How popular isDraper in search?
In September 2026, there were an estimated 1.9K branded searches for Draper worldwide which is up 22.6% over the last 12 months. Draper holds 0.51% estimated Share of Search among tap wrench brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Craftsman84.3%
GearWrench13.9%Irwin1.2%
Draper0.51%
Eclipse0.08%
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Which tap wrench brands compete with Draper?
Share of Search by month for Craftsman, GearWrench, Draper. The figures are in the table below the chart.
View monthly share of search table
| Month | Craftsman | GearWrench | Irwin | Draper | Eclipse |
|---|---|---|---|---|---|
| Oct 2025 | 80.9% | 16.3% | 2.2% | 0.5% | 0.1% |
| Nov 2025 | 78.5% | 19.3% | 1.7% | 0.44% | 0.09% |
| Dec 2025 | 81.7% | 16.4% | 1.5% | 0.35% | 0.08% |
| Jan 2026 | 81.5% | 16.4% | 1.5% | 0.53% | 0.08% |
| Feb 2026 | 85.5% | 11.5% | 1.3% | 1.7% | 0.09% |
| Mar 2026 | 87.2% | 9.6% | 1% | 2.1% | 0.05% |
| Apr 2026 | 86.4% | 11.6% | 1.3% | 0.7% | 0.06% |
| May 2026 | 86.6% | 11.6% | 1.3% | 0.45% | 0.06% |
| Jun 2026 | 85.6% | 11.5% | 1% | 1.7% | 0.18% |
| Jul 2026 | 88.7% | 9.8% | 1.1% | 0.39% | 0.13% |
| Aug 2026 | 86.3% | 11.6% | 1% | 1% | 0.07% |
| Sep 2026 | 84.3% | 13.9% | 1.2% | 0.51% | 0.08% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 84.3% | 301K | -18.2% | -2 points | |
| 2, held 2nd | 13.9% | 49.5K | 0% | +2.3 points | |
| 3, held 3rd | 1.2% | 4.4K | 0% | +0.2 points | |
| 4, held 4th | 0.51% | 1.8K | -58.2% | -0.5 points | |
| 5, held 5th | 0.08% | 300 | +7.1% | 0 points |
84.3%
Held 1st. 301K estimated branded searches, -18.2% vs prior month. Share -2 points.
13.9%
Held 2nd. 49.5K estimated branded searches, 0% vs prior month. Share +2.3 points.
3.
1.2%
Held 3rd. 4.4K estimated branded searches, 0% vs prior month. Share +0.2 points.
4.
Draper0.51%
Held 4th. 1.8K estimated branded searches, -58.2% vs prior month. Share -0.5 points.
5.
Eclipse0.08%
Held 5th. 300 estimated branded searches, +7.1% vs prior month. Share 0 points.
Compare search popularity between Draper and its closest rivals
Every comparison with Draper
28 comparisons
- Bessey vs Draper
- Craftsman vs Draper
- Draper vs GearWrench
- Draper vs Irwin
- Draper vs Tracey
- Big Red vs Draper
- Clarke vs Draper
- Draper vs Halfords
- Draper vs Sealey
- Draper vs Torin
- Draper vs Trolley Jack
- Draper vs Record
- Draper vs Vermont American
- Bosch vs Draper
- DeWalt vs Draper
- Draper vs Makita
- Draper vs Steinel
- Draper vs Wagner
- Brennenstuhl vs Draper
- Draper vs Triton
- Draper vs Eclipse
- Antex vs Draper
- Draper vs Ersa
- Draper vs Hakko
- Draper vs Metcal
- Draper vs Weller
- Burgon & Ball vs Draper
- Draper vs Haws
How has branded search demand for Draper changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Draper worldwide rose from 1.6K to 1.9K.
- Across the 12 months ending September 2026, Draper’s estimated Share of Search among tap wrench brands worldwide peaked at 2.1% in March 2026 and was lowest at 0.35% in December 2025.
How did search popularity change for tap wrench brands worldwide in September 2026?
4 changes
In September 2026, GearWrench gained estimated Share of Search among tap wrench brands worldwide, from 11.6% to 13.9%.
In September 2026, Craftsman lost estimated Share of Search among tap wrench brands worldwide, from 86.3% to 84.3%.
In September 2026, Draper lost estimated Share of Search among tap wrench brands worldwide, from 1% to 0.51%.
Estimated monthly branded searches for Irwin worldwide fell 33.3% over 12 measured months, from 6.6K to 4.4K in September 2026.
Where does Draper compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Car jacks | 6th of 6 | 0.06% | Show ranking |
| Axle stands | 6th of 6 | 0.06% | Show ranking |
| Heat gun brands | 6th of 6 | 0.02% | Show ranking |
| Routers brands | 5th of 5 | 0.02% | Show ranking |
| Hose connector brands | 6th of 6 | <0.01% | Show ranking |
| Inspection lamp brands | 3rd of 3 | 0.05% | Show ranking |
| Wheelbarrow brands | 6th of 6 | 0.01% | Show ranking |
| Tap wrench brands | 4th of 5 | 0.51% | Shown above |
| Watering can brands | 6th of 6 | <0.01% | Show ranking |
| Micrometer brands | 6th of 6 | 0.02% | Show ranking |
| Soldering iron brands | 6th of 6 | 0.13% | Show ranking |
| Taps and dies brands | 5th of 6 | 1.9% | Show ranking |
| Workbench vice brands | 4th of 5 | 3.6% | Show ranking |
| Sash clamps brands | 2nd of 3 | 15.1% | Show ranking |
How is Draper measured?
Brandwave collects information about searches that people make online using Draper’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
8 branded search terms
- draper axle stand
- draper hose connector
- draper inspection lamp
- draper jack
- draper micrometer
- draper soldering iron
- draper watering can
- draper wheelbarrow
Do you work for Draper? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Draper your brand?
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