NRS vs O'Neill:Which is searched more?
In September 2026, O'Neill had more branded searches than NRS among drysuit brands worldwide. O'Neill was estimated to have 248K branded searches compared to NRS’s 730, and held an 11.8% Share of Search versus NRS’s 0.03%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, NRS or O'Neill?
Compare the drysuit brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for O'Neill, NRS. The figures are in the table below the chart.
View monthly share of search table
| Month | Mustang | O'Neill | Scubapro | Crewsaver | NRS | Stohlquist |
|---|---|---|---|---|---|---|
| Oct 2025 | 86.8% | 11.8% | 1.3% | 0.09% | 0.03% | 0.03% |
| Nov 2025 | 84.6% | 14% | 1.3% | 0.07% | 0.03% | 0.03% |
| Dec 2025 | 84.6% | 14% | 1.3% | 0.06% | 0.03% | 0.03% |
| Jan 2026 | 84.6% | 14% | 1.3% | 0.07% | 0.03% | 0.03% |
| Feb 2026 | 87% | 11.8% | 1.1% | 0.08% | 0.03% | 0.03% |
| Mar 2026 | 84.5% | 14% | 1.3% | 0.09% | 0.04% | 0.05% |
| Apr 2026 | 86.7% | 11.8% | 1.3% | 0.09% | 0.04% | 0.05% |
| May 2026 | 84.3% | 14% | 1.5% | 0.09% | 0.05% | 0.06% |
| Jun 2026 | 84.3% | 14% | 1.5% | 0.09% | 0.05% | 0.07% |
| Jul 2026 | 78.6% | 19.4% | 1.7% | 0.1% | 0.06% | 0.08% |
| Aug 2026 | 84.3% | 14% | 1.5% | 0.09% | 0.05% | 0.05% |
| Sep 2026 | 86.8% | 11.8% | 1.3% | 0.08% | 0.03% | 0.03% |
How has the NRS and O'Neill comparison changed over the last 12 months?
3 findings
- O'Neill was ahead of NRS in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, NRS’s estimated Share of Search among drysuit brands worldwide held steady at 0.03%, and its estimated monthly branded searches moved from 620 to 730.
- Across the 12 months ending September 2026, O'Neill’s estimated Share of Search among drysuit brands worldwide held steady at 11.8%, and its estimated monthly branded searches held steady at 248K.
How did search popularity change for drysuit brands worldwide in September 2026?
2 changes
In September 2026, O'Neill lost estimated Share of Search among drysuit brands worldwide, from 14% to 11.8%.
Estimated monthly branded searches for NRS worldwide rose 17.7% over 12 measured months, from 620 to 730 in September 2026.
Other head-to-heads among drysuit brands
How each brand is measured
Brandwave collects information about searches that people make online using NRS’s and O'Neill’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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