Brandwave

GoCardless vs Helcim:Which is more popular?

In September 2026, GoCardless had more branded searches than Helcim among payment processors worldwide. GoCardless had about 140,000 branded searches, while Helcim had 27,100. GoCardless made up 0.49% of all payment processor searches we track, and Helcim accounted for 0.09%. When we asked ChatGPT and Google AI Overviews about payment processors, Helcim appeared in four of the five answers and GoCardless in one. Helcim was mentioned before GoCardless in every answer that named either.

Among payment processors worldwide in September 2026

Who do people search for more?

GoCardless, about 5 searches for every 1 for Helcim

GoCardless 140K searchesHelcim 27.1K searches

Who does AI mention more?

Helcim, mentioned in 4 of 5 answers, GoCardless in 1

Helcim in 4 of 5GoCardless in 1 of 5

Who does AI recommend more?

Helcim, named ahead of GoCardless in 4 of 4 answers

Helcim first in 4GoCardless never first

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Top payment processors in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Helcim was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. GoCardless was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Helcim was listed before GoCardless in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Stripe1st
  2. Square2nd
  3. PayPal3rd
  4. Helcim4th
  5. Shopify Payments5th
  6. Adyen6th
  7. GoCardless7th
  8. Shopify POS8th
  9. Revolut–
  10. Airwallex–
  11. +5 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Stripe5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Square5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • PayPal4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Helcim4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Adyen1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • GoCardless1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Shopify POS1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Shopify Payments1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Revolut0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Airwallex0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+5 more

See every answer about payment processors

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is GoCardless or Helcim more popular in search?

This chart shows how often people search Google for GoCardless and Helcim by name. Each line represents a brand's share of searches for all 15 payment processors we track, month by month, from English-language searches worldwide.

GoCardless and Helcim among payment processors worldwide, by month

Share of searches by month for GoCardless, Helcim. The figures are in the table below the chart.

View monthly share of searches table
MonthPayPalRevolutStripeAdyenAirwallexGoCardlessWorldlineWiseBraintreeHelcimShopify POSShopify PaymentsCheckout.comMollieSquare
Oct 202577.2%11.4%9.1%0.54%0.42%0.44%0.42%0.18%0.02%0.07%0.08%0.07%0.02%0.04%0.03%
Nov 202578.8%9.6%9.3%0.45%0.43%0.45%0.43%0.18%0.02%0.06%0.09%0.07%0.02%0.04%0.03%
Dec 202579.9%9.8%7.8%0.55%0.65%0.45%0.35%0.2%0.02%0.06%0.07%0.07%0.02%0.04%0.03%
Jan 202677%11.4%9.1%0.53%0.62%0.53%0.34%0.22%0.02%0.07%0.08%0.07%0.02%0.04%0.04%
Feb 202674.8%11.2%10.8%0.76%0.74%0.63%0.4%0.22%0.03%0.08%0.1%0.07%0.02%0.05%0.04%
Mar 202671.3%12.9%12.6%0.61%0.71%0.6%0.57%0.27%0.03%0.09%0.09%0.08%0.02%0.04%0.05%
Apr 202675%11.2%10.9%0.63%0.74%0.52%0.4%0.27%0.03%0.1%0.1%0.08%0.02%0.04%0.04%
May 202673.3%13.1%10.7%0.62%0.73%0.5%0.39%0.26%0.02%0.08%0.1%0.08%0.02%0.04%0.04%
Jun 202673.1%13.1%10.8%0.75%0.72%0.5%0.39%0.26%0.02%0.08%0.1%0.08%0.02%0.04%0.04%
Jul 202673.4%13.2%10.7%0.51%0.73%0.5%0.32%0.26%0.02%0.1%0.1%0.06%0.02%0.04%0.04%
Aug 202673.2%13.2%10.6%0.62%0.73%0.5%0.32%0.3%0.13%0.1%0.06%0.06%0.02%0.04%0.04%
Sep 202671.5%15.6%10.3%0.61%0.58%0.49%0.32%0.25%0.11%0.09%0.06%0.04%0.03%0.03%0.03%

How has the GoCardless and Helcim comparison changed over the last 12 months?

3 findings
  • GoCardless was ahead of Helcim in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, GoCardless’ share of searches among payment processors worldwide moved from 0.44% to 0.49%, and its estimated monthly branded searches moved from 141K to 140K.
  • Across the 12 months ending September 2026, Helcim’s share of searches among payment processors worldwide moved from 0.07% to 0.09%, and its estimated monthly branded searches moved from 22.2K to 27.1K.

How did search popularity change for payment processors worldwide in September 2026?

1 change

  1. Estimated monthly branded searches for Helcim worldwide rose 22.1% over 12 measured months, from 22.2K to 27.1K in September 2026.

How are branded searches counted?

14 search terms

Brandwave collects information about searches that people make online using GoCardless’ and Helcim’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

GoCardless

13 branded search terms

  • direct debit gocardless
  • gocardless
  • gocardless app
  • gocardless charge
  • gocardless charges
  • gocardless dd
  • gocardless direct debit
  • gocardless fees
  • gocardless open banking
  • gocardless payment
  • gocardless payments
  • gocardless prime
  • gocardless transaction

Helcim

1 branded search term

  • helcim

How the Brand Demand Index is measured

Other head-to-heads among payment processors

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