Buoyancy aid brands:Which are searched most?
In September 2026, Crewsaver was the most searched among buoyancy aid brands worldwide, with an estimated 1.6K branded searches and 87.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
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Share of SearchLeaderboard
Compare the buoyancy aid brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Crewsaver, NRS, Baltic. The figures are in the table below the chart.
View monthly share of search table
| Month | Crewsaver | NRS | Baltic |
|---|---|---|---|
| Oct 2025 | 90% | 6.6% | 3.3% |
| Nov 2025 | 89.9% | 3.9% | 6.2% |
| Dec 2025 | 87.8% | 6.1% | 6.1% |
| Jan 2026 | 90.9% | 5.1% | 4% |
| Feb 2026 | 87.4% | 7.7% | 4.9% |
| Mar 2026 | 88% | 7.9% | 4.2% |
| Apr 2026 | 87.2% | 7.8% | 5% |
| May 2026 | 86% | 7.7% | 6.3% |
| Jun 2026 | 86% | 7.7% | 6.3% |
| Jul 2026 | 84.8% | 7.6% | 7.6% |
| Aug 2026 | 87.2% | 6.4% | 6.4% |
| Sep 2026 | 87.4% | 7.7% | 4.9% |
This month’s ranking, September 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 87.4% | 1.6K | -15.8% | +0.3 points | |
| 2, moved from 3rd to 2nd | 7.7% | 140 | 0% | +1.2 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 4.9% | 90 | -35.7% | -1.5 pointsmoved from 2nd to 3rd |
Compare search popularity between leading brands
Which brand is most popular in search among buoyancy aid brands worldwide?
3 brands
In September 2026, Crewsaver was the most searched among buoyancy aid brands worldwide, with an estimated 1.6K branded searches and 87.4% estimated Share of Search within this set. NRS is in 2nd place, 79.8 percentage points behind at 7.7% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
 Crewsaver | 90% → 87.4% | 90.9%Jan 2026 | 84.8%Jul 2026 | 1st |
 NRS | 6.6% → 7.7% | 7.9%Mar 2026 | 3.9%Nov 2025 | 2nd |
 Baltic | 3.3% → 4.9% | 7.6%Jul 2026 | 3.3%Oct 2025 | 3rd |
Each finding as a sentence
- Across the 12 months ending September 2026, Crewsaver’s estimated Share of Search among buoyancy aid brands worldwide decreased from 90% to 87.4%.
- Across the 12 months ending September 2026, NRS’s estimated Share of Search among buoyancy aid brands worldwide increased from 6.6% to 7.7%.
- Across the 12 months ending September 2026, Baltic’s estimated Share of Search among buoyancy aid brands worldwide increased from 3.3% to 4.9%.
- Across the 12 months ending September 2026, Crewsaver’s estimated Share of Search among buoyancy aid brands worldwide peaked at 90.9% in January 2026 and was lowest at 84.8% in July 2026.
- Across the 12 months ending September 2026, NRS’s estimated Share of Search among buoyancy aid brands worldwide peaked at 7.9% in March 2026 and was lowest at 3.9% in November 2025.
- Across the 12 months ending September 2026, Baltic’s estimated Share of Search among buoyancy aid brands worldwide peaked at 7.6% in July 2026 and was lowest at 3.3% in October 2025.
How did search popularity change for buoyancy aid brands worldwide in September 2026?
3 changes
In September 2026, NRS overtook Baltic to rank 2nd among buoyancy aid brands worldwide, with 7.7% estimated Share of Search.
In September 2026, Baltic lost estimated Share of Search among buoyancy aid brands worldwide, from 6.4% to 4.9%.
Estimated monthly branded searches for Crewsaver worldwide fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026.
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