How popular isStripe in search?
In September 2026, there were an estimated 2.9M branded searches for Stripe worldwide which held steady over the last 12 months. Stripe holds 10% estimated Share of Search among payment processors worldwide and is ranked 3rd of 12 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Where does Stripe compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Payment processors | 3rd of 12 | 10% | Shown below |
| Creator payout platforms | 2nd of 5 | 11.8% | Show ranking |
| Online payment platforms | 2nd of 8 | 12.3% | Show ranking |
| Payment gateway platforms | 2nd of 6 | 12.4% | Show ranking |
| Payment gateways | 1st of 5 | 91.3% | Show ranking |
| Fintech | 1st of 6 | 93.2% | Show ranking |
Which payment processors compete with Stripe?
Share of Search by month for PayPal, Revolut, Stripe, Wise. The figures are in the table below the chart.
View monthly share of search table
| Month | PayPal | Revolut | Stripe | Wise | Adyen | Airwallex | GoCardless | Square | Worldline | Braintree | Shopify POS | Mollie |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 75.4% | 11.7% | 8.9% | 1.8% | 0.53% | 0.42% | 0.43% | 0.29% | 0.41% | 0.02% | 0.08% | 0.04% |
| Nov 2025 | 77% | 10% | 9.1% | 1.8% | 0.44% | 0.42% | 0.44% | 0.28% | 0.42% | 0.02% | 0.08% | 0.04% |
| Dec 2025 | 78.1% | 10.1% | 7.7% | 1.8% | 0.54% | 0.64% | 0.44% | 0.25% | 0.34% | 0.02% | 0.07% | 0.04% |
| Jan 2026 | 75.1% | 11.7% | 8.9% | 2% | 0.52% | 0.61% | 0.52% | 0.31% | 0.33% | 0.02% | 0.08% | 0.04% |
| Feb 2026 | 72.9% | 11.5% | 10.6% | 2% | 0.75% | 0.73% | 0.61% | 0.4% | 0.39% | 0.03% | 0.1% | 0.05% |
| Mar 2026 | 69.4% | 13.2% | 12.3% | 2% | 0.6% | 0.69% | 0.58% | 0.48% | 0.56% | 0.03% | 0.09% | 0.04% |
| Apr 2026 | 72.8% | 11.5% | 10.6% | 2.2% | 0.62% | 0.72% | 0.5% | 0.53% | 0.39% | 0.03% | 0.1% | 0.04% |
| May 2026 | 71.1% | 13.4% | 10.4% | 2.1% | 0.61% | 0.71% | 0.49% | 0.63% | 0.38% | 0.02% | 0.09% | 0.04% |
| Jun 2026 | 70.9% | 13.4% | 10.5% | 2.1% | 0.73% | 0.71% | 0.49% | 0.66% | 0.38% | 0.02% | 0.09% | 0.04% |
| Jul 2026 | 71.2% | 13.6% | 10.4% | 2.1% | 0.5% | 0.71% | 0.49% | 0.55% | 0.31% | 0.02% | 0.09% | 0.04% |
| Aug 2026 | 71% | 13.6% | 10.3% | 2.3% | 0.61% | 0.71% | 0.48% | 0.46% | 0.31% | 0.13% | 0.06% | 0.04% |
| Sep 2026 | 69.4% | 16% | 10% | 2.1% | 0.59% | 0.57% | 0.47% | 0.35% | 0.31% | 0.11% | 0.06% | 0.03% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 69.4% | 20.5M | +0.05% | -1.6 points | |
| 2, held 2nd | 16% | 4.7M | +20.7% | +2.4 points | |
| 3, held 3rd | 10% | 2.9M | -1.2% | -0.4 points | |
| 4, held 4th | 2.1% | 623K | -5.3% | -0.2 points | |
| 5, moved from 6th to 5th | 0.59% | 176K | +0.47% | 0 pointsmoved from 6th to 5th | |
| 6, moved from 5th to 6th | 0.57% | 168K | -17.7% | -0.1 pointsmoved from 5th to 6th | |
| 7, held 7th | 0.47% | 140K | +0.34% | 0 points | |
| 8, held 8th | 0.35% | 102K | -23.6% | -0.1 points | |
| 9, held 9th | 0.31% | 90.5K | 0% | 0 points | |
| 10, held 10th | 0.11% | 31.6K | -16.3% | 0 points | |
| 11, held 11th | 0.06% | 18.1K | 0% | 0 points | |
| 12, held 12th | 0.03% | 8.8K | -16.7% | 0 points |
1.
PayPal69.4%
Held 1st. 20.5M estimated branded searches, +0.05% vs prior month. Share -1.6 points.
2.
Revolut16%
Held 2nd. 4.7M estimated branded searches, +20.7% vs prior month. Share +2.4 points.
3.
Stripe10%
Held 3rd. 2.9M estimated branded searches, -1.2% vs prior month. Share -0.4 points.
4.
Wise2.1%
Held 4th. 623K estimated branded searches, -5.3% vs prior month. Share -0.2 points.
5.
Adyen
0.59%
Moved from 6th to 5th. 176K estimated branded searches, +0.47% vs prior month. Share 0 points.
0.57%
Moved from 5th to 6th. 168K estimated branded searches, -17.7% vs prior month. Share -0.1 points.
0.47%
Held 7th. 140K estimated branded searches, +0.34% vs prior month. Share 0 points.
8.
Square0.35%
Held 8th. 102K estimated branded searches, -23.6% vs prior month. Share -0.1 points.
0.31%
Held 9th. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.
10.
Braintree0.11%
Held 10th. 31.6K estimated branded searches, -16.3% vs prior month. Share 0 points.
11.
Shopify POS0.06%
Held 11th. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.
12.
Mollie0.03%
Held 12th. 8.8K estimated branded searches, -16.7% vs prior month. Share 0 points.
Compare search popularity between Stripe and its closest rivals
Every comparison with Stripe
20 comparisons
- PayPal vs Stripe
- Revolut vs Stripe
- Payoneer vs Stripe
- Stripe vs Wise
- Adyen vs Stripe
- Airwallex vs Stripe
- GoCardless vs Stripe
- Square vs Stripe
- Stripe vs Worldline
- Stripe vs Worldpay
- Stripe vs Tipalti
- Braintree vs Stripe
- Shopify POS vs Stripe
- Marqeta vs Stripe
- Authorize.net vs Stripe
- Rapyd vs Stripe
- Plaid vs Stripe
- Checkout.com vs Stripe
- Mollie vs Stripe
- Stripe vs Unit
How has branded search demand for Stripe changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Stripe worldwide held steady, from 3M to 2.9M.
- Across the 12 months ending September 2026, Stripe’s estimated Share of Search among payment processors worldwide increased from 8.9% to 10%.
- Across the 12 months ending September 2026, Stripe’s estimated Share of Search among payment processors worldwide peaked at 12.3% in March 2026 and was lowest at 7.7% in December 2025.
How did search popularity change for payment processors worldwide in September 2026?
6 changes

