How popular isErnie Ball in search?
In August 2026, there were an estimated 33.1K branded searches for Ernie Ball worldwide which is down 18.3% over the last 11 months. Ernie Ball holds 12.8% estimated Share of Search among guitar strings worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
D'Addario52.2%Martin28.6%
Ernie Ball12.8%
Elixir Strings4.7%Rotosound1.1%
- Dean Markley0.62%
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Which guitar strings compete with Ernie Ball?
Share of Search by month for D'Addario, Martin, Ernie Ball, Elixir Strings. The figures are in the table below the chart.
View monthly share of search table
| Month | D'Addario | Martin | Ernie Ball | Elixir Strings | Rotosound | Dean Markley |
|---|---|---|---|---|---|---|
| Oct 2025 | 47.3% | 31.7% | 14.2% | 5.2% | 1% | 0.56% |
| Nov 2025 | 46.7% | 31.3% | 14% | 6.3% | 1% | 0.66% |
| Dec 2025 | 51.7% | 28.4% | 12.7% | 5.7% | 0.91% | 0.6% |
| Jan 2026 | 49.1% | 32.8% | 12.1% | 4.4% | 1.1% | 0.57% |
| Feb 2026 | 56.6% | 25.4% | 11.4% | 5.1% | 1% | 0.55% |
| Mar 2026 | 55.2% | 24.7% | 13.5% | 4.9% | 0.97% | 0.64% |
| Apr 2026 | 52.2% | 28.6% | 12.8% | 4.7% | 1.1% | 0.62% |
| May 2026 | 51.7% | 28.4% | 12.7% | 5.7% | 0.92% | 0.61% |
| Jun 2026 | 55.2% | 24.7% | 13.5% | 4.9% | 0.98% | 0.65% |
| Jul 2026 | 52.2% | 28.6% | 12.8% | 4.7% | 1.1% | 0.5% |
| Aug 2026 | 52.2% | 28.6% | 12.8% | 4.7% | 1.1% | 0.62% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 52.2% | 135K | 0% | -0.1 points | |
| 2, held 2nd | 28.6% | 74K | 0% | 0 points | |
| 3, held 3rd | 12.8% | 33.1K | 0% | 0 points | |
| 4, held 4th | 4.7% | 12.1K | 0% | 0 points | |
| 5, held 5th | 1.1% | 2.9K | 0% | 0 points | |
| 6, held 6th | 0.62% | 1.6K | +23.1% | +0.1 points |
52.2%
Held 1st. 135K estimated branded searches, 0% vs prior month. Share -0.1 points.
2.
28.6%
Held 2nd. 74K estimated branded searches, 0% vs prior month. Share 0 points.
12.8%
Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.
4.7%
Held 4th. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.
1.1%
Held 5th. 2.9K estimated branded searches, 0% vs prior month. Share 0 points.
0.62%
Held 6th. 1.6K estimated branded searches, +23.1% vs prior month. Share +0.1 points.
Compare search popularity between Ernie Ball and its closest rivals
Every comparison with Ernie Ball
19 comparisons
- Ernie Ball vs Silica
- Clayton vs Ernie Ball
- Dunlop vs Ernie Ball
- Ernie Ball vs Hosa
- Ernie Ball vs Martin
- Couch vs Ernie Ball
- D'Addario vs Ernie Ball
- Ernie Ball vs Fender
- Ernie Ball vs Perri's
- Ernie Ball vs Roland
- Ernie Ball vs Rockslide
- Elixir Strings vs Ernie Ball
- Ernie Ball vs Mogami
- Ernie Ball vs Planet Waves
- Ernie Ball vs Rotosound
- Ernie Ball vs Pickboy
- Ernie Ball vs Shubb
- Dean Markley vs Ernie Ball
- Ernie Ball vs Levy's
How has branded search demand for Ernie Ball changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Ernie Ball worldwide fell from 40.5K to 33.1K.
- Across the 11 months ending August 2026, Ernie Ball’s estimated Share of Search among guitar strings worldwide decreased from 14.2% to 12.8%.
- Across the 11 months ending August 2026, Ernie Ball’s estimated Share of Search among guitar strings worldwide peaked at 14.2% in October 2025 and was lowest at 11.4% in February 2026.
How did search popularity change for guitar strings worldwide in August 2026?
3 changes
Elixir Strings’ estimated Share of Search among guitar strings worldwide has lost ground for 3 months in a row, from 5.7% to 4.7% in August 2026.
Estimated monthly branded searches for Ernie Ball worldwide fell 18.3% over 11 measured months, from 40.5K to 33.1K in August 2026.
Estimated monthly branded searches for Martin worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026.
Where does Ernie Ball compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Guitar strap brands | 5th of 6 | 1.7% | Show ranking |
| Guitar pick brands | 5th of 6 | 3.2% | Show ranking |
| Guitar cable brands | 3rd of 6 | 5.2% | Show ranking |
| Guitar slide brands | 4th of 6 | 5.3% | Show ranking |
| Guitar strings | 3rd of 6 | 12.8% | Shown above |
How is Ernie Ball measured?
Brandwave collects information about searches that people make online using Ernie Ball’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- ernie ball
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