Brandwave

How popular isEufy in search?

In September 2026, there were an estimated 953K branded searches for Eufy worldwide which held steady over the last 12 months. Eufy holds 74.6% estimated Share of Search among camera monitor brands worldwide and is ranked 1st of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Eufy74.6%
  2. VTech19.4%
  3. Owlet6%
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Which camera monitor brands compete with Eufy?

Eufy against camera monitor brands worldwide, by month

Share of Search by month for Eufy, VTech, Owlet. The figures are in the table below the chart.

View monthly share of search table
MonthEufyVTechOwlet
Oct 202570.1%24.8%5.1%
Nov 202571.7%23.9%4.3%
Dec 202569.8%26.1%4.1%
Jan 202672.7%21.5%5.8%
Feb 202672.3%21.3%6.4%
Mar 202673.8%19.6%6.7%
Apr 202673.1%20.8%6.1%
May 202673.6%20%6.5%
Jun 202676.4%17.8%5.7%
Jul 202672.3%21.8%6%
Aug 202674.8%18.8%6.4%
Sep 202674.6%19.4%6%
  1. 1.Eufy

    74.6%

    Held 1st. 953K estimated branded searches, -5.4% vs prior month. Share -0.1 points.

  2. 2.VTech

    19.4%

    Held 2nd. 248K estimated branded searches, -2.4% vs prior month. Share +0.6 points.

  3. 3.Owlet

    6%

    Held 3rd. 76.1K estimated branded searches, -11.9% vs prior month. Share -0.5 points.

Compare search popularity between Eufy and its closest rivals

How has branded search demand for Eufy changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Eufy worldwide held steady, from 976K to 953K.
  • Across the 12 months ending September 2026, Eufy’s estimated Share of Search among camera monitor brands worldwide increased from 70.1% to 74.6%.
  • Across the 12 months ending September 2026, Eufy’s estimated Share of Search among camera monitor brands worldwide peaked at 76.4% in June 2026 and was lowest at 69.8% in December 2025.

How did search popularity change for camera monitor brands worldwide in September 2026?

  1. In September 2026, VTech gained estimated Share of Search among camera monitor brands worldwide, from 18.8% to 19.4%.

Where does Eufy compete?

Eufy is ranked in 13 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Handheld vacuum brands2nd of 78.7%Show ranking
Smart scale brands3rd of 612.6%Show ranking
Robot vacuum brands1st of 526.2%Show ranking
Home security camera brands2nd of 626.7%Show ranking
Video doorbell brands2nd of 528.7%Show ranking
Home alarm brands2nd of 530.4%Show ranking
Smart plug brands2nd of 530.7%Show ranking
Door bell brands2nd of 434%Show ranking
Pet camera brands2nd of 640.9%Show ranking
Doorbell camera brands1st of 351.3%Show ranking
Smart lock brands1st of 571.6%Show ranking
Camera monitor brands1st of 374.6%Shown above
Luggage tracker brands1st of 488.7%Show ranking

How is Eufy measured?

Brandwave collects information about searches that people make online using Eufy’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

22 branded search terms

  • camera eufy
  • eufy
  • eufy baby monitor
  • eufy breast pump
  • eufy cam
  • eufy eufycam
  • eufy home security
  • eufy homebase
  • eufy omni
  • eufy robot vacuum
  • eufy robovac
  • eufy security
  • eufy security camera
  • eufy solo cam
  • eufy solocam
  • eufy vacuum
  • eufy vacuum cleaner
  • eufy video doorbell
  • eufycam
  • home security eufy
  • security camera eufy
  • vacuum cleaner eufy

How the Brand Demand Index is measured

Who owns Eufy?

Eufy is owned by Anker. Brandwave also tracks Anker and Soundcore, owned by the same company, worldwide.

Do you work for Eufy? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Eufy your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.