In September 2026, Revolut gained estimated Share of Search among payment processors worldwide, from 13.6% to 16%.

In September 2026, PayPal lost estimated Share of Search among payment processors worldwide, from 71% to 69.4%.
In September 2026, Adyen rose from 6th to 5th among payment processors worldwide.
In September 2026, Airwallex fell from 5th to 6th among payment processors worldwide.

Estimated monthly branded searches for Braintree worldwide rose 352.1% over 12 measured months, from 7K to 31.6K in September 2026.

Estimated monthly branded searches for Shopify POS worldwide fell 33.2% over 12 measured months, from 27.1K to 18.1K in September 2026.
How is Stripe measured?
Brandwave collects information about searches that people make online using Stripe’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
43 branded search terms
- billing stripe
- charge for stripe
- check out stripe
- checkout stripe
- checkoutstripe
- direct debit stripe
- fees for stripe
- instant payouts stripe
- payment stripe
- payments stripe
- set up stripe
- stripe
- stripe ach payments
- stripe atlas
- stripe billing
- stripe business
- stripe cc processing
- stripe charge fee
- stripe charges
- stripe connect
- stripe direct debit
- stripe fees
- stripe instant payouts
- stripe invoicing
- stripe issuing
- stripe merchant services
- stripe pay
- stripe payment
- stripe payment app
- stripe payment company
- stripe payment gateway
- stripe payment processing
- stripe payment services
- stripe payments
- stripe payments company
- stripe payments processing
- stripe payouts
- stripe processing fees
- stripe recurring payments
- stripe terminal
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