Brandwave

How popular isGoCardless in search?

In September 2026, there were an estimated 140K branded searches for GoCardless worldwide which held steady over the last 12 months. GoCardless holds 0.47% estimated Share of Search among payment processors worldwide and is ranked 7th of 12 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. PayPal69.4%
  2. Revolut16%
  3. Stripe10%
  4. Wise2.1%
  5. Adyen0.59%
  6. Airwallex0.57%
  7. GoCardless0.47%
  8. Square0.35%
  9. Worldline0.31%
  10. Braintree0.11%
  11. +2 more
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Which payment processors compete with GoCardless?

GoCardless against payment processors worldwide, by month

Share of Search by month for PayPal, Revolut, Stripe, Wise, GoCardless. The figures are in the table below the chart.

View monthly share of search table
MonthPayPalRevolutStripeWiseAdyenAirwallexGoCardlessSquareWorldlineBraintreeShopify POSMollie
Oct 202575.4%11.7%8.9%1.8%0.53%0.42%0.43%0.29%0.41%0.02%0.08%0.04%
Nov 202577%10%9.1%1.8%0.44%0.42%0.44%0.28%0.42%0.02%0.08%0.04%
Dec 202578.1%10.1%7.7%1.8%0.54%0.64%0.44%0.25%0.34%0.02%0.07%0.04%
Jan 202675.1%11.7%8.9%2%0.52%0.61%0.52%0.31%0.33%0.02%0.08%0.04%
Feb 202672.9%11.5%10.6%2%0.75%0.73%0.61%0.4%0.39%0.03%0.1%0.05%
Mar 202669.4%13.2%12.3%2%0.6%0.69%0.58%0.48%0.56%0.03%0.09%0.04%
Apr 202672.8%11.5%10.6%2.2%0.62%0.72%0.5%0.53%0.39%0.03%0.1%0.04%
May 202671.1%13.4%10.4%2.1%0.61%0.71%0.49%0.63%0.38%0.02%0.09%0.04%
Jun 202670.9%13.4%10.5%2.1%0.73%0.71%0.49%0.66%0.38%0.02%0.09%0.04%
Jul 202671.2%13.6%10.4%2.1%0.5%0.71%0.49%0.55%0.31%0.02%0.09%0.04%
Aug 202671%13.6%10.3%2.3%0.61%0.71%0.48%0.46%0.31%0.13%0.06%0.04%
Sep 202669.4%16%10%2.1%0.59%0.57%0.47%0.35%0.31%0.11%0.06%0.03%

  1. 1.PayPal

    69.4%

    Held 1st. 20.5M estimated branded searches, +0.05% vs prior month. Share -1.6 points.

  2. 2.Revolut

    16%

    Held 2nd. 4.7M estimated branded searches, +20.7% vs prior month. Share +2.4 points.

  3. 3.Stripe

    10%

    Held 3rd. 2.9M estimated branded searches, -1.2% vs prior month. Share -0.4 points.

  4. 4.Wise

    2.1%

    Held 4th. 623K estimated branded searches, -5.3% vs prior month. Share -0.2 points.

  5. 5.Adyen

    0.59%

    Moved from 6th to 5th. 176K estimated branded searches, +0.47% vs prior month. Share 0 points.

  6. 6.Airwallex

    0.57%

    Moved from 5th to 6th. 168K estimated branded searches, -17.7% vs prior month. Share -0.1 points.

  7. 7.GoCardless

    0.47%

    Held 7th. 140K estimated branded searches, +0.34% vs prior month. Share 0 points.

  8. 8.Square

    0.35%

    Held 8th. 102K estimated branded searches, -23.6% vs prior month. Share -0.1 points.

  9. 9.Worldline

    0.31%

    Held 9th. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.

  10. 10.Braintree

    0.11%

    Held 10th. 31.6K estimated branded searches, -16.3% vs prior month. Share 0 points.

  11. 11.Shopify POS

    0.06%

    Held 11th. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.

  12. 12.Mollie

    0.03%

    Held 12th. 8.8K estimated branded searches, -16.7% vs prior month. Share 0 points.

Compare search popularity between GoCardless and its closest rivals

Every comparison with GoCardless

How has branded search demand for GoCardless changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for GoCardless worldwide held steady, from 141K to 140K.
  • Across the 12 months ending September 2026, GoCardless fell from 6th to 7th among payment processors worldwide.

How did search popularity change for payment processors worldwide in September 2026?

  1. In September 2026, Revolut gained estimated Share of Search among payment processors worldwide, from 13.6% to 16%.

  2. In September 2026, PayPal lost estimated Share of Search among payment processors worldwide, from 71% to 69.4%.

  3. In September 2026, Adyen rose from 6th to 5th among payment processors worldwide.

  4. In September 2026, Airwallex fell from 5th to 6th among payment processors worldwide.

  5. Estimated monthly branded searches for Braintree worldwide rose 352.1% over 12 measured months, from 7K to 31.6K in September 2026.

  6. Estimated monthly branded searches for Shopify POS worldwide fell 33.2% over 12 measured months, from 27.1K to 18.1K in September 2026.

Where does GoCardless compete?

GoCardless is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Payment processors7th of 120.47%Shown above
Online payment platforms5th of 80.58%Show ranking

How is GoCardless measured?

Brandwave collects information about searches that people make online using GoCardless’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

13 branded search terms

  • direct debit gocardless
  • gocardless
  • gocardless app
  • gocardless charge
  • gocardless charges
  • gocardless dd
  • gocardless direct debit
  • gocardless fees
  • gocardless open banking
  • gocardless payment
  • gocardless payments
  • gocardless prime
  • gocardless transaction

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How the Brand Demand Index is measured

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