 202647%27.1%14.8%7.7%3.3%
Feb 202649.2%26%13.8%8.1%2.8%
Mar 202648.9%24.8%14.7%8.1%3.5%
Apr 202651.5%24.2%14.3%7%3%
May 202651.5%24.7%13.9%7%3%
Jun 202648%27.7%13.9%7.7%2.7%
Jul 202652.4%24.7%12.8%7.1%3%
Aug 202652%25.5%12.6%7%3%
Sep 2026—————

How has the JRL and Wahl comparison changed over the last 12 months?

  • Wahl was ahead of JRL in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, JRL’s estimated Share of Search among hair clipper brands worldwide moved from 7.5% to 7%, and its estimated monthly branded searches moved from 42.1K to 34.6K.
  • Across the 11 months ending August 2026, Wahl’s estimated Share of Search among hair clipper brands worldwide moved from 24.9% to 25.5%, and its estimated monthly branded searches moved from 139K to 126K.

How did search popularity change for hair clipper brands worldwide in August 2026?

  1. In August 2026, Wahl gained estimated Share of Search among hair clipper brands worldwide, from 24.7% to 25.5%.

  2. Estimated monthly branded searches for JRL worldwide fell 17.9% over 11 measured months, from 42.1K to 34.6K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using JRL’s and Wahl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

JRL

5 branded search terms

  • hair clipper jrl
  • jrl clippers
  • jrl hair clipper
  • jrl usa
  • jrlusa com

Wahl

6 branded search terms

  • hair clipper wahl
  • shaver wahl
  • wahl clippers
  • wahl com
  • wahl hair clipper
  • wahl shaver

How the Brand Demand Index is measured

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Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.