StyleCraft vs Wahl:Which is more popular by branded search?
In August 2026, Wahl had more branded searches than StyleCraft among hair clipper brands worldwide. Wahl was estimated to have 126K branded searches compared to StyleCraft’s 14.8K, and held a 25.5% Share of Search versus StyleCraft’s 3%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, StyleCraft or Wahl?
Compare brands that offer hair clippers for home and professional use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Wahl, StyleCraft. The figures are in the table below the chart.
View monthly share of search table
| Month | BaBylissPRO | Wahl | Andis | JRL | StyleCraft |
|---|---|---|---|---|---|
| Oct 2025 | 46.3% | 24.9% | 18.6% | 7.5% | 2.7% |
| Nov 2025 | 50% | 24.3% | 16% | 6.8% | 2.9% |
| Dec 2025 | 53.3% | 22.8% | 15.4% | 5.9% | 2.5% |
| Jan 2026 | 47% | 27.1% | 14.8% | 7.7% | 3.3% |
| Feb 2026 | 49.2% | 26% | 13.8% | 8.1% | 2.8% |
| Mar 2026 | 48.9% | 24.8% | 14.7% | 8.1% | 3.5% |
| Apr 2026 | 51.5% | 24.2% | 14.3% | 7% | 3% |
| May 2026 | 51.5% | 24.7% | 13.9% | 7% | 3% |
| Jun 2026 | 48% | 27.7% | 13.9% | 7.7% | 2.7% |
| Jul 2026 | 52.4% | 24.7% | 12.8% | 7.1% | 3% |
| Aug 2026 | 52% | 25.5% | 12.6% | 7% | 3% |
| Sep 2026 | — | — | — | — | — |
How has the StyleCraft and Wahl comparison changed over the last 12 months?
3 findings
- Wahl was ahead of StyleCraft in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, StyleCraft’s estimated Share of Search among hair clipper brands worldwide moved from 2.7% to 3%, and its estimated monthly branded searches held steady at 14.8K.
- Across the 11 months ending August 2026, Wahl’s estimated Share of Search among hair clipper brands worldwide moved from 24.9% to 25.5%, and its estimated monthly branded searches moved from 139K to 126K.
How did search popularity change for hair clipper brands worldwide in August 2026?
1 change
In August 2026, Wahl gained estimated Share of Search among hair clipper brands worldwide, from 24.7% to 25.5%.
How each brand is measured
Brandwave collects information about searches that people make online using StyleCraft’s and Wahl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
StyleCraft
2 branded search terms
- stylecraft clippers
- stylecraftus com
Wahl
6 branded search terms
- hair clipper wahl
- shaver wahl
- wahl clippers
- wahl com
- wahl hair clipper
- wahl shaver
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.