Brandwave

How popular isGoCardless in search?

In August 2026, there were an estimated 143K branded searches for GoCardless worldwide which held steady over the last 11 months. GoCardless holds 3.7% estimated Share of Search among online payment platforms worldwide and is ranked 5th of 8 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Stripe80.5%
  2. Airwallex5.4%
  3. Adyen4.6%
  4. PayPal4.2%
  5. GoCardless3.7%
  6. Braintree0.99%
  7. Mollie0.33%
  8. Checkout.com0.18%
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Which online payment platforms compete with GoCardless?

GoCardless against online payment platforms worldwide, by month

Share of Search by month for Stripe, Airwallex, Adyen, PayPal, GoCardless. The figures are in the table below the chart.

View monthly share of search table
MonthStripeAirwallexAdyenPayPalGoCardlessBraintreeMollieCheckout.com
Oct 202581.1%3.7%4.7%6%3.8%0.19%0.38%0.19%
Nov 202581.7%3.8%3.9%6%3.9%0.21%0.39%0.19%
Dec 202577.4%6.3%5.3%5.9%4.3%0.21%0.44%0.18%
Jan 202679.1%5.4%4.5%5.7%4.5%0.2%0.38%0.18%
Feb 202679.1%5.3%5.4%4.9%4.5%0.2%0.37%0.18%
Mar 202682.7%4.6%3.9%4.2%3.9%0.18%0.32%0.16%
Apr 202680.6%5.4%4.6%4.9%3.8%0.2%0.33%0.16%
May 202680.7%5.4%4.6%4.9%3.8%0.18%0.33%0.15%
Jun 202680%5.3%5.4%4.9%3.7%0.18%0.32%0.18%
Jul 202681.3%5.5%3.8%5%3.8%0.17%0.33%0.19%
Aug 202680.5%5.4%4.6%4.2%3.7%0.99%0.33%0.18%
Sep 2026————————
  1. 1.Stripe

    80.5%

    held 1st · 3.1M estimated branded searches · -0.55% vs prior month · -0.8 points

  2. 2.Airwallex

    5.4%

    held 2nd · 207K estimated branded searches · -0.08% vs prior month · 0 points

  3. 3.Adyen

    4.6%

    moved from 4th to 3rd · 175K estimated branded searches · +21% vs prior month · +0.8 points

  4. 4.PayPal

    4.2%

    moved from 3rd to 4th · 161K estimated branded searches · -15.4% vs prior month · -0.8 points

  5. held 5th · 143K estimated branded searches · -0.06% vs prior month · 0 points

  6. 6.Braintree

    0.99%

    moved from 8th to 6th · 37.9K estimated branded searches · +483.5% vs prior month · +0.8 points

  7. 7.Mollie

    0.33%

    moved from 6th to 7th · 12.6K estimated branded searches · +0.24% vs prior month · 0 points

  8. moved from 7th to 8th · 7K estimated branded searches · -0.85% vs prior month · 0 points

Compare search popularity between GoCardless and its closest rivals

How has branded search demand for GoCardless changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for GoCardless worldwide held steady at 143K.
  • Across the 11 months ending August 2026, GoCardless fell from 4th to 5th among online payment platforms worldwide.

How did search popularity change for online payment platforms worldwide in August 2026?

  1. In August 2026, Braintree overtook Checkout.com to rank 6th among online payment platforms worldwide, at 0.99%.

  2. In August 2026, Adyen overtook PayPal to rank 3rd among online payment platforms worldwide, at 4.6%.

  3. In August 2026, PayPal lost estimated Share of Search among online payment platforms worldwide, from 5% to 4.2%.

  4. In August 2026, Stripe lost estimated Share of Search among online payment platforms worldwide, from 81.3% to 80.5%.

  5. Estimated monthly branded searches for Airwallex worldwide rose 47.9% over 11 measured months, from 140K to 207K in August 2026.

  6. Estimated monthly branded searches for Mollie worldwide fell 12.1% over 11 measured months, from 14.4K to 12.6K in August 2026.

How is GoCardless measured?

Brandwave collects information about searches that people make online using GoCardless’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

19 branded search terms

  • direct debit gocardless
  • gocardless
  • gocardless account
  • gocardless app
  • gocardless bank account data
  • gocardless charge
  • gocardless charges
  • gocardless costs
  • gocardless dd
  • gocardless direct debit
  • gocardless fees
  • gocardless instant bank pay
  • gocardless open banking
  • gocardless payment
  • gocardless payments
  • gocardless pricing
  • gocardless prime
  • gocardless subscription
  • gocardless transaction

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How the Brand Demand Index is measured

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