How popular isCrewsaver in search?
In September 2026, there were an estimated 1.6K branded searches for Crewsaver worldwide which is down 15.8% over the last 12 months. Crewsaver holds 66.1% estimated Share of Search among buoyancy aid brands worldwide and is ranked 1st of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which buoyancy aid brands compete with Crewsaver?
Share of Search by month for Crewsaver, NRS, Baltic. The figures are in the table below the chart.
View monthly share of search table
| Month | Crewsaver | NRS | Baltic |
|---|---|---|---|
| Oct 2025 | 73.4% | 23.9% | 2.7% |
| Nov 2025 | 70.8% | 24.3% | 4.9% |
| Dec 2025 | 62.8% | 32.9% | 4.3% |
| Jan 2026 | 71.4% | 25.4% | 3.1% |
| Feb 2026 | 72.1% | 23.9% | 4.1% |
| Mar 2026 | 66% | 30.9% | 3.1% |
| Apr 2026 | 65.5% | 30.7% | 3.8% |
| May 2026 | 61.5% | 34% | 4.5% |
| Jun 2026 | 61.5% | 34% | 4.5% |
| Jul 2026 | 60.9% | 33.7% | 5.4% |
| Aug 2026 | 59.7% | 35.8% | 4.4% |
| Sep 2026 | 66.1% | 30.2% | 3.7% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 66.1% | 1.6K | -15.8% | +6.4 points | |
| 2, held 2nd | 30.2% | 730 | -36% | -5.7 points | |
| 3, held 3rd | 3.7% | 90 | -35.7% | -0.7 points |
Compare search popularity between Crewsaver and its closest rivals
Every comparison with Crewsaver
8 comparisons
How has branded search demand for Crewsaver changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Crewsaver worldwide fell from 1.9K to 1.6K.
- Across the 12 months ending September 2026, Crewsaver’s estimated Share of Search among buoyancy aid brands worldwide decreased from 73.4% to 66.1%.
- Across the 12 months ending September 2026, Crewsaver’s estimated Share of Search among buoyancy aid brands worldwide peaked at 73.4% in October 2025 and was lowest at 59.7% in August 2026.
How did search popularity change for buoyancy aid brands worldwide in September 2026?
3 changes
In September 2026, Crewsaver gained estimated Share of Search among buoyancy aid brands worldwide, from 59.7% to 66.1%.

In September 2026, NRS lost estimated Share of Search among buoyancy aid brands worldwide, from 35.8% to 30.2%.

In September 2026, Baltic lost estimated Share of Search among buoyancy aid brands worldwide, from 4.4% to 3.7%.
Where does Crewsaver compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Drysuit brands | 3rd of 5 | 0.58% | Show ranking |
| Life jackets | 4th of 6 | 5.4% | Show ranking |
| Buoyancy aid brands | 1st of 3 | 66.1% | Shown above |
How is Crewsaver measured?
Brandwave collects information about searches that people make online using Crewsaver’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- crewsaver
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Is Crewsaver your brand?
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