Brandwave

Philips vs Wahl:Which is more popular by branded search?

In August 2026, Philips had more branded searches than Wahl among electric shaver brands worldwide. Philips was estimated to have 1.1M branded searches compared to Wahl’s 126K, and held a 72.6% Share of Search versus Wahl’s 8.3%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among electric shaver brands worldwide in August 2026Which is more popular in search, Philips or Wahl?
Philips72.6%1.1M searches
vs
Wahl8.3%126K searches

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Which is more popular in search, Philips or Wahl?

Compare brands that offer electric shaving devices. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Philips and Wahl among electric shaver brands worldwide, by month

Share of Search by month for Philips, Wahl. The figures are in the table below the chart.

View monthly share of search table
MonthPhilipsBraunWahlSkull ShaverRemington
Oct 202572.4%12.4%9.3%5.1%0.84%
Nov 202568.7%16.3%8.2%6.1%0.7%
Dec 202569.9%15.3%8.4%5.7%0.77%
Jan 202670.5%13.2%9.6%5.9%0.82%
Feb 202671.4%12.2%9.9%5.7%0.75%
Mar 202670.9%12.9%9.6%5.8%0.8%
Apr 202671.1%13.1%9.1%5.9%0.82%
May 202669.5%13.2%9.5%7.1%0.82%
Jun 202669.3%14.7%9.5%5.7%0.82%
Jul 202672.2%13.7%8.2%5.2%0.74%
Aug 202672.6%13.3%8.3%4.9%0.83%
Sep 2026—————

How has the Philips and Wahl comparison changed over the last 12 months?

  • Philips was ahead of Wahl in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Philips’ estimated Share of Search among electric shaver brands worldwide moved from 72.4% to 72.6%, and its estimated monthly branded searches held steady at 1.1M.
  • Across the 11 months ending August 2026, Wahl’s estimated Share of Search among electric shaver brands worldwide moved from 9.3% to 8.3%, and its estimated monthly branded searches moved from 139K to 126K.

How did search popularity change for electric shaver brands worldwide in August 2026?

Neither Philips nor Wahl moved beyond provider rounding among electric shaver brands in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Philips’ and Wahl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Philips

7 branded search terms

  • air fryer philips
  • philips air fryer
  • philips airfryer
  • philips com
  • philips oneblade
  • philips shaver
  • shaver philips

Wahl

6 branded search terms

  • hair clipper wahl
  • shaver wahl
  • wahl clippers
  • wahl com
  • wahl hair clipper
  • wahl shaver

How the Brand Demand Index is measured

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