Brandwave

How popular isNRS in search?

In September 2026, there were an estimated 730 branded searches for NRS worldwide which is up 17.7% over the last 12 months. NRS holds 0.03% estimated Share of Search among drysuit brands worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Mustang86.8%
  2. O'Neill11.8%
  3. Scubapro1.3%
  4. Crewsaver0.08%
  5. NRS0.03%
  6. Stohlquist0.03%
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Which drysuit brands compete with NRS?

NRS against drysuit brands worldwide, by month

Share of Search by month for Mustang, O'Neill, NRS. The figures are in the table below the chart.

View monthly share of search table
MonthMustangO'NeillScubaproCrewsaverNRSStohlquist
Oct 202586.8%11.8%1.3%0.09%0.03%0.03%
Nov 202584.6%14%1.3%0.07%0.03%0.03%
Dec 202584.6%14%1.3%0.06%0.03%0.03%
Jan 202684.6%14%1.3%0.07%0.03%0.03%
Feb 202687%11.8%1.1%0.08%0.03%0.03%
Mar 202684.5%14%1.3%0.09%0.04%0.05%
Apr 202686.7%11.8%1.3%0.09%0.04%0.05%
May 202684.3%14%1.5%0.09%0.05%0.06%
Jun 202684.3%14%1.5%0.09%0.05%0.07%
Jul 202678.6%19.4%1.7%0.1%0.06%0.08%
Aug 202684.3%14%1.5%0.09%0.05%0.05%
Sep 202686.8%11.8%1.3%0.08%0.03%0.03%

  1. 1.Mustang

    86.8%

    Held 1st. 1.8M estimated branded searches, 0% vs prior month. Share +2.5 points.

  2. 2.O'Neill

    11.8%

    Held 2nd. 248K estimated branded searches, -18.4% vs prior month. Share -2.2 points.

  3. 3.Scubapro

    1.3%

    Held 3rd. 27.1K estimated branded searches, -18.1% vs prior month. Share -0.2 points.

  4. 4.Crewsaver

    0.08%

    Held 4th. 1.6K estimated branded searches, -15.8% vs prior month. Share 0 points.

  5. 5.NRS

    0.03%

    Held 5th. 730 estimated branded searches, -36% vs prior month. Share 0 points.

  6. 6.Stohlquist

    0.03%

    Held 6th. 720 estimated branded searches, -28% vs prior month. Share 0 points.

Compare search popularity between NRS and its closest rivals

Every comparison with NRS

How has branded search demand for NRS changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for NRS worldwide rose from 620 to 730.
  • Across the 12 months ending September 2026, NRS rose from 6th to 5th among drysuit brands worldwide.

How did search popularity change for drysuit brands worldwide in September 2026?

  1. In September 2026, Mustang gained estimated Share of Search among drysuit brands worldwide, from 84.3% to 86.8%.

  2. In September 2026, O'Neill lost estimated Share of Search among drysuit brands worldwide, from 14% to 11.8%.

  3. Estimated monthly branded searches for NRS worldwide rose 17.7% over 12 measured months, from 620 to 730 in September 2026.

  4. Estimated monthly branded searches for Crewsaver worldwide fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026.

Where does NRS compete?

NRS is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Buoyancy Aid brands5th of 6<0.01%Show ranking
Drysuit brands5th of 60.03%Shown above
Dry bag brands5th of 60.07%Show ranking
Kayak accessories6th of 60.1%Show ranking
Pfd brands3rd of 40.11%Show ranking
Walking Frame brands4th of 40.13%Show ranking

How is NRS measured?

Brandwave collects information about searches that people make online using NRS’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • nrs dry bag
  • nrs gear

Do you work for NRS? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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