Brandwave

How popular isFullstory in search?

In August 2026, there were an estimated 15.5K branded searches for Fullstory worldwide which is down 19% over the last 11 months. Fullstory holds 33.8% estimated Share of Search among digital experience analytics platforms worldwide and is ranked 1st of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Fullstory33.8%
  2. Contentsquare32.9%
  3. LogRocket26.8%
  4. Quantum Metric6.4%
  5. Glassbox0.04%
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Which digital experience analytics platforms compete with Fullstory?

Fullstory against digital experience analytics platforms worldwide, by month

Share of Search by month for Fullstory, Contentsquare, LogRocket, Quantum Metric. The figures are in the table below the chart.

View monthly share of search table
MonthFullstoryContentsquareLogRocketQuantum MetricGlassbox
Oct 202531.1%36.9%24.7%7.2%0.08%
Nov 202531.3%36.7%24.7%7.3%0.04%
Dec 202529.9%34.9%28.4%6.8%0.05%
Jan 202625.4%43.5%23.9%7.1%0.04%
Feb 202623.6%48.7%18%9.6%0.04%
Mar 202623.1%46.7%21%9.2%0.04%
Apr 202626.5%45.5%20.6%7.4%0.04%
May 202624.2%49.6%18.2%7.9%0.11%
Jun 202630%35.4%28.8%5.7%0.08%
Jul 202626.3%45.6%20.7%7.4%0.05%
Aug 202633.8%32.9%26.8%6.4%0.04%
Sep 2026—————

  1. 1.Fullstory

    33.8%

    moved from 2nd to 1st · 15.5K estimated branded searches · +46.1% vs prior month · +7.5 points

  2. 2.Contentsquare

    32.9%

    moved from 1st to 2nd · 15.1K estimated branded searches · -17.9% vs prior month · -12.7 points

  3. 3.LogRocket

    26.8%

    held 3rd · 12.3K estimated branded searches · +47% vs prior month · +6.1 points

  4. 4.Quantum Metric

    6.4%

    held 4th · 3K estimated branded searches · -0.67% vs prior month · -0.9 points

  5. 5.Glassbox

    0.04%

    held 5th · 20 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between Fullstory and its closest rivals

How has branded search demand for Fullstory changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Fullstory worldwide fell from 19.1K to 15.5K.
  • Across the 11 months ending August 2026, Fullstory’s estimated Share of Search among digital experience analytics platforms worldwide increased from 31.1% to 33.8%.
  • Across the 11 months ending August 2026, Fullstory’s estimated Share of Search among digital experience analytics platforms worldwide peaked at 33.8% in August 2026 and was lowest at 23.1% in March 2026.
  • Across the 11 months ending August 2026, Fullstory rose from 2nd to 1st among digital experience analytics platforms worldwide.

How did search popularity change for digital experience analytics platforms worldwide in August 2026?

  1. In August 2026, Fullstory overtook Contentsquare to take the highest estimated Share of Search among digital experience analytics platforms worldwide, at 33.8%.

  2. In August 2026, LogRocket gained estimated Share of Search among digital experience analytics platforms worldwide, from 20.7% to 26.8%.

  3. In August 2026, Contentsquare lost estimated Share of Search among digital experience analytics platforms worldwide, from 45.6% to 32.9%.

  4. In August 2026, Quantum Metric lost estimated Share of Search among digital experience analytics platforms worldwide, from 7.4% to 6.4%.

  5. Estimated monthly branded searches for Glassbox worldwide fell 60% over 11 measured months, from 50 to 20 in August 2026.

Which heatmap and session replay tools compete with Fullstory?

Fullstory against heatmap and session replay tools worldwide, by month

Share of Search by month for Microsoft Clarity, Hotjar, Fullstory, Mouseflow. The figures are in the table below the chart.

View monthly share of search table
MonthMicrosoft ClarityHotjarFullstoryMouseflowLucky Orange
Oct 202539.2%48.8%6.8%2.9%2.4%
Nov 202543.5%44.5%6.2%3.2%2.6%
Dec 202548.2%40.8%5.7%2.9%2.4%
Jan 202649.2%41.2%4.8%2.4%2.4%
Feb 202660.4%28.9%4.9%2.9%3%
Mar 202660%28.5%5%3.6%2.9%
Apr 202659.8%29%5.8%2.9%2.4%
May 202668.7%23.1%3.7%2.2%2.3%
Jun 202661.2%29.3%5.8%2%1.7%
Jul 202669.8%21.9%4.4%2.3%1.5%
Aug 202668%21.5%6.4%2.2%1.8%
Sep 2026—————

  1. 1.Microsoft Clarity

    68%

    held 1st · 166K estimated branded searches · -0.78% vs prior month · -1.8 points

  2. 2.Hotjar

    21.5%

    held 2nd · 52.4K estimated branded searches · 0% vs prior month · -0.4 points

  3. 3.Fullstory

    6.4%

    held 3rd · 15.5K estimated branded searches · +46.1% vs prior month · +1.9 points

  4. 4.Mouseflow

    2.2%

    held 4th · 5.4K estimated branded searches · 0% vs prior month · 0 points

  5. 5.Lucky Orange

    1.8%

    held 5th · 4.5K estimated branded searches · +22.3% vs prior month · +0.3 points

Compare search popularity between Fullstory and its closest rivals

How has branded search demand for Fullstory changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, Fullstory’s estimated Share of Search among heatmap and session replay tools worldwide peaked at 6.8% in October 2025 and was lowest at 3.7% in May 2026.

How did search popularity change for heatmap and session replay tools worldwide in August 2026?

  1. In August 2026, Fullstory gained estimated Share of Search among heatmap and session replay tools worldwide, from 4.4% to 6.4%.

  2. In August 2026, Microsoft Clarity lost estimated Share of Search among heatmap and session replay tools worldwide, from 69.8% to 68%.

  3. Estimated monthly branded searches for Hotjar worldwide fell 62% over 11 measured months, from 138K to 52.4K in August 2026.

  4. Estimated monthly branded searches for Mouseflow worldwide fell 33.4% over 11 measured months, from 8.1K to 5.4K in August 2026.

  5. Estimated monthly branded searches for Lucky Orange worldwide fell 32.7% over 11 measured months, from 6.7K to 4.5K in August 2026.

How is Fullstory measured?

Brandwave collects information about searches that people make online using Fullstory’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

5 branded search terms

  • fullstory
  • fullstory pricing
  • fullstory session replay
  • fullstory software
  • fullstory.com

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